Broadcasting (Oct 1931-Dec 1932)

Record Details:

Title:
Broadcasting
Date:
Oct 1931-Dec 1932
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting (Oct 1931-Dec 1932)
Leaf #:
000121
Language:
English
Subjects:
Radio Periodicals, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
This trade paper began in 1931 with a focus on radio, but as the TV industry expanded in the post-World War II era, the paper increasingly became devoted to television (even the title changed to BROADCASTING TELECASTING). Developments in technology, policy, advertising, and programming were covered. The paper's advertisements and articles reveal the intricate relationship among sponsors, stations, program suppliers, and station representatives -- the industry's term for middle-men who represented numerous local stations in negotiations with national sponsors. The success of particular stations or programming choices are frequently trumpeted in BROADCASTING'S advertisements -- always with the goal of selling more of something, such as a film program or a station's spot advertising time. -- Eric Hoyt, 2014
Date Added:
October 20, 2022
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IT DOES ITS SPECIAL JOB EVERY DAY— A 50 KILOWATT RADIO TELEPHONE TRANSMITTER BY WESTERN RADIO ENGINEERING CO. Broadcasting Equipment Built to Meet Your Special Requirements • WHEN special problems of broadcasting must be solved by special apparatus that is just when WESTERN RADIO ENGINEERING COMPANY engineering experts can do the most for you. @ Standard stock does not always meet all essential requirements. WESTERN RADIO specializes in manufacturing apparatus to do the difficult job in each unusual instance. # In addition to building transmitters ranging from small 100 watt to huge 100 kilowatt models, WESTERN RADIO produces all kinds of equipment for studios and transmitters and manufactures replacements and special apparatus especially designed to give the greatest efficiency to each transmitting plant. # Transmitters manufactured by WESTERN RADIO give maximum efficiency because they have a frequency response practically flat from 30 to 10,000 cycles. © Every WESTERN RADIO transmitter includes the very latest development in frequency control, maintaining the assigned frequency with less than a 3 cycle variation. © WESTERN RADIO police transmitters are famous for unusual reliability. ® The name WESTERN RADIO ENGINEERING COMPANY on any piece of broadcasting equipment is an assurance of excellence in workmanship and maximum efficiency in operation. # Write for detailed information relative to any type of transmitter or broadcasting apparatus. LABORATORIES AND GENERAL SALES OFFICES 94 West Third St., St. Paul, Minn. Western Radio Engineering Co. RADIO TELEPHONE BROADCASTING EQUIPMENT , November 15, 1931 • BROADCASTING