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'"People Who Live in Glass Houses . .
An aroused exhibitor, taking exception to the attack upon the motion picture industi-y by a Raleigh, N.C., newspaper editor, hits back with some resounding tmths. The exhibitor, who operates several theatres in Georgia, has asked that his name be withheld. His letter follows:
Every time I read in the trade papers where some newspaper editor with a halo attacks om business, I get rather damn mad.
So my blood pressui’e went up a few points when I read the Raleigh, N.C., dispatch in the Apiil 2 issue of Boxoffice, which told of the editor of a paper there writing an editorial in which he said he felt no pride in printing theatre ads, concerned mainly with the wording in the ads, which included some catchlines to the effect that some of the movies being advertised were adult films.
I wonder if the hallowed editor was proud of everything else in his paper that day, the blood and thunder stuff that must have been on his front page, for surely his daily is no different than the others?
I also wonder if the editor contacted his advertising manager and was he ashamed to accept the money for the ads, and did the editor turn down his share of the money for the ads, that
would represent his pro-rata share as his salary for that week?
I wonder if the editor was ashamed of some of the ads his paper, no doubt, has carried from the department stores on panties, brassieres and other feminine attire usually shown on half -clad models?
Many of us in the business are concerned about these adult type films, and we have an obligation to watch oui' copy. And, in the case of the Raleigh editor, if the paper did not like the copy they had the right to refuse same, rather than to accept any copy they felt was objectionable.
People who live in glass houses should not throw bricks. Newspapers sell papers based on sensational news, on the very type of story this Raleigh editor was objecting to.
Let’s edit our copy closely, and at the same time, let’s not accept any backtalk from editors who are as guilty of sensationalism as the motion picture industry ever dared to be.
Atlanta Downtown Theatre To Lead Integration
ATLANTA — First-i*un theatres in Atlanta will lead off a desegregation program agreed to sometime ago by members of the Atlanta student movement and the theatre men, followed by desegregation of neighborhood theatres.
Theatre owners proposed waiting until after the Met appears here at the Pox dui’ing the week between April 30 and May 5, although the students had insisted on desegregation by January 1.
Following the agi’eement reached on the date of May 5, most of Atlanta’s downtown houses will begin desegregation at that time by permitting two Negroes to attend each showing for a trial period of several weeks. The neighborhood theatres will then follow suit as downtown houses allow full-scale desegregation.
Desegregation Into Effect At Varsity in Raleigh
RALEIGH, N. C. — Negro students at North Carolina State College are now being admitted to the Varsity Theatre on Hillsboro street here.
Raleigh Mayor W. G. Enloe, district manager of the chain to which the Varsity belongs, said Friday the first instance of desegregation came more than a week ago. “I'm glad, though not surprised, that the integration of the theatre was carried out without incident of any kind,’’ he commented.
State College information officer Rudy Pate said that between 20 and 40 Negro students have been attending the institution. He pointed out that the number varies from semester to .semester. Negro students have been in the graduate school since 1953 and in the undergraduate school since 1956.
The Varsity was the second theatre in
the North Carolina district of 'Wilby-Kincey to desegregate. The Carolina in Chapel Hill admitted Negro students from the University earlier this year and later expanded the desegregation practice to include all Negroes.
Tithole, U.S.A/ Available Through American IntT
PITTSBURGH— “Pithole, U.S.A.,’’ a 13minute film subject available without charge to theatres, will be released this week by American International Pictures.
The unique short uses the still-life-inmotion technique to “bring alive’’ the roaring activity of oil history’s first and wildest boom town.
New York Times critic, A. H. Weiler, described “Pithole, U.S.A.” as “A phase of Americana heretofore unheralded in films.” Pithole was born, grew to bm-sting and died within the short span of 500 days, just a few miles from the Drake well, the world’s first oil well. Today, Pithole does not exist. It is gone from the map. Tall grass grows again in the old cellar holes, all that is left of the hectic days when Pithole was the boisterous oil capital of the world.
Produced for United States Steel’s Oil Well Supply Division, “Pithole, U.S.A.” is distributed by F & K Distributing Co. of Pittsburgh and can be booked through AIP exchanges.
Taste of Honey' Is Named British Entry at Cannes
NEW YORK — “A Taste of Honey,” Tony Richardson’s film version of the Shelah Delaney stage hit, which is coproduced and distributed in the U. S. by Continental Distributing, has been selected as the official British entry at the Cannes Film Festival, according to Irving Wormser, president of Continental.
Four New Members On MPAA Board
NEW YORK — Fom new members were elected to the board of directors of the Motion Picture Ass’n of America last week to fill existing vacancies. All other directors were reelected as were incumbent officers.
Newly elected to the board were Leo Jaffe, vice-president of Columbia Pictures: Joseph J. Laub, secretary and general counsel of Buena Vista; Adolph Schimel, vicepresident and general counsel of Universal Pictures, and Eugene Picker, vice-president of United Artists.
Reelected officers were Eric Johnston, president; Kenneth Clark, Ralph Hetzel and Charles Boren, executive vice-presidents: Geoffrey Shurlock, William Fineshriber jr.. Manning Clagett and Edward Cooper, vice-presidents; Sidney Schreiber, secretary; Stanley R. Weber, treasurer: Thomas J. McNamara, assistant treasurer, and Robert T. Watkins, assistant treasurerassistant secretary.
The following were re-elected members of the executive committee of the board of directors: Barney Balaban, Steve Broidy, Benjamin Kalmenson, Arthur Krim, Irving Ludwig, Milton R. Rackmil, A, Schneider, Spyi’os P. Skouras, Joseph R. Vogel and Johnston as chairman.
Re-elected to the board were Johnston, Balaban, George Weltner, Broidy, Edward Morey, Schneider, Earle W. Hammons, Pandro S. Berman, Roy O. Disney, Ludwig, Kalmenson, Howard Levinson, Krim, Walter Mirisch, Rackmil, William Perlberg, Hal E. Roach, Herman Robbins, Skouras, W. C. Michel, C. B. Stratton, Vogel, Benjamin Melniker and Jeiry Wald.
MPAA Adopts Resolution On O'Connor's Death
NEW YORK — The board of directors of the Motion Picture Ass’n of America adopted the following resolution in tribute to the memory of John J. O’Connor, who died March 26, at its annual meeting:
“Be it resolved, that the board of directors of Motion Picture Association of America expresses its deep grief at the death of John J. O’Connor, a member of the board since May 8, 1947. He was closely identified with our industry for almost half a century and actively participated in its development and growth in exhibition, production and distribution. His services to the board, as in many other industry posts he held, were devoted, loyal and able. For many years as chairman of the board’s committee on solicitations, he fostered and directed the participation of the member companies in humanitarian causes and projects to fm-ther the welfare of the industry. The members of this board respected him for his integrity and fairness and loved him for his kindness, modesty and understanding. They momm the loss of a congenial and treasured friend, and join with Universal Pictures Company in lamenting his death. They extend to his family their heartfelt sympathy.”
Code Seal to 'Chapman Report'
HOLLYWOOD — A Code Seal was given “The Chapman Report,” Richard Zanuck production for Warner Bros., by the Association of Motion Picture Producers following the initial screening of the film.
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BOXOFFICE :: April 9, 1962