Boxoffice (Oct-Dec 1963)

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HIGH STYLING IN LOBBY-LOUNGES Inviting lobby-lounge in the new Pace Cinema, St. James, Man., Canado, (rural Winnipeg) serves patrons of both of its auditoriums. The theatre is owned by PACE (Production & Co-ordination & Enterprise), and shows foreign and classic films. Seating capacity in the largest studio is 240 and 200 in the smaller auditorium. The beautiful Grand Lounge of the Coronet Theatre, New York City, is known as the Proscenium Gallery, devoted to exhibition and sale of art with themes related to the performing arts. In the foreground is a large Italian marble coffee table. Carpeting is a deep blue in a free form adjoining the Venetian terrazzo. The long settees are upholstered in black and blue vinyl. The Coronet is a Walter Reade-Sterling property. The upstairs lounge of Joseph Levine's new Festival Theatre, New York City, with windows overlooking 57th Street. There are also two downstairs lounges, in separate areas, decorated respectively in French and Italian motifs. Special areas in all the lounges are devoted to coffee bars, picture galleries and seating. Main lounge in the split-level Continental Theatre, Forest Hills, L.I., N.Y., is not only an attractive, comfortable place for patrons to sit and visit, and where coffee is served, but it is also a permanent art gallery for the display of paintings or sculptures by local artists. The lounge is reached by a stairway off the foyer. The new Cinema, Rock Hill, S.C., opened this year by Stewart & Everett Theatres, Inc., is said to be the only theatre in the Carolinas with spacious, all-glass lobby wg 1 ■ of light-reflecting glass. Attractive lighting fixtures and modern seating facilities make this lobby-lounge truly charming. The seating area is carpeted. An interesting and, perhaps, unique seating arrangement is shown in this picture of the lobby-lounge in the Twin Dorval Theatre, Montreal, Canada. The carpeted conversation areas, each complete with modern seating and a table, are most inviting to small groups for private talk, set off, as they are, by themselves. 24 The MODERN THEATRE SECTION