The billboard (Oct 1911)

16 Ttie Billboard OCTOBER 7, 1911. W. H. DONALDSON, Pobliglier. ISSnED WEEKI.T, and enteied as Secona-class ' Ifail Matter at Post-office, Claclnnaitt. O. .vAOdiett an cominiinlcatlons lor tbe editorial or tMialness department to THE BILLBOARD PUBLISHING CO., '416 Elm St., Cincinnati, O., U. S. A. Xang Bistance Telephone, Main ST60. CaUe address <Beglsteved) "BiUrboy." NEW YORK. 'Boom' Hi^'and Bonding, 14*0 Broadwaj-. Tciephone 1630 Biyant. CHICAGO. 1203 Scbnier BnlUIng, 103-100 Bandolpb St. Telepbone Central 5931. ST. LOUIS. Boom 803, Missouri Tmst Bnildlng. SAN FRANCISCO. ■' Westbanlc Bunding-, S30 Market St., Junction ^ Market. Ellis and Stockton Sts., Snite S2I. LONDON, ENGLAND. 179 Temple Ciiambera, E. C. PARIS, FRANCE. 121 Bae Uontmartre, Telepbone 222—61. ASVEBXI8INO BATES—^Twenty cents per Una, agato measniament. Wliole page, S140; Iialf page, flO; quarter page, $36. Ho aaver- tlaemant measoHng less than five lines accented. Babsoriptian, fl.00 a year; S months, f2.00; 3 montlis. fl.00; psyabla in. adTanca. Ho extra ebaigs to Canadian or Foreign snb- ■crlbers. - THE BUXBOABS is for sale en all trains and news-stands tlirongbaitt the United States and Canada, which are snpplied by the Amer- isaa Hews Co., and its branclias. It Is alao on sale at Bte nta no's. S7 Amnoe de I'Opera. Bans. Zkanee. Wha not m lala, please aaOtr this Bemittances shovid be made by post-offlce or ^,lfT^^ »» money order, ex registered letter ad- diassed or made payable to The BiUbaand Fnb- l<«Mwg Company. The editor osa not midertaken to.retnm vnso- lioitad maaosozipt; correspondents should keep Saturday, October 7, 1911. PLAYHOUSE NOTES. The Bncklen Theatre, Elkbart. Ind., which Is being remodeled at a cost ot $32,000, will ke ready to open about the middle of October. Special pains luve been taken to Insnre the comfort and conTenlence ot the performer. There will be sis dressing rooms on tlie stage 'floor, net Indnding the laxge stsr dressing coom, all liaTing hot and cold water, large mir- sws and dotliea presses. The boxes wHI be ' an the style ot the Blackstone In Chlcsgo, one on each aide of the house at an elevation ot eight feet. A steel canopy In front ot the theatre la another improvement that has long been needed. B. E. Bncklen. of Bncklen Ar- nica Salve fome. is the owner of the building, which is lesaed by Harry 6. Sommers of the Knickerbocker Theatre ot Kew York. F. S. Timmins Is the resident managa and Ned K. imier treasurer and press representative. The opening atlzaetlon has not been decided npon as yet, bat Mr. Sommers has a wen-known ' Broadway atar in view. For the last several yeara. nnder the able management ot Vx. Tim- sains, the Bncklen has liecmne known in theat- lical-iclicles as me of the most pr o g re s sive : playbonaes la Nothem Indiana. A contract waa let September SB for the con- •tmcUon of a modem theatre in HoUenTille, Okla.. to be knoniL as the Dixon Theatre, which ytm have a seaflng capacity of 600 on the gronnd Soor. The stage, which is to be 2Sx4S, Win have modem equipment tbrenghout. Man- ager B. K. Mabry hopes to have the opening attraction for the new boose on Thanlcsglvlng night. The new boose Ehonid make good, tliere being no otber house ot Importance with- in focty miles. The bouse wiU bave 12,000 to diaw^ from, with 3.000 city population. Manager Emlch of the Davidson Theatre at Fort Scott. Kan., has promised his patrons a treat for the flrst week In October. On the 2d and 3d he will have Dante's Inferno direct from the ShnbPrt Theatre at Kansas City and ■ on October 7 The Eosary will be here. Ijffrge society andlences will welcome both attrac- tjons.:: Henry Woodmff In A Prince of To- night