Billboard advertising (Jan 1917)

JANUARY ti 1917. The Billboard t Drama J Opera New York. Dec. 31.—At the request q[ the Metropolitan Opera Company Mary Plokford tiaa loaned her repre- ■enUttVa, Wella Hawka; to that or- Baniiadoa for' Mveral weeka to take ■Mkt tar CttlMs*^'witw* In.MU tm Jebiad br Balft »W«I, of Uw BtafllnB Brothartf drew, whom tw Iia* " gaced BB hta aialBlant. Mr. Hi handled the hallet publicity last Knn prior to belns engaESd by Mlaa Flckford, for whom he has been cod- ducting a remarkably high claaa and ■rtlitlc campalsn. It was his aucceu with the ballet last seaaon which prompted the Metropolitan to msk tor ler hla work. Keoffli Joins Princess Pat PUt«bur«, Pa.', 'Dtc St.—JTboniaa J. KmA. of th* team »t Ktogb and nuBli, In vuidMrtll* tor at put Ub mumm, Miwd Jshn CattTa Vh« K hit In the tmdlnr oomedr pert, An- tbony Smalts. The company oloses k two weeks' ensasement at the ~ Gertrndd Hoffman Enraert tor Cocoanat Grove New Tork, Dec. 30.—Qertrudf HolTRiMi. wbo haa not been on thi itage, ontelde OC Tnudevlile, lor aev- •nl mn, wu ancaced thi* week by CharlM DUIluiiuii and Flereni Ziec- Md, Jr., for Sanee md Qrow Thin at OMount Orova, atop the Century ThMtar. Tlw.apMtlM .«t tlw piny, MhMMM tat tfldajr, kaa been pott. Cfr^hton Hale in Oh, Boy New Tork, Dec SO.—Crelghton Hale, who has been best known In recent year* aa a screen atar, has been eufBced by the Com Block-Elliott Com- pany to create Ihe principal, Juvenile *Ue In Oh, Boy. the new Kern-Bolton- Vodehouae muBlCBl comedy. Hopkins Snea for $50,000 New Tork. Dec. SO.—The' Injunc- tion tranted Theodore Burt Ssyre. re- atralnlna the Punch and Judy Com- pany. Inc., from hindering him In producing his version of Treasure Island, VI as vannted Thursday by Judge Mayer In the United States DIb- Irlct Court. Charles Hopkins, of the Punch and Judy Company, has Insti- tuted Bult for 150.000 damagea against Sayre and the Crotona Park- way Amusement Company, now pro- ducing'the Sayre veralon of the pro- duction at the Blamere Theater. Ho T07 Theater TUs Season ITew Tork, Dee. 10.—Report on Broadway has It that Helen Freeman has nnally decided ta abandon her plana for a toy theater In Wast Fltty- elshth atreet thie aeavon, en account of trouble - In obtaining a lleenae. fkere Ib.k Ukellheod that eke wlU at- t night the moi New Tork, Dec SO.—While the great Showmen'i Astor last Wednesday evening Ib now but a memory it the opening of the doors of the bis <3oId Ball Roon talked of event along Broadway In many months. While it was given throuKii the efforts of the outside showmen sojourning In the metropolis, great credit must be given to Albert K. Greenland, who probably sounded the first notes tor Its being given here this year. Mr. Greenland and his associates bave worked unceasingly since it was decided to have an outside showman's dinner to make the aJfalr one ot the most aucceasful ot anythins of the kind ever held here, and tbey achieved glory beyond count. From every viewpoint It muat be conceded that the entire affair haa been without doubt one of the giltterlng ■uccesses of this year at lean. The wonderful big Astor Ball aoom, which fa only utilised for the greatest gatherings of this kind, was fllli Astor Id the past few years, and, t attendance and the other features that were carried out to the letter by the committee in cbarge at this banquet and ball. There seemed to be a roniplete spirit of harmony and good feeling. William H. Donaldson was the honorary president, and It must have pleaaed him very much to sit there and listen to the many speakers aUude to him In such &ne