Broadcasting (July - Dec 1936)

Page scan 000657 from Broadcasting

Record Details:

Title:
Broadcasting
Date:
July - Dec 1936
Publisher:
Broadcasting Publications Inc.
Volume:
Broadcasting (July - Dec 1936)
Leaf #:
000657
Language:
English
Subjects:
Radio Periodicals, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
This trade paper began in 1931 with a focus on radio, but as the TV industry expanded in the post-World War II era, the paper increasingly became devoted to television (even the title changed to BROADCASTING TELECASTING). Developments in technology, policy, advertising, and programming were covered. The paper's advertisements and articles reveal the intricate relationship among sponsors, stations, program suppliers, and station representatives -- the industry's term for middle-men who represented numerous local stations in negotiations with national sponsors. The success of particular stations or programming choices are frequently trumpeted in BROADCASTING'S advertisements -- always with the goal of selling more of something, such as a film program or a station's spot advertising time. -- Eric Hoyt, 2014
Date Added:
June 13, 2024
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» . • • Type 2lC Broadcast Transmitter ^ In our opinion the 2IC is the finest 5 kilowatt transmitter that has ever been built. We believe that if you see it operating in regular service and study its amazing performance you will agree with our appraisal. Among the 2IC's many engineering achievements are a new type of high efficiency grid modulation, a new distortion balancing system effective at all audio frequencies, low power consumption, low tube cost and unequalled fidelity of transmission. We invite you to see for yourself. 0 COLLINS RADIO COMPANY CEDAR RAPIDS, IOWA NEW YORK, 11 West Forty-Second Street BROADCASTING • Broadcast Advertising October 15, 1936 • Page 55