was heartily lecelved here on September ao. Ic C. Worley. manager oof tbe Grand Optra Honse at Keokuk. la., had a narro.v i-Kape from electrocQtlOB September iiO. Mr. Worley diwsv- ered a are In the bax office, and In attempting to pnt It oat with bia hands came In'contact with a telepbone wire that had become crossed with the electric wires. Mr. Worley was horled to the floor and his hands badly bnmed. Mr. E. R. Harris of Plqna. Ohio, subleased tile Orpbeum Theatre at ZanesvUIe. Ohio, from ' Omar 6. Murray for the remaining tenure ot . the Snn & Murray Amnsement Co.'s lease. Mr. Harris.-lias managed the BUoa. at Plqna oti the- last roar. years. The same Ugh-daiM acts ■wm be seen as before.v Mr, Somers, present manager, and ther boose.staff wIU-Temain. W. S. Wisliart and James I>. Williams have successfully operated a moving picture show the Sast season In the 0|>era Hsnse at Lnmberton, I. G., and will dose September 30. Messrs. Wisbart and Williams will also operate the the- atra dazing the winter season, iMWklng high- class attracUons. with the Manhattan Opera Company as the opener. The Cat and the Fiddle was the opening, bill at the Mott Opera House, Gait, Qnt., and played to good' business. The Lyceum !nieatre, in the same city, which has been showing pic- tures all during the summer season, openi'd September 18, with a eood vaudeville bll). This theatre is under the management ot Toots Caldwell. The coolness and presence of mind of Miss Mary Emerson, a member of a stock coni-pany playing at Ibe Lyceum Theatre. Hc.ivir Falls. Pa., prevented a panic in that iheaire S.-p- tember 25. when someone raised the cry of •'fire." The fire In reality was several blocks away from the playhouse. As a temporary arrangement. Louis D. Gar- vey. manager of the Poll Theatre, Bridgeport, Conn., win also assume the press work of the Poll Theatre at New Haven, Conn., owing to the resignation of Frederick J. WIndlach. who recently severed his conneetlon with the latter bouse. A balcony will be added to tbe Palace The- atre, a vaudeville and motion picture bouse at Wellsburg- W. Va., caused by increased pat- ronage. The house is managed by John Papu- llas. who has a string ot motion pictnre bouses under his management In Wheeling, W. Ta. Manager Harvey ArllngtOD of the New Lyric Theatre. Bay City, MI<ai., overhauled his honse tborougbly and has been playing to good busi- ness so far this season. A number ot large elm trees In front of and near the theatre will be cut down, and a large electric sign pnt up. The Golden Girl, through tbe efforts of Man- ager Bonan of the iPowers Theatre at Decatur, 111., was seemed for two nights and one mat- inee, September 28 and 29. Manager Bonan has secared a number of the larger companies to play Decanir for two da:rs tms season. Manager Gene Hare of the Auditorium The- atre, Norfolk, Neb., is In Reno. Nev., where. It is said he is to be married this week. Manager Hure's theatre has done a good bnslneses so tar this season, and has a number of flrst-class shows booked. Boesner and Mott, owners ot tile Princess Theatre at Winona, Minn., are building a $35,000 vaudeville honse in that city, and expect to have the theatre finished by Jannaiy 1. Tli^ will continue to ma tbe Ftlneess, wlilch Is a picture house. The Orpbeum.at Peoria, HI., is a new theatre, only In its second season, and playing Orpbeum Circuit vaudeville. Tbe taouae Is flrepioof and modem In every resiiect, and one of the hand- somest theatres in the state. The Lyceum Theatre, Meadvllle, Pa., opened Sept. IS with vaudeviUe. This beautiful little house is under the management of Chasl B. Schatz, and lias tieen improved and made thor- onghly up-to-date. Arthur BloomSeld has leased a new building at Winchester, Ky., and will conduct a high- class vaudeville and moving picture house, un- der the name of the Pasthn,! 