Boxoffice (Jul-Sep 1947)

FOR A Especially recommended for odd shaped ent»anees, with cutouts, projections or other irregularities. No other matting has more advertising value. Affords safety underfoot. Has good dirt removing qualities. Long wearing, there ore many installations today that are 15 to 20 years old. Will withstand considerable abuse and rough handling. Available in three thicknesses, 1/4", 3/g" and Va" in a variety of attractive colors, including black, grey, brick red, white, blue, green, orange, yellow and dark brown. Any design or special style lettering can be furnished, and in contrasting colors to the main background. ALSO American Counter-Tred Matting Tuf-Tred Tire Fabric Matting Ezy-Rug Rubber Link Matting WANTED! Distributors and direct factory representatives. For prices and folder, "A Mat for Every Purpose," write AMERICAN MAT CORP. Larfmt Mattiitg Sp^cimliatu” ^719 Adams St. e Toledo 2, Ohio TIMELY TOPICS IN TESMA'S OPEN FORUM INAL ARRANGEMENTS for the S e c o n u Annual Trade Show and Conventions of the T h e a t re Equipment & Supply Manuf a c t urers Ass o elation qn TO WASHINGTON and the Theatre Equipment SEPTEMBER 24-29 Dealers P r o tective Association are being completed as we go to press with this issue. The event takes place at the Shoreham Hotel in Washington, D. C., September 24th to 29th, 1947. The Trade Show and joint conventions will be officially opened with a luncheon on Thursday, September 25th, with James Russell Young, Chairman of the Washington Board of Commissioners, on hand to welcome the delegates and visitors. Regular business sessions will be held on Thursday, September 24th and Friday, September 26th. The joint conventions will be concluded on Sunday, September 28th with a mammoth cocktail party and banquet, featuring professional entertainment and dinner dancing — minus speeches. Highlight and most constructive feature of the program will be an Open Forum session, sponsored by TESMA, to be held on Saturday, September 27th, at which major topics of interest to theatremen, manufacturers, suppliers, architects and everyone connected with physical theatre operation, will be discussed. E. Allan Williford, past president of TESMA, will act as moderator for the Open Forum session, which will be addressed by prominent and authoritative speakers. Modern theatre planning, construction and equipping, including pre-fabrication and drive-in theatres, are to be covered. Television and other new media for mass entertainment will also be discussed. Many new equipment and material developments will be shown for the first time in the exhibition halls at the Shoreham. Aid to Business A particular feature of the Open Forum session will be the appearance of John H. Van Deventer, Information Director of the Committee for Economic Development, who will explain what CED is doing to improve the lot of all business men and especially of small business men in our present economy. Since the motion picture theatre industry, as well as the equipment industries which serve it, are made up largely of small businesses, this portion of the Open Forum session should be exceptionally well received by the entire delegation. The distaff side of the delegations are not being overlooked in the program arrangements. There will be a diversity of entertainment for the ladies, including sight-seeing tours around the Nation’s Capital City, luncheons and certain surprises which are also being arranged, according to Secretary Roy Boomer of TESMA, who reports that hotel reservations to date indicate that the largest crowd in TESMA-TEDPA history will attend the big show. All exhibit space for manufacturers has been completely sold out, according to Boomer, who says, “We’re now ready and merely waiting for the bell.’’ modernize Outstanding Features • Sturdily Constructed of 20 Gouge Steel • Cast Aluminum Top Finished in Black Baked Enamel (Bottom of Cast Aluminum) • Steel Ticket Hopper • Piano Hinge Door • Cylinder Lock with Two Keys • Sand Blasted Glass Window • Chrome Handles • Scientifically Designed • Lifetime Service Visit us at BOOTH 71 TESMA TRADE SHOW Shoreham Hotel. Washington. D, C. September 24-29 GoldE Manufacturing Co. 1220-A W. Madison St., Chicago 7, U.S.A. H II STROBLITB LUMINESCENT COLORS GLOW IN THE DARK The choice of leading theatres throughout the world. Countless intriguing and spectacular effects can be attained with startling Stroblite colors and U. V. Blacklight. For stage shows, theatre decorations, advertising and other displays, night clubs, etc. STROBLITE CO. 44 The MODERN THEATRE SECTION