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A BUSINESS
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HERBERT J. YATES
ONLY big-time motion picture producer I know who wears black shoes and keeps ’em polished is Herbert J. Yates. His coat matches his trousers and he wears a dark necktie and what I’m trying to get across is the idea that he’s a businessman, making a business of the movies.
Not a bad idea, either, as you shall see:
I thought at first about starting this piece with something about Consolidated Film Industries, largest film laboratory enterprise in the world. I also pondered an introductory paragraph about Republic Studios in Hollywood, where efficiency and flower-beds flourish side-by-side and an owl holds a permanent lease on stage three.
But the best place to begin is at the beginning, when Fatty Arbuckle wanted $80,000 to finance a series of eight two-reelers. He went to Yates, a young man who had demonstrated his flair for business by rising rapidly to the top in the tobacco manufacturing business, but who had yet to reveal the instincts of a gambler. Now he revealed ’em. Arbuckle got his $80,000 on a handshake; Yates got it back with release of the first two-reeler. Boy!
That started the saga of Yates in pictures. He organized Republic Laboratories, which eventually became Consolidated, for the processing of Hollywood’s film. He invested in many a major studio, financed many an independent producer.
Consolidated Film Industries, Inc. Consolidated Molded Products Corp. Consolidated Film Industries, Inc.
Fort Lee, New Jersey Scranton, Pennsylvania Hollywood, California