'rheatre. The Messenger Opera House, Ooldsboro, N. C, opened for the season of IBU-IZ, September B. The Man on the Bos was tbe attraction and played to good business. The Majestic Theatre. Dubuque, Iowa, opened the season September IT, with vaudeville. An excellent bill was enjoyed by a large andlence. The Buriew Opera House at Charleston. W. Ta., redecorated and renovated, opened the sea- son Sept. 19 with The Girl and the Taxi. The new Majestic, a vaudeville house, was opened Monday evening at Waterloo, Iowa. J, W. Marcelies la managing the house. Lock Haven, Pa., is to have a new Tandevllle house. Harry Is building and will manage the theatre, which will seat 1,000. Neil Utehfleld's Lgrcenmltea began a alz months* tonr September IS, boifted by I<reenm Bnreani. Readers'Column John Williams would like to know tbe address ot Bmll George, gypsy fortune teller, playing fairs and carnivals. wilUams will be at Zoik, Pa., week of October 2. ♦ Mta. B. L. Gedelst, 109 Cnly Street, Chester, S. C. la anxlona to know the whereabouts of her son lionnie Gedeist, Isst heard of with tlie Parker CazniTal Co. No. 1. * Anyone knowing the address <]( Frank Flynn please address David Capecl, cafe of Dr. A. Nacclarone, 209-211 Mulberry Street, New York City. J. Simmons, formerly ot Tacoma, Wash., where he waa connected with the Lyric Theatre, will learn something to his advantage by com- mnnlcatlng with A. H. Tobby, 21 Jackson Boule- vard, Chicago, ni. Any one knowing the where- abouts ot Pearl Bigby, who also goes under the name of Pearl Gardner, please address WiU A. BIgby, care American Theatre, Omaha, Neb. Anyone knowing the whereabouts of Madame Nelson (Palmist), at one time known as Veda, please eommnnicate witb Lewis Gott, Wadena, Minn, ♦ Theodore Yerdon, 11 Bergen Street, Brooklyn, N. T., would like to know tbe wbeceabonts of Wbitie Johnston, formerly employed by tbe Barkoot Camlval ComiiaBy. * If Miss Zelda Taylor, formerly of Gordon- Latham Company, will send her address to Mr. Leigh B. TTafton. Limestone, Aroostook County, Maine, she will receive photos that belong to her, as tbey are In his possession. * - Boute—^Bert Bateman, professionally known as Bert BObb, Is en route with Tbe Man From the West Company; permanent addresa. Indepen- dence, Kan. BURLESQUE NOTES. Geo. F. Beifrage's Champagne Bells, fea- turing Arthur Calmage, ployed to a turnaway business at the Power's Theatre, Decatur, III., September 26. Manager Bonan secured tbe Bells tor a return engagement September 30. DRAMA TIC NOTES. ■John G. Bae's production of Mildred opena October 7 at Hamburg. la. This Is the second season of tile "bill. There will be two produc- tions on the road this season, the other under the management ot Ida Weston Rae (Mrs John G. Uae). will pla.v return dates in the South- west. The Northern company, under the man* agcmcnt of John G. Kae. ivlll play Iowa, The W.-)Iker Circuit and the Northwest, both com- panies having been routed and booked by Mr. Rae personallv. Each company carries tbe com- plete scenic equipment. Jed Carlton will pilot the Southern company, tbe same position he has sued for Mr. Rae for the past two seasons. Tbe Myrtle Vinton Co. is In Its seventh week and doing good business, using the 8. B. O. sign gereral nights each week. Tbe company U greatly encouraged over the nrospeets' tor tbe present season. Rehearsals w<tre st.irt«d Sep- tember 25 tor the No. 2 show, Por Her Brother's Sake, a one-nlghter. Carney Christie, tor the past two seasons "Pntir." In The Climax, has been engaged by John Craig