Boxoffice (Jan-Mar 1962)

Record Details:

Title:
Boxoffice
Date:
Jan-Mar 1962
Publisher:
New York, Boxoffice
Volume:
Boxoffice (Jan-Mar 1962)
Leaf #:
000140
Language:
English
Collection:
Hollywood Studio System
Format:
Periodicals
Contributor:
Media History Digital Library
Sponsor:
Media History Digital Library
Coordinator:
Media History Digital Library
Description:
BOXOFFICE was the leading American exhibitor trade paper of the post-World War II era. But the publication had modest beginnings. In 1920, Ben Shlyen founded the paper, orginally titled THE REEL JOURNAL, in an office located in Kansas City's Film Row district. Like other regional exhibitor publications, THE REEL JOURNAL focused its attention on the local -- in this case, KC and the nearby territories that the city's distribution exchanges served. By the end of the 1920s, however, Shlyen had acquired or founded several more small exhibitor papers serving other US markets. In 1932, their titles all changed to BOXOFFICE, though they continued to be published in regional editions for decades to follow. -- Eric Hoyt, 2015
Date Added:
March 21, 2024
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IN ADVERTISING THERE IS NO SUBSTITUTE ^ FOR GOOLT P* f RESULTS.' PACIFIC DRIVE1 ^ THEATRES CORP. 141 SO. ROBERTSON BLVD. • LOS ANGELES 48. CALIF. Telephone CRestview 4-5347 January 2, 1962 Mr. Morris Schlozman BOXOFFICE Magazine 825 Van Brunt Boulevard Kansas City 24, Missouri Dear Mr. Schlozman: Our ad appearing under "Help Wanted" in BOXOFFICE Magazine is to be discontinued with the next issue. We have experienced splendid results from the ad and wish you to bill us for the balance of our account. Sincerely, BanJza Whether it is something you wish to SELL or BUY BOXOFFICE presents your wants to by far the greatest industry audience!