Boxoffice (Apr-Jun 1937)

Record Details:

Title:
Boxoffice
Date:
Apr-Jun 1937
Publisher:
Kansas City, Associated Publications
Volume:
Boxoffice (Apr-Jun 1937)
Leaf #:
000616
Language:
English
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
BOXOFFICE was the leading American exhibitor trade paper of the post-World War II era. But the publication had modest beginnings. In 1920, Ben Shlyen founded the paper, orginally titled THE REEL JOURNAL, in an office located in Kansas City's Film Row district. Like other regional exhibitor publications, THE REEL JOURNAL focused its attention on the local -- in this case, KC and the nearby territories that the city's distribution exchanges served. By the end of the 1920s, however, Shlyen had acquired or founded several more small exhibitor papers serving other US markets. In 1932, their titles all changed to BOXOFFICE, though they continued to be published in regional editions for decades to follow. -- Eric Hoyt, 2015
Date Added:
March 21, 2024
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^ THE dlODCRn THCJlTRe cJ'nMcn^mxiiixr^ -4«# ] ; As a service to readers of BOXOFFICE, this page provides a ready source of information on products and services which have been filed for reference with The MODERN THEATRE INFORMATION BUREAU. Information on the following subjects may be secured by sending in the coupon. Use the key numbers. If data on subjects other than those listed is wanted, just state your requirements. We will endeavor to see that you are supplied with details promptly. ADVERTISING MT481 Main signs and marquees MT482 Signs, Neon MT483 Signs, structural glass MT484 Signs, travel word MT485 Attraction boards MT486 Letters, attraction board MT487 Letters, changeable silhouette MT488 Price signs, l)oxoffice MT489 Display frames MT490 Poster lights MT491 Poster projectors MT492 Cut-out machines MT493 Time schedule clocks, electric MT494 Monogrammed mats, rubber MT495 Slides, advertising MT496 Slides, announcement MT497 Sound truck P. A. systems MT498 Transformers, Neon MT499 Ladders, safety AIR CONDITIONING MT505 Air conditioning plants — complete MT506 Heating systems MT507 Refrigeration MT508 Air washers MT509 Blowers MT510 Air circulators MT511 Fans, exhaust MT512 Grilles and registers MT513 Temperature control devices MT514 Air conditioning accessories MT515 Motors, multi-speed fan MT516 Motors, constant speed MT517 Air filters DECORATIONS and FURNISHING MT520 Architectural service MT521 Decorating service MT522 Seating service MT523 Theatre chairs MT524 Chair covers MT525 Theatre carpets MT526 Carpet padding MT527 Rubber matting MT528 Furniture, lounge MT529 Wall tiles, interior MT530 Fabrics, decorating MT531 Brass railings MT532 Rope railings MT533 Metal, ornamental MT534 Mirrors MT535 Luminous colors MT53fi Ticket booths MT537 Directional signs MT538 Exit boxes MT539 Curtain controls MT540 Curtain tracks MT541 Curtains, fireproof MT542 Fountains, drinking MT543 Fountains, ornamental LIGHTING MT550 Fixtures, lighting MT551 Colored lamps MT.352 Lumiline lamps MT553 Candle flame lamps MTR.34 Floodlight lamps MT555 Spotlight lamiia MT556 Sign lamps MT557 Dimmers USE THIS COUPON IF WHAT YOU WANT ISN'T LISTED, ASK FOR IT BY NAME UNDER “REMARKS" The MODERN THEATRE section of BOXOFFICE Room 334 — 332 S. Michigan Ave. Chicago, III. 5-15-37 Please obtain for me