The Biograph (July 3-10, 1915)

Page scan 0003 from The Biograph

Record Details:

Title:
The Biograph
Date:
July 3-10, 1915
Author:
Biograph Company
Volume:
The Biograph (1915)
Leaf #:
0003
Language:
English
Collection:
Early Cinema
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Date Added:
May 30, 2024
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The BIOGRAPH s_/l WEEKLY GLIMPSE OF THE ACTIVITIES OF BIOGRAPH STUDIOS Published every Saturday by Biograph Company, at 807 East 175th Street, New York City Vol. I Saturday, July 3, 1915 No. 44 TOURING the past week we received numerous communications from exhibitors setting forth their failure to secure bookings on ** The Battle/' the first Biograph re-issue. We regret these conditions, of course, while on the other hand we have found, after investigating, that the exhibitors in question have delayed their booking until one or two days before release date. To put off to-day what can be done to-morrow is a common mistake, and the exhibitors do not realize that it is necessary for the exchanges to have enough bookings to insure every copy of a picture to be working. Therefore, instead of waiting until the last day, why not arrange your bookings as soon as you have decided you want the picture? In that way you will not only be sure of your date ; but you will co-operate with your exchange to your own good advantage. The foregoing lines ought to bear fruit with the exhibitors who have not placed a standing order for the Biograph re-issues and Under Two Flags, the first THREE REEL BIOGRAPH.