Biographies of Paramount Players and Directors (1936)

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ROBERT FLOREY (Paramount Director) Robert Florey, young Paramount director, is a Parisian who made good in Hollywood, by adopting the camera ts both his profession and his hobby. As a result, Florey is his own best research expert, and herdly a question can arise on his pictures that cannot be fnswered by his universe 1 collection of photographs. Florey is also e collector of rare Japanese dance masks, of medals and of pipes. Florey was born in Paris, September 14, 1900, and has never worked at anything but movies. As a boy he worked in a Parisian studio, after attending colleges in Frtnct, Switzerland, and Austria. He remembers rll too clearly the bombardment of Prris in 1918 because some of the shells burst perilously close to his studio. After groundv.ork at Pi the , in Prris, and Gaumont in England, Florey c?me to Hollywood, in 19;il, as technical director of "Count of Monte Cristo" which starred John Gilbert. He also v/orked with Douglas Fairbanks, Mary Pickford end subsequently became assistant to Henry King, Josef Von Sternberg, Robert Z. Leonard, William Beaudine, Alfred Santeil and other directors. His talents v.ere recognized by producers and he was made a director, working at Columbia, Tiffany and other studios. With the advent of sound Paramount signed him to direct the Marx Brothers first picture, "The Coeoanuts" , and went on to features starring Edward G. Robinson, Claudette Colbert, Kay Francis, Chevalier and others. Florey then returned to Europe to direct Franco's first talkie, "The Beautiful Road". Assignments in Spain, Germany and England followed, but in 1931 Hollywood called again and Florey returned for pictures at Universal and Werner Brothers. He did 14 picturts for the letter studio and then Parmount signed him. Besides his picture work end travels, Florey 'rites books about the movies. His theory is that the eamerr , regardless of sound, la still the chief medium of the film industry and he makes tn unceasing study of cfraera technique. Some of his more recent pictures fre: SHIP C/FE, PREVIEW MURDER C/SE, TILL WE MEET AGAIN, HOLLYWOOD BOULEVARD.