The Bioscope (May-Jun 1915)

THE Broscope, May 20, 1915. JOAN OF ARC. We are pleased to learn that the beautiful film ‘* Joan of Arc,” handled by the Ideal Film Renting Company, Limited, has entered upon a new lease of life. This week the Joan of Arc Festival is being held in France, and it is worth noting that a wreath, bought by subscription by the British residents in Paris, has been laid at the foot of the statue of the Maid of Orleans. Of course, the shelling of Rheims Cathedral—a pile with which Joan of Arc is so heroically identified—has added further interest to the film, which contains splendid pictures of the immortal fabric. The attraction is, we are told, sull being well booked in various parts of the Kingdom. WITNESSED AT WORCESTER. Thursday, Friday and Saturday last week found the Arcade Cinema busy with yet another recruiting campaign, and the results proved satisfactory to all concerned with its arrangement. The manager is certainly to be congratulated on his enterprise on behalf not only of his company’s interests but that of his country. He secured the patriotic issue “ Garibaldi,” a film which has been used with such success in the cause of recruiting. On Thursday and Saturday the band of the Worcestershire Regiment from the depét played selections of popular and patriotic airs, and on Friday evening the 8th Worcestershire’s band played at the performance. On Thursday afternoon Captain Green gave an eloquent recruiting speech, and also spoke on Saturday evening. At the evening performance on Thursday Colonel Edwards addressed the gathering at the first house, and Colonel Gretton (from the headquarters at Salisbury) spoke at the second house. On Friday evening there was a large attendance. and the audience was addressed on the need of immediate recruiting by Major Baker. A_ special appeal is being rade to the middle classes in this city. The county stands top in the whole of the Midland counties, and the city has done well, but it is felt that there are yet more who may answer their country’s call. Certainly the Arcade Cinema is doing all in its power to help recruiting. NOTES FROM NORTHAMPTON. Irresistible attractions are being offered to the picture-going public of Northampton. ‘‘A Patriot of France ” met with a good reception at the Palace, where it was screened all last week. Ever on the look-out for ‘‘ the goods,’ Mr. Arnold has booked “The Master Key” for the Pavilion, while Mr. P. F. Unwinn, the operator, has written some remarkably attractive coloured slides of announcements concerning it. Mr. Longford ran ‘‘ Life’s Cross Roads’’ and ‘‘ The Port of Doom” at the King’s Picture Palace last week, both of which were highly successful.—Satisfactory business continues at the Temperance Hall, where Mr. Tom Vaisey keeps things humming. This week’s attractions are ““\ Soul’s. Sacrifice’? and ‘“ The Weight of a Crown.”—Mr. McLintock maintains his usual high standard of programmes at the Cinema de Luxe. Amongst recent features were ‘‘ The Best Man,” eee of the London Counterfeiters,’”? ‘‘ The Sphinx ” and ‘ Tragedies of Souls.” This week’s topliners are ‘The Light Unseen” and ‘‘ The Heart of Kathleen,” the ‘‘Gaumont Graphic ” and a Keystone number.—Thanks to the careful judgment of Mr. F. Heather, a splendid programme is on view at the Picturedrome this week. The leading films are ‘‘ Harry the Swell” and ‘‘ The Hand of Egypt,” while the comedy side is well represented.— By the courtesy of the various managers, Red Cross Workers have been finding a ready sale in the cinemas for a little booklet entitled ‘‘ The Kaiser, and All You Want to Know About 'Him.” The booklet, by the way, contains six blank pages. The entire profits are in aid of the Red Cross Fund. Digitized by Google FILM WITH A NAME. The name of Ypres,*says the Military Correspondent of the 7imes, will go down to posterity as the scene of the two greatest battles in history. It will also be associated for some while to come with the finest open market feature release for a long while, ‘‘ The Cripple of Ypres.” This film is creating the greatest interest, and will undoubtedly be one of the most successful open market releases of the year. We understand that the Yorkshire Cine Company, Limited, are being inundated with inquiries from managers as to where this feature can be booked. Truly there is magic in the name of Ypres— and the film is one that should please every audience that sees it. “JANE SHORE” AT NORWICH. The Walturdaw Company’s great exclusive ‘‘ Jane Shore ” was placed this week before the Norwich public. Mr. J. W. Bruce, with his usual enterprise, secured the film for the palatial Cinema, and it was a most decided success. Seats were booked by many prominent residents in the city and district. Our East Anglian representative interviewing Mr. Bruce, asked that gentleman what he thought of the film, a query that elicited the reply, ‘‘ It is simply superb, and audiences are very much taken with it. As an all-British production it shows clearly what we can do. The market has been over-stocked with foreign films, and the struggling Britisher has had to remain somewhat in obscurity. I find my patrons seem to prefer good British productions.” As will be seen, Mr. Bruce is a really patriotic manager. As regards business he knows most things that are worth knowing, and is one of the most popular men in the business. Norwich people are in the habit of saying, ““T wonder what big thing is coming to the Cinema next week ?”? He is constantly having ‘‘ big things ” and finds that they never fail him in powers of attraction. TRACTION OVERCOMES TROUBLE. Another tribute to the splendid reputation of Kodak, Limited, for business organisation is seen in their resolute manner of overcoming the transport difficulties which have for some time ‘been apparent with regard to goods traffic. Owing to the congestion at the docks and the troubles experienced in getting their supplies from Liverpool to London, the firm have, for some time, had special vans, each carrying several tons, running with Kodak supplies several days a week on the railway passenger service. In addition, motor haulage is being extensively used, and herewith we show a snapshot of three of the large engines, with their loads, on the road from Liverpool to Kingsway, London, the British headquarters of Kodak, Limited. The personal attention of the staff at the docks forms another detail of an excellent organisation which is thus enabled to keep customers supplied with the huge quantities of films and apparatus dealt with week by week upon this side of the Atlantic. Original from NEW YORK PUBLIC LIBRARY