Billboard advertising (Jan 1921)

& The B1 + JANUARY 29, 1921 ee titles are over-worked in thelr effort to explain the future activa of the characters. But the construction being weak this defect is perhaps a necessity. When once the story gets under way if supplies a fair amount of entertainment Af one can appreciate bumor not always obvious to the non-English-speaking public. ‘The predicament cf the sentimental pair who have only had their pleasure in anticipation— ot in realization—is cleverly handled, but ‘Haimfiton 18 too we still mafotein that Mr. ‘There were many little touches of human natar? in certain scenes which caused hearty chuckles. ‘Miss Blythe had no opportunity to appear in evening clothes, in which much to the settings, which, however, were quite appropriate to the story. SUIrABULITE Family trade, ENTERTAINMENT VALUE ‘Averages fair. “RICH GIRL—POOR GIRL” Story by J. G. Hawks, directed by Harry B. Harris, etarring Gladys Walton, five reels, Universal. Reviewed by MARION RUSSELI. Bright-faced Giadys Walton shines in 2 dual role of the vich and poor girl, who passes thru many adventures surrounded by poverty and wealth in striking contrast. An entertainment for the masses, who will find much to please them without straining ‘their imagmation, THE STORY IN SKELETON FORM Nora McShane lives in Fish Alley with her drunken father. She sells papers, pals with ‘Muzgsy. another news vender, dances to the ines of a hurdy.gurdy, but longs for pretty things, especially flowers and birds, A park srandfather. Nora peeps ‘and manages ‘to enter the flowers, but ts ilitreated by the g s flee ‘she might go out to Fist prying eyes of @ crowd of so—ts treated roughly by the’ drunken fai who believes her his own daughter, semblance being 80 perfect. ‘ber grandfather employe detectives, but it Nora and Reginald, alded by Muggsy and treet gang, who locate the hiding place of ate THB CRITICAL X-RAY ‘This clever little girl has entered the realm of dual role impersonators, and thanks to her veraatiity Bas made eubstantial success. Sbo is equally at home as the tough, stroet-lingoed newegisl and an the refined Bentrice, whose many servants are scumbling blocks to. ber hapinees. Atmorphere in the poorer quarters de{lets the sordid conditions of a clty, contrasting Miviaiy with the charm of a wealthy home. ‘Toward the end of the picture a medsure of suspense ia introduced which carries the interest forward with a rash, While this pletorisation of w aympathetic tale concerns the adventures of ‘two young girls, 1t does not oer any startling situations, yet it will appeal largely to young at Our ins ata Mae ‘Trans. You Will Be in Rebuitt "ios Sa Sate ee on THE QUE TAR Mase 30-31 Potter Bids... " Birmingham, Alabama, Westems and Comedies of All Kinds ‘ome oar lst before son BUY FILMS. W. 1. Hite oSinvicks zit Wiam : indiana, ‘Winmer Bide. tndianapétis, girl and boys who Uke to seo thelr counterParts upon the screea. Objection might be filed against the bathtub episode, particularly that part showing the alzty water and the ecale scene where five pounds have been lost by the heroine after her bath. ‘This 18 otensive will disgust any class of patrons, The picture only loses by its introduction, SUITABILATY Family trade. ENTERTAINMENT VALUE Fait, “THE DUKE OF GHIMNEY BUTTE” A Fred Stone profuction, directed by Frank Borzage, starring Fred Stoue, Released ‘thru Federated Film Exchanger of ‘America, Reviewed by MARION RUSSELL A Wyoming range lands story, featuring a cattle feud and the capture of rustlers, ‘who cat the fences on au opposition ranch, Fred Stone bas Uittle:to do but ride Uke the wind ‘and follow a will-o’-the-wisp love romance, which, however, is divided between two gitls, one & ranch owner of good character, the other a wild, tempestuous creature, who cuts the fences of her rival but eventually meets her death while riding for revenge. A little comedy caused by bucolic characters may bring a smile, but thelr fonmaking {a a ttle ont of date. ‘There were far too many scenes of range riding with not any noticeable difference in the locations, 2 few minor thritis, with the lero doing good in his simple way. But a big. smashing punch -was Jacking, and tho continuity seemed to lapse at times, It was evident that Stone had no ‘material to work with and éulfered from thie hhandteap. ‘The titles were crude and not always in good taste, As an ordinary Western the picture win get by, but the star deprived of bis lariat throwing, high vaulting and climbing stunts seemed much too tame to be acceptable in these days of extremes In everything. Vola Vale, she of the big eyes, tried to make the Uttle girl ranch owner attractive, but the feminine audience will seriously object to the way she throws herself literally at the bosom ‘of the undecided hero. But lonesome girls in ‘the cattle country don’t have much of a chance, 0 perhaps the role rang true to location. Some long shote of grazing cattle, of sweeping valleys and fact riding cattlemen were plenstng. SUITABILITY ‘Swatler commnnities may appreciate this, ENTERTAINMENT VALUB Fair, “A THOUSAND TO ONE” Production by J. Parker Read, Jr., starring Hobart Bosworth Revlewed by MATION RUSSELL A big virile theme suiting the athletio Duild of this sterling actor, Plenty of pep ‘THD STORY IN SKELETON FoR A high-class gambler is short in bis accounts ‘wedding trip the train fa wrecked. She ts taken unconscious with Crawford, a mine owner, to a nearby cabin, recovers and nurses the rich reaches a miner's shack, where he learns of ‘the internal strife which is hampering Oraw ford’s efforts at his mine. Wenglands, now ‘disguised by a’heavy beard, goes there, ernquers ‘the disturbing factions, and eventually the girl, admiring hie strength of character as well ‘ay physical fore, comes to love him for his genuine worth. He wins a fortune to square his accounts. ‘TE CRITICAL X-RAY ‘Vitlainy plays a large hand in this engaging picture, but one is never Teft in doubt but that the biz, robust hero will win out in the end. ‘The many thrilling ponches which sbound in ‘the picture have been vividly conveyed. tho train wreck being snmething of a thrill, te say nothing of the smashing, bard fights which the man encounters In his desperate effort to make good. Hobart Bosworth was quite at home in ‘the Tole of Wenglands. ‘Tre cast Is thoroly good and the picture eridently pleased the crowd at the New York Thea ter, where it was shown January 20, The presentation is above the average, the Chinese house in Frisco being especially fine. SUITABILITY City theaters: pleasing men especially. ENTERTAINMENT VALUB Good, See page 21, this issue, for important announcement of The Billboard’s Free Service. FILM FIRE Causes Loss of Life—Explosion Building in Bayonne, N. J, May Be Work of Fiends As the result of an explosion in a building ‘used for laboratory purposes at . Forty-third street and Avenue A, Bayonne, N, J., one sure and three probable deaths are reported by the Police. ‘The number of injured is estimated at eleven, The building was occupled by the Universal Film Company and the Cello Film Company, where forty men and women were working. Simultaneously with the frst alarm of the explosion a great tongue of flame shot out of the film building, leaped across Avent BH and scorched five dwellings, threo of which took fire, bat were saved without being greatly damaged. ‘ ‘A series of minor explosions followed, which threw strips of blazing Sim long distances and handicapped the efforts of citizens and firemen to,rescue those Ya the building. barat atrip of cellulold set fire to the root of the wel ing shop of Charles Witheral, 100 feet away, ‘Where 1,000 gallons of gasoline were stored. Witheral, assisted by neighbors, succeeded 10 moving the gasoline before an explosion oc curred. Ethel Suckow, 25 years cld, of 602 Avenue B, Bayonne, said to have been an employee of the ‘Universo! Film Company, died after efforts had been made by two men to save her. ‘The body of Arthur Post of 910 Broadway, Bayonne, who the Gello concern, was found ‘of -nine-monthold Blanche Addison, who. was asleep. The child was treated by @ local phystclaus ‘The other injured who were taken to the Bay‘onne Hospital, sutering chiefly from burns, were? ‘Ctinrles Karner, 845 Broadway, Bayonne; Hobert ‘Chestnut, 305 Ratirond avenue, Newark; Robert Garden, 308 Railroad avenue, Newark; Josepa Gordon, 308 Railroad avenue, Bayonne; George A. Swayze, Springfield avenue, Jersey City: Nathan Vernon, 270 Siegel street, Brookiyn; Martha Birnbaum, 023 Summit avenue, Jersey City; R. A. Semple, adress unknown, New ‘York City; Fred Conover, negro, 97 West Fortythird street, New York. ‘The fire, acconting to the investigation of the police, started in the plant of tho Cello Company, ‘where old motion picture films are salvaged for the silver and gelatin they contain, ‘With the first report of the explosion George Swayze, foreman of the plant, sonnded the ‘An he entered the office of the company fighting dames which bad wet fire to her clot Selzing her in bis arms, Swasze groped bi way out of the smoke-tlled building to the street, His own clothing was on fire when he reached safety. Fire Oblef Davis intimated that arrests might fn connection with the fire. He saa jot satisfied that the fre laws bad heen obeyed. ‘Tho loss wus sald to be approximately $15,000. The police are investigating a report that the exits from the building were cluttered vp with material. WOMEN OF BALTIMORE FIGHT IMMORAL PICTURES r Societies “Parerts’ League” and Simi Active for Reform Baltimore ig joining in the chorus for reform in motion pictures. Mrs. Richard Tillman, predldent