for his Castle Square Stock Company during the coming season. MINST REL NOTE& Al, G, rield's Minstrels paid their yearly visit to Wilmington, Dei., night of September 20, and were greeted by a packed house. After the show the minstrels were tbe guests of The Eagle, and music songs and stories ot good fel- lowship reigned supreme until tbe early morning hours. Everyone present bad a good time and hated to see tbe boys leave. Chas. Belnhart and Johnny Dsre. two favorites of former sea- sons, were missed but not forgotten. Mr. Fields did not appear with the show on account ot Ill- ness, his place being capably filled by Bert Swor. Tbe Barton Amusement Co., presenting The Down In Dixie Minstrel Co.. are meeting wItb success through the Southwest. Those two clever boys, Williams and Stevens, are featured, and the company Includes such well-known comedi- ans as Al ToUver. Peewee Williams, -irtfatir Foster. Bobert -Allen. La Shea and twenty -oth- ers. STOCK COMPANY NOTES. CaiapbeU'a Metropolitan Stock Company opens Its season at Haverstraw, N. T., October 5. The cast Includes: G. P. Campbell, Jr., proprietor; Chas. P. Farrington, general manager; Ralph U. Flacks, general press representative; Marion Xtnssell, Hlciiard M. Simson. Harold Rowe, Geo. Byrne. M. E. Hannafy. Alfred Williams, Har- riet Willard, Jennie Hackett, Pomroy Owen, Beha Garden, Minna Grad, Blanche Boyers, Augusta Bnbin, Minnie Hertz, F. E. Collins and Eddie -Ulen. ' Geo. W. Bailey, who bss bsd tbe management of the Hatton-Batley Stock Co.. Asbevtlle, N. C. for the past five rean. has announced hia In- tention of dosing the company after this pres- ent Bell, Ballard and Olendorf Alrdeme Season doaes. Mr. Bailey has been engaged Mr. 8. A, Schfcoss as local manager of the Auditorium Theatre, at Asbevllle, N. C. Burton sud Kelley's Big Pavilion Tbeatre, which has lieen located In Moutpeller, Ind., for tbe last twenty weeks, closed Its snmmer bnst- a«ss Saturday, Septemlwr SOL Tbey report big business for tbe tented show all season- and already have made preparattoiu tor an entire new oatflt for flie leasOD of 1912. wUch wUI open tin Ibnt week in June. Tlta roster of tbe Burgess Stock Company (Nestell's Associated Flayers) la: Edythe La Nora and E. Holman Nestell. lesds; Grsce Parker, second parte and ingenue; Nan Byan, heavies and characters; BOb Salmrm. beavy; Dan B. Cully, character; Jack Klag. comedy; Harry Bennett, juvenile; Entene "Cook, utility. The FoU BtoelC season. Hartford, Conn., closed Sept. 23, wItb Alias Jimmy Valentine. The season has been the most ■uceesstal one In tbe history of the bouse, sad the conpsny kas been tbe best ever seen In this theatre, Bdmnnd Blton, Clara Blandiek and Ifnncem HcHenry have played the leads. The Jack Bessye Stock Company proved to be as popular as ever at Blooinlngton. ni., by filling tbe house st every perfonnance dorlag tbe week of September 18. T. M. A. NOTES. The next regular meeting of Clnelanatl Lodge No. 33 will be held Wednesday evening. Octo her 4. at their ball. 616 Walnut Street. All visiting members are Invited to call and see tbe boys. Big Bill Keenan. our worthy presi- dent, promises something good after the ses- sion. Seven members of Martin's Uncle TOm's Cabin Companv were admitted to Unlontown (Pa.) Lodge No. 121, on September 18. The members of this local order are preparing for their sec- ond annual benefit which will be held about the middle of October. Secretary Edw. Hollenkamp Is out with bis Jlmmle Valentine In one nand and bis receipt book In the rther. Look ont. brothstt, be will catch yon If yon are not paid i.p. Br'/. Maddox (f Flqoa Lodge No. 61 was a vis- itor la»t week, as was Past-President Jnnes ot Plqna Lodge. MARRI.'