Boxoffice (Oct-Dec 1963)

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OVEMBER 25, 1963 Heralding a new era in theatre operations is the introduction of theatre-screen color television, demonstrated this week by Theatre Color-Vision Corp. in Los Angeles, a subsidiary of National General Corp. The instrument making this development possible is the Talaria projector, shown above, made by General Electric Corp. Continuous closed-circuit programming is expected to get under way by summer of 1964. Story on page 4.