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By Better Business we mean:
* Better projection and sound therefore increased patronage
* Less equipment trouble and lower maintenance
It may be costing you more to maintain your present equipment than to own a modern installation. Many exhibitors know that recent technologic advances have been so great as to
For better business your audience wants and deserves the best.
Your Century theatre supply dealer is prepared to advise you on modernizing your theatre — the latest improvements come to you from Century.
make their present projection and sound equipment completely obsolete — and this does effect theatre attendance.
CENTURY ALL-TRANSISTOR ■ SOUND SYSTEM
>■ PENTHOUSE REPRODUCER.
A "miracle of modern science." A complete theatre sound system in a 17" cabinet. No tubes, transformers, relays, complex switches. All switching is electronic.
Century-Ampex 4-channel magnetic. Century reproducer with exclusive Ampex magnetic cluster. (Clusters available for replacement on all reproducers.)
3 b CENTURY 70 MM 35 PROJECTOR (or standard 35 mm).
The only American made projector for 70mm and 35mm films.
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See your Century dealer or write . . .
CENTURY PROJECTOR CORPORATION
NEW YORK 19, N. Y.
SOLD BY
Quality Theatre Supply Co.
1515 Davenport St. Omaha, Nebraska
Minneapolis Theatre Supply Co.
75 Glenwood Ave. Minneapolis 2, Minnesota
Des Moines Theatre Supply Co.
1121 High St.
Oes Moines 9, Iowa
Harry Melcher Enterprises
417 West Highland Avenue Milwaukee 3, Wisconsin
BOXOFFICE :: March 19, 1962
NC-3