.GES. H0FFORD-YOCKHART—Nick Bnfford of Hnlford and Chain, and tllss Etta Lockhart of the team of Etta and Fbenlce Lockbart, were married at Columbus, Oa., September 12. They are at present playing tbe Interstate Circuit, tbe two acta being booked In eonjanctlon. B 'WTH S. Mr. and Mrs. Walter Phillips wish to an- nmmce the birth of an eight-pound son. Sep- tember 14. at Leavenworth, Kan. Mr. Phillips Is professionally known sa Sle. and for the nsst five years bas been trap drummer tOr tbe S. W. Bmndage Amnsement Co. D EATH S. BBBB—Bobby Beed, down and concert sing, er. dl-d at bia home In Patterson, N. T.. Sep- tember IK after a lingering Illness. He was with the Forepnngb ShoW. WOLP—Mrs. Jessie B. Wolf, mother of Har- vey Wolf ot Wolf & Stn>eiln, died suddenly September-27 at Covington, Ky. Advertising Ta ks If your particular line of bust, ness is not booming, don't imagine tliat tlie entire country is going to the eternal bow-wows. The out- look for the show business is par. tleularly promising. Producing managers are optimistic and this spirit of optimism has spread to managers of theatres in the small- er towns, with the result that elab- orate preparations are being made for the new season. Retrenchment is not the season's policy In the show business and all along the line new theatres are being erected and old ones refur- nished. Instead of simply isaylng that business is bad and doing no- thing to better conditions, manu- facturers and Jobbers who handle goods used in the theatres should be advertising even more liberally and making a strongei' bid for ihe trade which Is there for those vbu will go after IL Those who predicted the passing of the motion picture theatre bave been found to be bad guessera, as it becomes more evident that tlils business, like the country editor, "is here to stay." Aa more pic- ture houses are erected, the de- mand increases for front decora- tions, opera chairs, curtains, pic- ture -machines and motion picture appUances. Bight now la the time to start a campaign for this trade. Spasmodic advertising beats no relation to Intelligent conseentive advertising. The effect of advertis- ing is largely cumulative, and suc- cess comes to that advertiser wh« sticks to It week after week, in- stead of to the one who flashes an advertisement at Irregular inter- vals and expects prospective par- chasers to recall this occasional bid for business when ready to buy. If you intend to continue In business right along, persistent, consecu- tive advertising Is the only kind that can be depended upon to bring regular results. True, even the blind porker may dig up on oc caslonal acom, but the one who roots regularly and with his eyes open will wax the fatter. Advertising in The Billboard to reach the motion picture and other theatres Is not an experiment, but a certainty. Quantity and quality must both be considered by the ad- vertiser who is looking for the besi medium through which to read H buyers. It is generally admlttei that The Billboard has for yeai led in circulation, so there " _^ doubt concerning quantity. Qua! f ity is found in the variety of sub Jects treated in each Issue, whlcl c- makes The Billboard of greates interest to the greatest number. KATHLEE N M cDONELl.. Tlie flrst professional appearance of Ml" ^ DoncII was with Theodore Roberts In Tli.' 0» Chairman, In which company she bail s >° part. The following year she played il" ' in this company. For three seasons s'le Wl Ingenue roles with tho Chestnut Street TUt'l Stock Company, Philadelphia, and Is now F1 tng the Ingenue part witb Mrs. Fiske. W. B. Whittle, the Tentrl'.esulst, has > , four weeks on tbe United Time, openinf " | Louis, October 2.