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PROJECTION
LIGHTING
REQUIREMENTS
with but two or three tamps
The full line of Strong projection lamps for 35 and 70 mm projection includes six different models for drive-in theatres and eight for indoor theatres, including the famous Jetarc, most powerful lamp ever produced. Strong has a right lamp for screens of any type and size — a lamp which can be proved by impartial footcandle meter tests to project the brightest pictures.
Send for literature.
THE
STRONG
ELECTRIC CORPORATION
11 CITY PARK AVENUE • TOLEDO 1, OHIO World's Largest Mantjfaeturer of Projection Arc Lamps"
For YOUR BOXOFFICE
Engraved b y oar exclusive process on lucite to your specifications.
LAMOLITE*
ILLUMINATED PRICE ADMISSION SIGNS
Our enlarged plant facilities assure OVERNIGHT service from coast to coast.
Plastic Signs Engraved for the Entire Theatre Send tor Folder *Pat pend.
DURA ENGRAVING CORP.
LAMOLITE-BOWMAN DIVISION 133 West 20th Street New York 11, N. Y.
NEW EQUIPMENT
Contirtued from preceding page
invented by Buford Grigg, operator of the Sunset Drive-In Theatre, Gastonia, N.C. It has been displayed at recent conventions, including the Theatre Owners of America in Miami. Grigg has been working toward development of the unit since 1949 and now holds a patent and pending patents for its manufacture. Sounair uses a specially designed, eight-inch, dual-coned speaker with ranges from 50 to 1,800 dbs; 3.16-oz. Alnico V magnet, V.C. impedance 3.2 ohms; V.C. diameter, three-fourths inch; air gap surfaces cadmium plated with moistureresistant and fungicidal treatment. Each unit serves two cars, and is fully equipped with safety thermostats. In summer, the condensing unit using a Tecumseh compressor slides into the regular unit which provides sound and heat.
All-Transistor Optical-Sound Amplifier System
A new, all-transistor, optical-sound
amplifier system is available from Eprad, Inc. Conceived and designed in Eprad’s sound and engineering laboratories, the amplifier system is the culmination of two years of research and development efforts to provide the theatre industry with a quality and highly reliable amplifier system at a low price. Key features include alltransistor design and plug-in construction. The system is self-contained in one cabinet and is complete with pre-amps, power amplifiers and power supply. A standby amplifier, optional at extra cost, fits into the same cabinet. The optical-soimd amplifier system is compatible with all soundheads including photocell, photodiode, photo-transistor and magnetic. Four inputs, film, phono, mike, tape or radio can be selected by means of a selector switch.
New Liquid Solvent to Eliminate Urinal Odors
Urinal odors in theatre restrooms are difficult to combat because 90 per cent of the odors are caused by urine salts that cake in the pipes below floor level. In order to eliminate this problem, a pint of “Gone,” which may be obtained from Regan Supply Co., Inc., is poured into the urinal at night and allowed to stand overnight. Gone acts as a urine solvent and odor suppressant, since it eliminates the cause of odor, removing the urine scales. Since Gtone does not mix with water, but floats on top and does not become diluted, it works at full strength. Application is once every two to three weeks. Gone, according to Regan, is harmless to plumbing, contains no acids or alkalies.
BUY DIRECT
FROM
allantyne
Save on equipment from one of the oldest equipment companies.
Ballantyne equipment — famous patented Dub’l-Cone and Single cone spe^ers, single and dual channel amplifiers, soundheads and hundreds of other items have equipped theatres throughout the world for nearly 30 years.
Full service facilities and modem fast transportation have made it possible for Ballantyne to sell direct and save you money.
Ballantyne equipment carries a reliable full guarantee of performance. You can be sure Ballantyne will be making theatre equipment for the drive-in and indoor theatres of the future. If you're planning a purchase, we furnish prompt airmail quotations. Just tell us what you need.
YOU BUY WITH
CONFIDENCE
al/antyriG
BALLANTYNE INSTRUMENTS AND ELECTRONICS, INC.
A DIVISION OF ABC VENDING CORPORATION
1712 JACKSON ST., OMAHA, NEBRASKA
18
The MODERN THEATRE SECTION