Boxoffice (Apr-Jun 1948)

Video Makes Debut In Twin City Bars MINNEAPOLIS — Television comipetition for the theatres in the Twin Cities has arrived. KSTP has started broadcasting television programs and many bars and taverns have installed sets and are offering the shows as a lure for customers. Programs for a considerable period will comiprise only local events and film. Completion of microwave relay stations from Chicago, bringing eastern television network programs to the Twin Cities, is expected some time this siunaner and completion of the coaxial cable network is scheduled for late 1949 or 1950. 450-Seat Quonset House Rising in Holstein, Iowa HOLSTEIN, IOWA — E. W. Kugel is spending about $30,000 on a 450-seat quonset-type theatre building now in construction here. It will be the only theatre in the community. Opening date is still indefinite. The house is being equipped by Scott Ballantyne Co. It will have Carrier air conditioning. Renovate in Rock Island ROCK ISLAND, ILL. — A $20,000 renovation project has been completed at the Riviera Theatre here. Manager Robert D. Danico reported. The work included construction of a new facade which features cold cathode tube lighting, new chairs in the main auditorium, new carpets and new aisle lights. Colored Lights Furnish Decoration for Theatre DENISON, IOWA — Theatregoers in this city are finding something new at the Iowa Theatre, which Richard L. McTague opened here just before Cludstmas. The theatre is almost without decoration, the affect of decoration being achieved with colored lights. In the foyer the decoration centers around a fully draped mirror, flanked by two torch lamps, and colored fluorescent lighting concealed in the ceiling. In the auditorium four vertical fixtures on each side provide a soft colored light. Each of the two aisles is furnished with eight guide lights. The stage is draped in blue velour and a silver colored glass draw curtain pulls across the screen. Colored footlights furnish added decoration. McTague spent $125,000 on the 750-seat theatre. It is air conditioned and equipped with Century projectors. Voice of the Theatre horns, a Da-Lite screen and Kroehler push-back seats. Lament, Iowa, Theatre Open After Remodeling LAMONT, IOWA — The Lament Theatre was reopened here recently. The interior of the building has been remodeled and redecorated. A new sloped floor has been installed along with new seats, new sormd and a new screen. A feature is the upstairs cry room for parents with small children. Burdette Ross is manager of the Lament; John Hense is owner of the building. Admissions prices are 35 cents for adults and children 10 cents for all shows. Uptown in Sioux City Starts New Circuit SIOUX CITY, IOWA— The 625-seat Uptown Theatre, scheduled to open here April 15, is the first unit in a proposed circuit of ten being built by the Uptown Theatre Corp., it was announced by Albert M. Self, Sioux City, president of the organization. The Uptown, a neighborhood house, was built of steel and brick at a cost of approximately $100,000. It is the ninth theatre here. The theatre is equipped with Motiograph projectors and RCA sound furnished by Western Theatre Supply of Omaha, has Kroehler push-back seats and Carrier air conditioning. It will be managed by Robert M. Krueger. We Have Been Appointed Iowa Distributors for CRETORS POPCORN MACHINES “Super-Sixty" Hollywood Model No. 48 Giant Model No. 41 Cadet Model Prices Quoted on Request We Sell Popcorn Supplies CORN — BAGS — BOXES — SALT — KETTLE CLEANER LIQUID AND SOLID COCOANUT SEASONING DES MOINES THEATRE SUPPLY CO 1121 High Street Phone 3-6520 BOXOF7ICE April 3, 1948 69