free descriptive literature on the following items: (List Key Numbers Below). Remarks: MT558 MT559 MT5(10 MT5f)l MT5fi2 MTr>G3 MT3I)4 MT570 MT571 MT572 ■MT573 MT574 MT575 MT57r) MT577 MT578 MTS 79 MT58 0 MT581 MT582 MT583 MT584 MT585 MT58G MT587 MT591 MT592 MT593 MT594 MTS 9 5 MT59() MTS 9 7 MT598 MT599 MTGOO MTfiOl MTG02 MTG03 MTG04 MTG05 MTGOG MTG07 MT608 MT609 MT610 MT611 MT612 MTG13 MTG14 MT615 MT616 MT617 MT618 MTG19 MTG20 MT621 MT622 MT623 MTG24 MTG25 MTG2G MT627 MT628 MT629 MTG30 MTG31 MT632 Ultra violet lighting Silhouette letter mounting units Flashed opal glass Pot metal opal glass Fuses, indicator type Fuses, cartridge Lighting plants, individual MAINTENANCE Chair fastening cement Chair refinishing materials Upholstering materials Seat patching kits Seat decking materials Floor surfacing materials Carpet cleaning systems Floor waxes Matting, rubber Paint, screen Paint, plastic Paint, aluminum Polish, metal Polish, furniture Fireproofing compounds Fire extinguishers Ladders, safety Uniforms, staff PROJECTION Projectors, complete with sound Projectors, standard Projectors, semi-portable Projector pedestals Projector parts Lamps, suprex type Lamps, reflector arc Lamps, high intensity Lamps, incandescent projection Arc regulators Arc controls Control panels Rectifiers, copper-oxide Rectifiers, tube type Bulbs, rectifier Rheostats, projection Motor-generators I.enses, projection I.enses, condenser Current changers Mirror reflectors Carbons, projector Carbon savers Reels Reel alarms Rewinders, automatic Change-over devices Slide, projection Lamps, spot and flood Take-ups, film Film safety controls Fire prevention devices Fire shutters, porthole Film scales Film scrapers Film splicers Film cleaners Air gun (cleaner) Tool kits Film cabinets Film cabinet stands Effect projectors Name Theatre City Slate ' SANITATION I , MTG41 Cleaning compounds MTG42 Cleaners, vacuum MT643 Disinfectants MTG44 Deodorant blocks MT645 Insecticides MTG4G Disseminators MTG47 Air purifiers, ozone MTG48 Air perfumes MT649 Air sprays MTG50 Soap dispensers MTG51 Soaps, liquid MT652 Hand driers, electric MTG53 Chewing gum solvents MT654 Rubber link matting MT655 Exhaust fans SOUND MT661 Sound systems, complete MTG62 Sound heads MT663 Amplifiers MT664 Pre-amplifiers MTGG5 Speakers MTGG6 Rectifiers MTGG7 Condensers MT668 Photo-electric cells MTG69 Tubes, amplifier MTG70 Tubes, rectifier MT671 Exciter lamps MTG72 Raffles, horn MTG73 Lens assemblies, sound MTG74 Puitlic address systems MTG75 Microphones MTG76 Microphone stands MTG77 Hearing aid systems MTG78 Acoustical materials STAGE EQUIPMENT MT685 Screens, moving picture MT()86 Lighting, stage MT687 Curtain controls MTG88 Curtain tracks MTG89 Stage draperies MT(i90 Stage rigging MT691 Scenery, stage MT692 Footlights MTfi93 Switchboards STRUCTURAL MATERIALS MT700 Structural glasses MT701 Insulation materials MT702 Acoustical materials MT703 Fibre boards MT704 Fronts, glass MT705 Fronts, vitreous enamel MT706 Fronts, porcelain enamel MT707 Fronts, stainless steel MT708 Toilet partitions, metal MT709 Flooring, asphalt tile MISCELLANEOUS MT715 Accounting systems MT716 Change makers MT717 Safes, boxoffice MT718 Tickets MT719 Ticket choppers MT720 Ticket issuing machines MT721 Ticket registers MT722 Ticket holders MT723 Pop corn machines MT724 Uniforms, staff 62 BOXOFFICE :: May 15, 1937,