Broadcasting (Oct 1931-Dec 1932)

Record Details:

Title:
Broadcasting
Date:
Oct 1931-Dec 1932
Publisher:
Washington, D.C. : Broadcasting Publications Inc.
Volume:
Broadcasting (Oct 1931-Dec 1932)
Leaf #:
000757
Language:
English
Subjects:
Radio Periodicals, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
This trade paper began in 1931 with a focus on radio, but as the TV industry expanded in the post-World War II era, the paper increasingly became devoted to television (even the title changed to BROADCASTING TELECASTING). Developments in technology, policy, advertising, and programming were covered. The paper's advertisements and articles reveal the intricate relationship among sponsors, stations, program suppliers, and station representatives -- the industry's term for middle-men who represented numerous local stations in negotiations with national sponsors. The success of particular stations or programming choices are frequently trumpeted in BROADCASTING'S advertisements -- always with the goal of selling more of something, such as a film program or a station's spot advertising time. -- Eric Hoyt, 2014
Date Added:
October 20, 2022
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\nsures good pick-up . . . speakers or announcers canh get out of range! With its new Lapel Microphone, Western Electric makes another significant contribution to the art of sound transmission. This new member of the telephone family is highly efficient, small in size (IV2" in diameter) and, as its name implies, is worn on the clothing. It may be used as the pick-up instrument for either public address or radio broadcasting systems. With this microphone, speakers no longer need be confined to a fixed post in order to have proper microphone technique. Because the lapel microphone is flexible in operation and readily adaptable, the problem of picking up programs at political meetings, banquets and other events featuring speakers, is greatly simplified. Manufactured by Western Electric, this tiny device has back of it more than 50 years' experience in the making of telephones for the Bell System. Western Electric RADIO TELEPHONE BROADCASTING EQUIPMENT Distributed by GRAYBAR Electric Company September 1, 1932 • BROADCASTING The Lapel Microphone consists essentially of a carbon button transmitter encased in soft rubber and a 2 ft. cord terminated in a double contact plug. Connection is made to the amplifying or speech input system by means of a 30 ft. length of flexible cording, which may be lengthened by the addition of a 50 ft. extension cord. Control cabinets providing noiseless switching for a single microphone or for any one of five microphones are available. GRAYBAR ELECTRIC CO. Graybar Building, New York, N. Y. Gentlemen: Please send me full information on the Western Electric Lapel Microphone. "1 CITY _ __ STATE. Page 21