of the Parents’ League, is leading tho Nght. In a recent interview she Of course, what wo really need is a modification of the law which will assure us of adequate censorship. ‘The women are determined to get that when the Assembly meets next year, in the meantime they will work to focus public ‘opinion In favor of better moving pletures. “Those who assume that we want moving pletures suliable aly for children misconatrued what we my,” continued Mrs. Tillman, “What we want most is moving pictures suited to people of averago morals. I feel that we could get that best from a board of censors with a. certaia proportion of parenta on It: A really adequate board should have five members, parents of boys and girls of adolescent ag ft seems to me that the best way to get itable moving pictures would be to co-operate ‘with the people in authority until they bave proved that they are not quallted to be in authority,"* was the more conservative opinion of ‘Mra. Edward F, Buchner. Mrs. Buchner ie chairman of educstion for the State Federation of Women’s Clubs, and is giving her indorsement ‘to the campaign now belng waged by the moving pleture committee of the Women's Civic League. e <"T delleve that the censors would regulate moving pleturp standards more rigorously wero ts only & question of time ‘when tho Detter element of public opinion will Prove the stronger, and wo shall have a better ‘order of moving pictures merely because the people will demand it.” WASH. THEATER MANAGER To Entertain Orphans by SI Lateet Pickford Pleture Lawrence Beatus, manager of Loew's Palace ‘Theater of Washington, D. O., so suecesstully ‘entertained all the orphans, homeless and friend. Yess children of that community lest year by giving them free performances of Mary Pick. ford in “Pollyanna,” .and so excellent ald the Men appeal to the public from an explettation point of view. that he has: decided to repeat St, and in conjunction with The Washlogten ‘Times will agaio entertain the children at the theater during the week of January 24, at which time the management will have an extended run ef Mary Pickford in “The Love Light. ‘This was a great treat for the children list year and they are still talkiog about it. Now ‘hey axe looking forward to the next oné with Keenest delight. Arrangements have been made children taken from the different Institutions to the theater in motor cars, and Just before they are taken to thelr sests to ‘enjoy the ‘stow eich of them will be given a dox of candy, an orange and an apple by Walter Brownley, proprietor of Browsley’s Nut and Bralt Shop. ‘Tho children wil attend the theater in the ‘mornings from 10:20 until 1 o'clock. The tie-up with The Times ie reaping the management great amount of freo publicity, as arrangements have been made for a special series of stories ‘and during the entertaining of the kidites photygraphs will be taken by The Times photographers, featuring aN the material on the front page. MAKING A ‘NICK CARTER SERIES ‘Boston, Jan, 21.—The Mastercraft Studios at’ Medford have been leteed by the Broadwell Productions, Ine. and for the past wight months 2 company bas been at work making & vertices of two-reel features of the famous Nick Carter storier. The Pioneer Film Company has taken fifteen of the series, the frat of which wit be released next week. Plenty of Joeal color has been introduced into the flms, as 4a the making of the serfes the Police and ‘Fire Departments of “Medford, Somerville and surrounding cltles and towns ‘have been used, which will certainly prove a strong card to those localities, The Gordon interests bare Dooked the Ohms for thelr theaters here aud Took for excellent remults from the two-reel subjects, Thomas J. Carrigan has the role of Nick Carter, Colin Chase plays. the part of Chick and Mae Gaston 1» seen in the films ax Patsy, Harry G. Keenan plays the villain. ‘Al Hall fs directing the company and {s get. ting excellent results from the, hundreds of extras, auch as the local Police and Fire De‘partments and others. NEW: SUPPLY COMPANY IN BIRMINGHAM, ALA. ‘The Queen Feature Service, of Birmingham, Ala., bas been incorporated with a capital ‘stock of $100,000, with.A. M. Grahom, preatdent and general manager; Eugene M. St ‘vice-president, and .W. S. Bell, secretary ond treasurer. The company carries a complete Une of theater equipment, and is prepared to fornish everything that ts used in a theater, from the front door to the screen. It ts also distributing an independent film service and will handle first-class State-right productions, either short subjects or features, Be sure to look thru the Letter List thie week. LEARN MOVIE ACTING! fascinating: that, pays bie, tke to know if) 90a ate. a G.eic iom Sapte to, ta i Pomc LEIGH WHIPPER, Characters. 108 W. I4ict St, N.Y, Clty, Phone, Audubon S158,