Boxoffice (Oct-Dec 1948)

Birmingham Newmar Reopened by Waters BIRMINGHAM— Waters Theatre Co. has completed extensive remodeling of two theatres here. One is the new Newmar, formerly the Capitol. The house, owned by Waters, was taken over from the Acme circuit October 1 and marks the entry of Waters, a neighborhood and suburban chain, into the downtown field. The other house is the Delmar, in north Birmingham. The Newmar will operate as a second rim house, approximately one month after first run. The Newmar was to reopen Wednesday (15). Approximately $45,000 was spent in renovation of the house and the work required approximately two months to complete. The Newmar building was entirely reconstructed, a new concrete floor added and a new stage built. The lobbies were enlarged and attractive restrooms added. New seats have been spaced to allow maximum room and good vision. A Chrysler Air-Temp system will provide year-around temperature control. Charles Walker, former reUef manager for the circuit, is manager of the new Newmar. The Delmar has been enlarged by 350 seats. A Carrier cooling-heating system has been installed. The house has been repainted and redecorated, with a new and larger screen added. Fritz May will be manager of the house. Dog Show Given for Kids CHARLOTTE — Approximately 700 local children attended a special police safety show at the Carolina Theatre recently and saw eight trained dogs presented by police officer Ernest Pressley. During the 40-minute show Pressley punctuated the dog acts with statistics on traffic accidents and the importance of safety in traffic. Increase State Seating LAKE WALES, FLA.— The 260 seats needed to complete the expansion of the State Theatre have arrived and are being placed in the auditorium. They will increase the seating capacity from 500 to 800. CHARLOTTE 'M Southeastern Theatre Equipment Company 209 So. Poplar Street S Charlotte, N. C. § I W. P. White W. M. Swinson p Herbert Small W. N. Johnson f Harriet Irwin W CHARLOTTE George D. Carpenter and associates of Colonial Theatres Co., Valdese, opened their new 487-seat Mayo Theatre in Mayodan. The company will close the old Pickwick . . . Both Pox and Paramount newsreel cameramen covered the colorful Shidne Bowl game here recently . . . Maurice N. Wolf, member of MGM’s public relations department, will address the Charlotte Motion Picture Council luncheon January 5. It is expected that all theatre managers in Charlotte will attend. On January 6, Wolf also will address the Charlotte Kiwanis club luncheon. “Hank” Hearn, Exhibitors Service head, returned from a week’s trip in eastern North Carolina . . . The new Grove Theatre in Newton Grove was opened December 9 by owners C. F. Godwin, R. E. Britt and R. F. House. Exhibitors Service will handle the booking and buying . . . The new theatre for Negroes in Shelby was opened December 15 by the Washington Theatre Corp. It will be named in a contest and Exhibitors Service will do the booking and buying. The New Park Theatre in Taylorsville was opened December 15 by Ralph Parker and W. D. Sears jr. . . . The new theatre in Greenwood, S. C., will be opened Christmas by George Mehan . . . The Star Theatres of Greenville has about completed construction of a beautiful neighborhood house, which it expects to open March 1. It is the first suburban theatre for Greenville. C. H. Morgan is president of the company, which also operates theatres in Clemson and Pickens, S. C. Garland Haire, local manager for Standard Theatre Supply Co., has resigned, effective January 1, to join the General Register Corp. of Long Island City, N. Y. . . . Everett Enterprises reports the new theatre in Chester, S. C., will be named the Powell in honor of partner Fred J. Powell of Chester. Everett Enterprises will take over operation January 2 of the Charles E. Myers theatres: the Myers in Rich Square, the Myers and Princess in Ayden, the Hill in Hookerton, N. C., and the Myers in Colerain . . . On the same day the Everett firm will take 9 CHARLOTTE over operation of the Varina and Fuquay in Fuquay Springs and the Apex in Apex, N. C., from Louis M. Wade. Chester Glenn, former manager of the Elm in Greensboro, owned by Sam W. Craver and Frank H. Beddingfield, resigned and has joined Everett Enterprises as manager of the Ansonia and Wadesboro theatres in Wadesboro. Variety Club’s second annual football game was held December 6 between the professional Charlotte Clippers and the AllStars. Proceeds went to the Variety Heart fund. Cy Dillon headed the committee in charge . . . Charter was granted by the secretary of state in Raleigh to the Gaston Drive-In Theatre Corp. of Charlotte. The concern is authorized to operate theatres with capital stock of $100,000 and A. B. Craver, P. E. Young, and T. M. Chisholm were named as subscribers to stock. 'Bernadette' Is Shown NEW PORT RICHEY, FLA.— Under the auspices of the student council of Gulf High school, “Song of Bernadette” was shown to the student body. CHARLOTTE « I A I •I I * & A Season's Greetings PAULINE GRIFFITH i BOXOFnCE REPRESENTATIVE Charlotte i Season's Greetings DAVE WHISNANT A I Carolina Neon Sign Company Charlotte, N. C. 1 I tj f A I 1 Christmas Greetings f 1 From the personnel of the ■{? 1 Charlotte branch of % 1 t 1 1 NATIONAL THEATRE 'B I SUPPLY COMPANY B I 1 i 1 “Buffalo" Boling "Wink" Collins B i R. D. Turnbull Mrs. Edna Mills ■tx 1 A, R. Coskrey Miss Peggy Gordon 1 1 D. K. Chastain "Junius" Kerns 1 1 BOXOFFICE :: December 18, 1948 213