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BOXOFFICE BAROMETER
This chart records the performance of current attractions in the opening week of their first runs in the 20 key cities checked. Pictures with fewer than five engagements are not listed. As new runs are reported, ratings are added and averages revised. Computation is in terms of percentage in relation to normal grosses as determined by the theatre managers. With 100 per cent as "normal," the figures show the gross rating above or below that mark. (Asterisk * denotes combination bills.)
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^ Bernadette of Lourdes (Janus)
225
100
90
150
90
120
90
1
Billy Budd (AA)
95
125
100
200
100
124 1
^ Boccaccio 70 (Embassy)
195
625
200
310
370
200
225
150
500
308 1
^ Coming-Out Party, A (Union)
130
125
100
150
65
150
175
128 1
^ Divorce — Italian Style (Embassy)
250
150
100
210
300
202 1
1 Five Day Lover, The (Kingsley)
125
155
90
75
90
150
125
180
90
90
145
135
121 I
|| Gigot (20th-Fox)
170
125
165
100
190
140
200
175
195
250
75
125
150
160
159 1
1 Girls! Girls! Girls! (Para)
175
180
100
180
175
260
no
200
225
200
125
150
150
172 I
Horror Hotel (Trons-Lux)
120
100
100
145
95
65
90
102 1
|i Jules and Jim (Janus)
120
130
150
90
90
140
115
175
12G 1
|| Lad: A Dog (WB)
120
105
105
95
90
90
85
99 1
1 Legend of Lobo, The (BV)
130
225
65
140
130
90
130
100
90
175
125
90
124 1
1 Lonely Are the Brcrve (U-I)
140
130
105
95
100
85
no
no
115
80
95
135
100
108 1
3 Magic Sword, The (UA)
100
100
175
80
125
90
112 i
1 Manchurian Ccmdidate, The (UA)
150
200
175
175
100
85
160
120
175
150
90
125
200
120
100
180
165
155
200
149 1
1 *Manster, The (Lopert)
120
125
115
105
105
100
125
114 ip
Marco Polo (AIP)
110
85
90
105
160
90
75
80
120
130
175
111 1
i Matter of WHO, A (Herts-Lion)
150
160
175
110
175
100
65
105
190
105
150
135 1
Mighty Ursus (UA)
100
100
80
100
100
96 1
i Miracle Worker, The (UA)
150
250
250
95
100
190
155
150
400
285
150
200
100
90
195
no
165
75
173 i|
My Geisha (Para)
150
250
100
195
90
90
90
115
125
105
90
150
150
no
85
165
165
125
131 1
Night Creatures (U-I)
85
95
110
90
100
100
97 1
\ No Man Is an Islcmd (U-I)
125
90
100
90
70
130
125
80
115
85
90
150
no
100
104 p
II Operation Snatch (Cont'l)
130
130
125
75
150
130
95
119 1
1 Panic in Year Zero! (AIP)
110
110
60
100
100
95
90
150
100
125
104 1
1 Period of Adjustment (MGM)
150
175
185
125
80
180
225
175
185
280
200
95
155
120
no
183 1
1 Phaedra (Lopert)
150
300
200
150
250
100
200
300
206 1
^ Pigeon Thcrt Took Rome, The (Para)
140
125
195
100
100
120
90
120
175
150
100
135
100
127 1
1 Requiem for a Heavyweight (Col)
160
300
125
200
90
130
125
250
100
180
105
195
100
158 I
1 Savage Guns, The (MGM)
100
90
65
90
90
90
90
90
100
89 1
1 Sccnface Mob, The (Desilu)
95
100
90
75
80
100
100
100
100
130
85
120
98 i
% Shoot the Piano Player (Astor)
125
155
100
100
100
160
85
118 1
y Sky Above — Mud Below (Embassy)
MO
200
130
200
400
150
140
100
185
420
no
175
125
120
195
150
100
150
177 1
^ Something Wild (UA)
140
150
100
65
75
150
100
111 1
p Stowaway in the Sky (Lopert)
125
155
90
145
145
140
95
150
no
195
100
135 1
^ Sword of the Conqueror (UA)
90
200
50
65
115
104 i
1 Three Stooges in Orbit, The (Col)
65
110
90
105
no
150
75
100
125
90
102 1
p Waltz of the Toreadors (Cont'l)
130
160
190
160
130
100
150
70
136 1
1 War Lover, The (Col)
105
170
115
180
100
80
200
100
80
no
100
85
1
1 Well Bury Youl (Col)
100
75
180
65
65
80
175
75
102 1
1 What Ever Happ'd Baby Jane? (WB)
170
300
200
250
165
275
140
185
250
200
175
100
200
200
90
210
155
200
193 1
1 White Slave Ship (AIP)
115
100
80
120
85
100
120
135
75
103 1
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•'A ^
I
TOP HITS
OF
THE WEEK
Individual runs, not in awagc. Listings are confined to opening week figures on new releases only.
1. Period of Adjustment
Milwaukee 280
2. What Ever Happened to
Baby Jane? (WB)
Indianapolis 250
3. Girls! Girls! Girls! (Para)
Memphis 200
4. Boccaccio 70 (Embassy)
Milwaukee 200