Broadcasting (Oct 1931-Dec 1932)

Record Details:

Title:
Broadcasting
Date:
Oct 1931-Dec 1932
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting (Oct 1931-Dec 1932)
Leaf #:
000465
Language:
English
Subjects:
Radio Periodicals, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
This trade paper began in 1931 with a focus on radio, but as the TV industry expanded in the post-World War II era, the paper increasingly became devoted to television (even the title changed to BROADCASTING TELECASTING). Developments in technology, policy, advertising, and programming were covered. The paper's advertisements and articles reveal the intricate relationship among sponsors, stations, program suppliers, and station representatives -- the industry's term for middle-men who represented numerous local stations in negotiations with national sponsors. The success of particular stations or programming choices are frequently trumpeted in BROADCASTING'S advertisements -- always with the goal of selling more of something, such as a film program or a station's spot advertising time. -- Eric Hoyt, 2014
Date Added:
October 20, 2022
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B ROADjSaSTI N C THE NEWS WASHINGTON, D. C, MAY 1, 1932 . g^^copy CAZINE OF THE FIFTH ESTATE SUMMER BROADCASTING r 1922 Then ft Low Power Static Inefficient Receivers Result: Few Listeners Now I 1932 High Power ). No Static Efficient Receivers Result: Millions of Listeners WO It IS PROVING to more advertisers each summer the efficiency of modern broadcasting. Ten years have made a tremendous difference in radio reception during the summer months. People listen regularly to their radios at seaside resorts, summer homes and in their automobiles while driving. WOR CAN DO A JOB FOR YOU SUMMER OR WINTER ^k^k/ m m U-W America's Leading Independent Station Serving Greater W w Mw New Jersey and New York Metropolitan Area BAMBERGER BROADCASTING SERVICE, Inc, NEWARK . NEW JERSEY New York Office: 1440 RROADWAY • New York City