Broadcasting (Oct 1931-Dec 1932)

Record Details:

Title:
Broadcasting
Date:
Oct 1931-Dec 1932
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting (Oct 1931-Dec 1932)
Leaf #:
000359
Language:
English
Subjects:
Radio Periodicals, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
This trade paper began in 1931 with a focus on radio, but as the TV industry expanded in the post-World War II era, the paper increasingly became devoted to television (even the title changed to BROADCASTING TELECASTING). Developments in technology, policy, advertising, and programming were covered. The paper's advertisements and articles reveal the intricate relationship among sponsors, stations, program suppliers, and station representatives -- the industry's term for middle-men who represented numerous local stations in negotiations with national sponsors. The success of particular stations or programming choices are frequently trumpeted in BROADCASTING'S advertisements -- always with the goal of selling more of something, such as a film program or a station's spot advertising time. -- Eric Hoyt, 2014
Date Added:
October 20, 2022
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CAN BUILD YOUR OWN BROADCASTING CHAIN The new day requires that your advertising dollar be I spent where it counts the most. We urge our clients to be ; guided by their own distribution figures when broadcasting. .... Note the scope of the World Broadcasting System. Realize that you can select exactly those stations you want — either complete territories, or one station from each territory, or any combination. And when you build your own chain with the new facilities of the World Broadcasting System you are employing the latest Bell Laboratories' developments perfected after six years of experiment. We will gladly send to Sales and Advertising Executives a booklet telling about this important development. Ask for SELECTIVE 5 BROADCASTING 1932. World Broad casting System, Inc. World Broadcasts Building 50 West 57th St., New York 179 King Street W., Toronto Baker Hotel, Dallas, Texas 6-242 General Motors Bldg., Detroit SOUND STUDIOS OF NEW YORK, INC. WESTERN ELECTRIC LICENSEE (Subsidiary of WORLD BROADCASTING SYSTEM, INC.) t March 1, 1932 • BROADCASTING Any or all of these stations are available through the facilities of the World Broadcasting System, and are equipped to broadcast by the latest Western Electric method of noiseless recording New England Boston, Mass WAAB Boston, Mass WBZ Springfield, Mass WBZA Boston, Mass WEEI Boston, Mass WNAC Bridgeport, Conn WICC Hartford, Conn WDRC Hartford, Conn WTIC Portland, Me WCSH Providence, R. I WEAN Providence, R. I WJAR Worcester, Mass WTAG Middle Atlantic Albany, N. Y WOKO Atlantic City, N. J.__WPG Baltimore, Md WBAL Baltimore, Md WCAO Baltimore, Md WFBR Buffalo, N. Y WGR Buffalo, N. Y WBEN Buffalo, N. Y WKBW Harrisburg, Pa WHP Jersey City, N. J WHOM New York, N. Y WMCA Newark, N. J WAAM Newark, N.J. (N.Y.) WOR Oil City, Pa WLBW Philadelphia, Pa.-.j^^ Philadelphia, Pa WLIT Pittsburgh, Pa WCAE Pittsburgh, Pa KDKA Paterson, N. J WODA Rochester, N. Y WHAM Rochester, N. Y WHEC Scranton, Pa WGBI Syracuse, N. Y WFBL Washington, D. C WMAL South Eastern Atlanta, Ga WSB Birmingham, Ala WAPI Charlotte, N. C WBT Chattanooga, Tenn^-WDOD Columbia, S. C WIS Covington, Ky WCKY Greensboro, N. C WBIG Jackson, Miss WJDX Knoxville, Tenn WNOX Louisville, Ky WHAS Memphis, Tenn WMC Memphis, Tenn WREC Miami, Fla ,_WQAM Miami, Fla WIOD Mobile, Ala WODX Montgomery, Ala WSFA Nashville, Tenn WSM Nashville, Tenn WLAC Pensacola, Fla WCOA Raleigh, N. C WPTF Richmond, Va WRVA Roanoke, Va WRBX Savannah, Ga WTOC Tampa, Fla WDAE Middle West Bay City, Mich WBCM Chicago, 111 WBBM Chicago, 111 WCFL Cincinnati, O WKRC Cincinnati, O .WLW Cleveland, O WGAR Cleveland, O WHK Davenport, la f WOC Des Moines, la t WHO Detroit, Mich WJR Detroit, Mich WWJ Detroit, Mich WXYZ Evansville, Ind WGBF Fort Wayne, Ind WOWO Indianapolis, Ind WFBM Indianapolis, Ind WKBF Kansas City, Mo KMBC La Crosse, Wis WKBH Lawrence, Kans WREN Madison, Wis WIBA Milwaukee, Wis WTMJ Norfolk. Neb WJAG North Platte, Neb.__ KGNF Omaha, Neb KOIL St. Joseph, Mo KGBX St. Louis. Mo KMOX St. Louis, Mo KWK St. Louis, Mo KSD Toledo, O WSPD Waterloo, la _WMT Wheeling, W. Va WWVA Wichita, Kans KFH North West Bismarck, N. D KFYR Duluth, Minn WEBC Minneapolis, Minn.__WCCO Sioux Falls, S. D KSOO St. Paul, Minn KSTP Yankton, S. D WNAX South West Amarillo, Tex KGRS Beaumont, Tex KFDM Dallas, Tex WFAA Fort Worth, Tex WBAP Harlingen, Tex KRGV Hot Springs, Ark KTHS Houston, Tex KPRC Little Rock, Ark KLRA New Orleans, La WSMB New Orleans, La WDSU Okla. City, Okla WKY San Angelo, Tex KGKL San Antonio, Tex WOAI Tulsa, Okla KVOO Wichita Falls, Tex.__KGKO Mountain Denver, Col KLZ Salt Lake City, Utah KSL Pacific Hollywood, Cal KNX Los Angeles, Cal KHJ Los Angeles, Cal KFWB Portland, Ore KOIN Portland, Ore KGW San Diego, Cal KGB San Francisco, Cal.__KFRC Seattle, Wash KOL Spokane, Wash KHQ Page 25