Billboard (May 1899)

Record Details:

Something wrong or inaccurate about this page? Let us Know!

Thanks for helping us continually improve the quality of the Lantern search engine for all of our users! We have millions of scanned pages, so user reports are incredibly helpful for us to identify places where we can improve and update the metadata.

Please describe the issue below, and click "Submit" to send your comments to our team! If you'd prefer, you can also send us an email to with your comments.

We use Optical Character Recognition (OCR) during our scanning and processing workflow to make the content of each page searchable. You can view the automatically generated text below as well as copy and paste individual pieces of text to quote in your own work.

Text recognition is never 100% accurate. Many parts of the scanned page may not be reflected in the OCR text output, including: images, page layout, certain fonts or handwriting.

one thing at a lime. One may whistle while walking, slug while playing tin accompaniment, and compose nnil write d letter simultaneously. In like [I to what each Is saying, but Hie itnpreBKlon made or left upon the mind by each person Is less and less faint, accordingly as their-number Is few or This brings tin to another important concomitant of attention, rift.: IN- TEREST. If the broker on the floor of the stock exchange bears his own name called, bis attention Is attracted instantly. If a stock that he Is carry- Imr trly. Or lirntiter, or an Intimate friend, a w known competitor, a client or custo er. a casual acquaintance, a firm The foreeolng phase may be aptly termed sell-Interest. It secures atten- tion Involuntarily. But there Is an- other aspect In which interest may be viewed. We will suppose the atten- tion has been attracted by the nn- nsnal. Unless Interest steps in at once to bold It the Impression will not be sufficiently strong to endure. If. on the contrary, the intelligence docs prove uppetent (Interesting), the at- tention may be held until the Impres- sion Is deepened Into conviction. Generally speaking the mind has ap- petency for aU knowledge, and the un- known will prove interesting always THE BILLBOARD New York. MN^A. TC. ™ '"iSf'*" « «™S«1 * CI.* .Id .i mysterious will obtain it readily. Id Its non-voluntary phase. This process Is usually referred to as . "attracting," and by the way. attrac- tion Is a correlative ot attention, the one literally signifying "a drawing to" and the other a "stretching to." But there are other ways and means. An appeal to the "aesthetics! faculties—to- the sense of the beautiful which Is-In nil men. rarely fails. The Incongru- ous, the bizarre, the grotesque, the fantastic, are all resorted to with suc- From these facts we may deduce the general law of Involuntary atten- tion. Tlz.: ATTENTION IS INVOL- UNTARILY ARRESTED BY THE UNCOMMON OR UNUSUAL. We often hear It said that a loud noise will Invariably attract attention, tnt this Is not necessarily true. It will If It Is nncommon or unusunL If not. It will faH, as witness tbe uncon- cern of n broker up his mem- oranda on the crowded floor of the stock exchange. He is totally oblivi- ons to the shouts and turmoil about him. Note the operative among the jennies in a cotton mill. The clashing din of the machinery is unheard. In the roar of battle tbe boom and crash of « (Trent gun Is unnoticed. The separate noises In these cases produce no individual Impression on tbe presentation-continuum. Each is heard but not noted severally and sep- arately, and if remembered at all. it Is only as a whole—a confused jumble. This gives os the I.™ of attention Does Billposting in Small Towns Pay. Rldrldsc Dlcvckl"£":.l,('. : t'" 'le '.h,.t ■been. P. M. Wlllliimi * Co.. tlrj Good.. Can-fill tiirprt l.-li-.iTiinc Ca . S-sln-, :wv. 1 ". m iliri.. .<i,i rr ii- '<nrr urn lluil II In M-SH .il: I I--V1.I. 1., v ,„, I,.,,, I h,. arniia \o let your kI K h stnul art nlon.-. ror iho mr.n. iaolalfll It a|> r x-iirs. tm- mr.-r unl1 llle I" srnllrnitiii nf dnr. and v,:' 1 ;;.-/;,^ '-V,; v, -III. |..'l ,.-| • 1°°;, ffi:f,"i b « ';,£&•:s,."sz:nsi wm-ncia. 4 ...rxstssss*. Billposting in Denmark. Queer Condition! that Obtain inCopenhigen r" till' r'isuhl pnrt Uli-f D "">' li.rnr nrct. nnil kii l(>1 riK I" [irnloli- ii-r rlinrsf nnr irinrlt (SI cent") nrr Cremo Ci««r It oo In? *P." platforms. , n o ">»"•> <■'• ■ " < "WuUlar. pWl. but tw i.m w Hok. .„.,,„ , . solicitor*. • HI. in lotoc oi G t>! •«« d»r. iry injunrnon win urnnlrd il>» , II Pontius Com omit from iHirtBI ^ Iprm Ihnt tho Currnn Company. fli»'">y olotiBly p&M on