Biographies of Paramount Players and Directors (1936)

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cafe. Both were nearly broke. Lasky Lad failed with an attempt to "build a Low York replica of the Foiies Bergere of Paris, and BeMille had lost considerable money backing an unsucc. ssful play. Jokingly at first, and then seriously, they decided to risk what few dollars they had left in the most Insecure gamble of the day — the films. They wore joined at lunch by Samuel Goldwyn, a glove merchant. The three formed the Jesse L. La sky Feature Ploy Company. Their first picture, "The Sena* Han," with Dustin Far num. as the star, was be^un in Hollywood late in December, 1913. They pioneered in making pictures from stage successes, an<3 the experiment \»as an immediate success. In two years DeMille and Lasky, with Adolph Zukor, another independent producer, were on the top of the cinematic heap. Eventually, the Famous Players Lasky Corporation was formed. Zukor became president, La3ky, vice-president, and DeMille director-general. This official relationship continued until 1924, when DeLIille formed the Cecil B. DeMille Pictures Corporation. In 1923, he became a producer fcr J.Ietro-Goldwyn-IJayer and in 1932 ru turned to his "home" studio y Paramount, to make his first talking picture, "The Sign of the Cross." DeL'ille was the "father" of the bigg spectacular motion picture, his first production of that calibre being "Carmen" with Go raid ine .Jarrar. In the wake of his long series of pictures have cone an improssive group of stars, He i3 credited with having; developed more stars than any pt.hr. -j individual in the movio business. His list includes: Gloria Swanscn, Wallace rtcid, Thomas Mai ghan, Theodore Robarts, Jack Holt, Lcatrico Joy, Rod. XaRoquc, "Ri chard.. Dix, Bobo Daniels, Raymond .Hattcn, Vera Roynolds, FiorsJic^ Yidor, Agno-sAyros, V'lliam Boyd ai'jong c-hors. Space doesn't permit listing all nis pictures, but the best known are: VM CCLiL'Ai^DlE-TS , KIM> OF KINDS, SIGN CF THE CROSS, CLEOPATRA, TILE. CRUSADES, THE PLAILSL1AN.