The billboard (Feb 1918)

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The Billboard 12, 1MB ON MAKING ONE'S SELF OVER With one million of our best and moat fit young men entering the army and with pletely cut off America needs young, virile men as it never did before. And it is — pay—him as never before. prepared to reward— HOW OLD ARE YOU? HOW OLD IS YOUR BODY? HOW OLD DO YOU FEEL? HOW OLD IS YOUR MIND? HOW OLD DO YOU LOOK? Youth, vim and pep are vital resources and economic capital. You control yours—and the big and increasing dividends they will earn fof you. You are equal to the demands that have been made on you so far, but every oi ARE YOU PHYSICALLY SOUND AND FIT? You can reduce your waist line, renew the diminished power of muscles long disused and strengthen your nervous system with intelligent exercise. You can liven your liver, strengthen your heart, double the capacity and I relieve the strain on the kidneys and liver by well directed exercise. You can get young again by r< l-of your lungs and And you could do it alone and at home if you would. But there is the rub— You won't. Heme txercifes require an iron will, tremendous determination and : persistency to be efiective. You've got to have a backbone of steel to start and stick to it. t And the trouble is that strong will, g||g- k " p |* determination and backbone come after GoTo West Baden Springs It is easy to start there. Man is a social beast. He enjoys good company. At West Baden everybody else is exercising. The force of example helps. The waters stimulate and sharpen the appetite. Getting up early in the morning and walking three miles before breakfast beccmef a great lark instead of a disagreeable task and a deplorable hardship as it would be at home. Long walks and bill climbing (in parties) throughout the interesting and picturesque country round about in the forenoons prove highly enjoyable. Horseback tiding, golfing, bowling and more walking in the afternoon never pall, and the result is that in ten days or two weeks you are started right. You have the habit. You have felt the prcat benefits. You can safely return home and you will keep it up there if you are wise. If not, well in about six months or so you had better return to THE WEST BADEN SPRINGS HOTEL C B. REX FORD. President and Man*9«r WEST BADEN, INDIANA