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MINNEAPOLIS
Qutstate exhibitors on Filmrow included Ml'S. Bernard Larkin, Medelia; Mr. and Mrs. Robert Hodd, Abbotsford, Wis.; George Jonkowski, New Prague; Dick Sager, New Richmond, and Pete Defea, Milbanks, S.D. The week was described as being generally “pretty quiet” . . . Legitimate theatre invaded the Orpheum with the opening of the Broadway roadshow, “Carnival.” To follow in mid-November is “The Sound of Music” . . . The State Theatre will use a Pinkerton security guard to see that no one is admitted after the beginning of each performance of “The Manchurian Candidate.” The State used much the same approach with “Psycho” a year ago, with fabulous promotional and boxoffice results.
Local theatremen marveled at the ingenious and artistic Polish movie posters on display at the First National Bank building. The Poles take their movie posters seriously, and some of the country’s finest
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artists are commissioned to paint them. The results are indeed enhancing, and the idea is one that could perhaps be used to advantage in this country . . . Chuck Bliss, office manager at Universal, vacationed in northern Minnesota, while Chet LeVoir, salesman at Universal, became a grandfather for the fourth time . . . Avron Rosen, manager at Buena Vista, has a new secretary, Ann Mortenson . . . Roger Germann has left his booking job at Paramount to enter the University of Minnesota. He is being replaced by Birgir Ronning.
Dick Frank, central division manager for Paramount, headquartering in Chicago, was at the local office on a circuit deal and sales meeting . . . The MEA convention seemed to be a boon for business in most Twin Cities theatres. The World had its best midweek day Thursday in its threeweek run of “The Pigeon That Took Rome,” largely because of all the teachers in town looking for something to do. Similar Thursday-Friday responses were noted at other theatres.
Four Mill City theatres have booked “West Side Story” as their Thanksgiving feature. The Terrace, Nile, Edina and Hollywood theatres have contracted the musical for three weeks over turkey day. Many other 28-day theatres are expected to run “Hatari!” which did so fabulously at the St. Louis Park for 12 weeks, as their Thanksgiving feature . . . The Spring Theatre in Cold Springs, Minn., has changed hands, as has the Granada in Duluth. Donald J. Theisen is new owner of the Spring, buying out Austin Harren. The change of ownership in Duluth finds the Stillwater Amusement Co. taking over the Granada from Shelgene Theatres. Stillwater also recently acquired the Nicolas Theatre in
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Fairmont. The Falls Theatre in Chippewa Falls, Wis., formerly owned by Fred Miner, has been sold to Marcus Theatres, Milwaukee, effective November 1.
The Gopher Theatre here will book Elvis Presley’s newest picture, “Girls, Girls, Girls,” for its Thanksgiving program . . . Theatre closings: the Park Theatre in Big Fork shut its doors November 1, and the Lake Theatre in Pequot Lakes will close November 29 . . . Theatre re-opening: The Ash Theatre in Ashley, N.D., i-eopened October 1 under the ownership of Adam Vossler.
Bell of Canada Films Are Seen by Million
From Canadian Edition
MON'TREAL — Bell Telephone Co. of Canada, which has headquarters here, maintains two film libraries, one here and the other at Toronto — which are crammed with 400 films, ranging from such profound topics as “Domains and Hysteris in Ferromagnetic Materials” to comedies like “Charlie’s Haunt” with Edgar Bergen, and “Tom, Dick and Harriet.”
Bell of Canada reports that more than a million people attended the 12,000 showings its film service provides aimually, and the value of such public relations is inestimable.
For Quebec province consrunption, many of the films are translated into French, but nothing is lost in the translation, the company said. Done by the top radio and television artists in Montreal, the translated versions are more costly, but superb. The company cites that for example, when the Gerry Fairbanks studio in Hollywood considered entering the film “An Answer for Linda” in the Gennan Film Festival, they decided instead to enter the company’s translated version “Une Response Pour Louise.”
One of the biggest industrial users of public service films in Canada, Bell is also the purchasing agent for members of the Trans-Canada Television System, whose members operate across Canada. Bell of Canada is also a member of the Canadian Film Institute, the Industrial Accident Prevention Ass’n, and has access to production of the National Film Board, and to various safety and governmental agencies throughout the continent.
The Bell’s catalogs of films for public showings are especially designed to distribution to schools, film libraries, institutions, clubs or to anyone who might be interested in showing or seeing films on a number of subjects.
A number of films are available in both French and English language. Laird Bovaird, supervisor here, said “the film bureau can handle that last minute request. So often when a guest speaker takes ill, we can supply the entertainment.”
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BOXOFFICE :: November 5, 1962