terms for the good he and hlB paper have done In the past for the outside ehowmeD. Prank P. Spellman, who was the toastmaster, made a good speech In atatlng the conditions that tirought about the dinner and ball, and of the great need of cnncerled action, among those who make their livelihood from outdoor amusements for a regu- lar organliatlon such as all other amusementB now have. Among the speakers who caused a good feeling among the showmen and their guests may be mentioned Qeorge H. Ball, the License Commissioner; Robert Adamson, the of the American Hospital. Chtoago, and John B. Warren, the prf>aldenl of the Showmen's I.eaKne The program of entertainment provided Included Helen Goir. the elBceri ClamanUna Bnebacb, the harplati carl Joern, the tenor of MetrepoUWt Open Havaat the papular HUa. Dwla, and those great fa- Wllilam Fox's great photoplay, The Daughter of the aads, with Annette Kellermann. at the Iiyrlo, which has been doing an pnnrmniis buslnene for the past fltteen weeks, haa a rival In the new picture of Joan as the Woman, with Qemldlne Farrar again on the screen, at the Forty-fourth Street Thea-' ler, where the bueiBase U so large that It Is expected that It will run the season out at this honae. The tact that Miss Farrar haa hagun bar angageraeDt at the Uatropolltau Opera Bouse naturally stlmulatea a great dadra for the theatergoata to aaa thla favorite artiste on the screen. Another movlDg plc- aeneattoB-for BMSdway Is the big oinema apeotaela taken from Jules " " - - - - - " " " It the Broad- The Century Theater, now under the direction of ChaHes Dillingham and F. ZlegCeld, Jr., Is In the flood Ude of auoceia with The Century Girl, one ot the biggest productlona ever staged outside of the Hippodrome. Headed as it le with an enormous cast. Indttdlnr Blale Jante 8am Bernard. Prank Tln- ney, etc.. there Is not much voadar at tba He t— "^1 prosperity at this Ticket Bpeonlaion on BiMtOwar tell ma that the house a hr the eomblnt Coeoanut Grove atop thla populi though the promises made by th« playhouse nffitt management wer neck. Plans coming true. A feature ui HID opunms iieriormnncB win oe me new LAUgn and Grow Thin epectscle, and It has been Juat announced that the famous dancer, Gertrude Hoffman, would he a member of the company now rehearsing. The New Tork run of Ulle-a-Mlnute Kendall coin«a to an end at the Lyceum Theater ueirt Saturday, and It will be succeeded by a revival by Henry HlUer of the (Ormor •access. His Wife's Husband. New Haven, Conn., Dec. JO.—Gatn- blers AU, which has to Its credit a successful run at the Wyndham Thea- ter, Iiondon, had Its American pre- miere at the Shubert Theater here Thursday erenlng. produced by Percy Burton. John UUteni, last aeon In The Heart of Wetona. and HmM stair head the east. Vha plar la s l at ed tor a New Tork' prodBOtton on Maw John Cort's Hew One Pittsburg, Dec SO.—Johnny Oat Tour Gun, a new farce, will be pr«> aented by John Cort at the Dnqneene Theater on Uonday. The piece te the Joint work of Edmund Laurance Bnrke and Dorothy Donnelly.- In the cast era Ray Cocbraae. Lorraine Frost, Ralph Nairn. Kate Uayhew, Rose Winter, Grace Valentine, BahUn Gay- er, Bdward Poland, Edwin Mordaunt. Robert Homans, Louts Bennleon. Ev- erett Bntterdeld, BlUle Scott. AdeUlde Rodrigiisi. Can Maaaay and Tom s. DBAIUTIO NOTES ■ BHt ^ddeetlaa mt the 3£BDliBiua Offfn t, Msw Teffc, win "■^^"7°"" '"u^ n Sannesy tdsM, > Mm * OS. una • It TkimdBj. It wUl opia earii IB at Di( Oart, asa bKltOt aeftisl ■>( « '^t tlu Sbntmt ItwaU-r, Maw Han last vnt. UlM EUntwIh Ulrtmry Ike BBilt ty »an-a BbiW W eMail eaWlhj