Boxoffice (Jul-Sep 1939)

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"Ramparts" May Be Made In New London, Conn, New London, Conn. — Considerable of “The Ramparts We Watch,” which March of Time will make for RKO release, will be filmed in and around this city, according to reports. The film will typify a New England community and national defense activities during the last war. On previous occasions. New London has served as a location site for Hollywood, the most recent being 20th-Fox’s “Submarine D-1.” John Heneas Will Oiler Foreign Films in Hub Boston — A second foreign film theatre in Boston will get underway early in October when John Heneas is scheduled to reopen the Apollo. Tlie house, now armed with a new marquee, has been undergoing renovations. Russian films move into the local location at the onset, followed probably by Italian product and war pictures. Thomas Vetrie is booking the spot. Allyn Hosts 400 Hartford — M&P’s Allyn Tlieatre, managed by Walter B. Lloyd, hosted 400 Allyn Club members from Hartford’s east side. Chaperoned by 20 older boys, the group enjoyed "The Star Maker” and “Unmarried.” (Continued from page 79) “The Women." Advertisers paid the tariff with tie-in ads. . William Murphy of Imperial has set “Return of the Frog” and “The Demon Barber of Fleet Street,” English horrorifics, for a four-day, first-run engagement at the RKO Boston Tlieatre beginning September 25. Carolyn Lee, four-year-old feature player in “Honeymoon in Bali" was to have been the guest of honor at a local press luncheon here Wednesday. Louis Starr, Barre exhibitor, was in from Vermont last week . . . Joseph Rappelas, East Hampton theatreman, was in the district . . . Fred Greene, Woonsocket, was in from Rhode Island. Nellie McLaughlin, Imperial booker, declines to set a definite date for her Pennsylvania and World’s Fair vacation after having already postponed the sojourn four times. Frank Boscketti of the Star Theatre in Lawrence was in the film district last week . . . Harry Segal of Imperial was down from New York for the holidays. E. M. Loew, New England circuit operator, plans to put up a new theatre in Worcester. The house, in the Billings Square section, would seat close to 1,000. Rumors are rife that Loew will add a Portland. Me., link to his chain. Acquiring Theatres A Security Move (Continued from page 81) recollection, that was put out by all companies?” “Well, I figure about, I should say 800, between 700 and 800, because there’s no way of telling except when a company would announce what they did or whether they measured up during the year.” “And at that time, your company was the largest producer of photoplays?” “In numbers, I think, we make the largest numbers.” “At that time, your company was the largest and best company in the motion picture business.” “Well, that particular year — you mean any particular year?” “While you were using this policy of 104?” “I think so.” “Well, if you were putting out 104, out of 700 or 800 total, your company then was quite a power in the motion picture industry, was it not?” “Our company occupied a predominant position in the industry.” “And you wanted to increase that position of predominance by acquiring theatres, is that correct?” “No, we wanted to insure — our primary business is making pictures — our main business, and we wanted to be sure that our outlets were secured.” “And at that time in 1920, didn’t you feel that the big money in the motion picture industry was being made by the theatres?” “No, we concentrated on the production end of the business and all we were concerned with was our outlet for our product.” “Didn’t you intend to make money by exhibiting pictures, too?” “Yes.” “Didn’t you feel that the greatest profits in the industry would come through theatres, rather than through production?” “No, sir.” “Do you remember telling Mr. Connick that?” “I don’t.” “Do you remember talking to him about that subject?” asked Ryan. “I I’emember I talked to him on several subjects,” said Zukor. “Do you remember what you said about that particular subject?” “I do not.” “When you went into this policy of acquiring theatres, as you say, that was to secure a permanent outlet for your own pictures?” “Right.” To Protect Outlets “Did you feel at that time that you would be able to supply enough pictures so as to keep them going?” “In the first instance, we wanted to have an outlet for our product, and, in the second, we couldn’t. We were ready to buy pictures from anybody in order to round out the requirements.” “Did you at that time feel that your company, as a producer, would be able to Adorno to Court Seeking A Permit for Drive-In Middletown, Conn. — Sal Adorno has filed a writ of mandamus against the building commissioner in an effort to compel him to grant the permit necessary for the operation of his completed airdrome theatre. One was granted this summer, but shortly afterward was revoked on the grounds it had been obtained imder “misrepresentation of certain facts.” Script Sheridan Yarn Hollywood — Julius and Phil Epstein will script “Married, Pretty and Poor” for Warner as a forthcoming vehicle for Ann Sheridan. supply itself as an exhibitor with whatever pictures it needed in its business?” “I hardly think so.” “You were making about 104 pictures?” “I can’t tell exactly what year we made 104 pictures when we acquired theatres or whether we had made less pictures, because the number of pictures you make is not determined by the number of theatres you have but is determined by the organization, having the stars and the material to make the pictures.” “Yes, but hadn’t you had, Mr. Zukor, this theatre acquisition policy started around 1919?” “I think that’s when the First National was organized.” “And it was two or four years — around 1920, you were putting out 104?” “I can’t say. The record would show, because we have a record of that, Mr. Ryan, what we put out. I would rather trust to the records than to my memory.” “There wouldn’t be any doubt about your memory being 104 approximately?” “Approximately, yes.” “So that, did you feel at that time that your company as a producer would approximately supply to the theatres that it operated all the pictures which they needed?” "That I couldn’t say, because there’s a number of theatres that you change oftener than the number of pictures we put out; out of necessity they would have to buy product from the other producers.” “Well, around 1920, were there any theatres that would require more than 104?” “Yes. At that time they changed more often in those days than they do now.” “So that you felt that your company when it began exhibiting pictures in a great many places, at least, would buy pictures from other producers.” “I should imagine so.” “And when you went into the theatre acquisition field, you intended to acquire a lot of theatres, didn’t you?” “No particular number. There was no set number. We went in and acquired theatres or built theatres.” “Well, you intended to acquire theatres in all the prominent localities in the country?” “We wanted to make certain that our outlet was well protected.” “Well, have you found that it has been a fact that the acquisition of these theatres has given you a great power to deal with other producers?” asked Ryan. “Not to my knowledge,” said Zukor. 84 BOXOFFICE : ; September 23, 1939