Broadcasting (July - Dec 1939)

Record Details:

Title:
Broadcasting
Date:
July - Dec 1939
Publisher:
Broadcasting Publications Inc.
Volume:
Broadcasting (July - Dec 1939)
Leaf #:
000241
Language:
English
Subjects:
Radio Periodicals, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
This trade paper began in 1931 with a focus on radio, but as the TV industry expanded in the post-World War II era, the paper increasingly became devoted to television (even the title changed to BROADCASTING TELECASTING). Developments in technology, policy, advertising, and programming were covered. The paper's advertisements and articles reveal the intricate relationship among sponsors, stations, program suppliers, and station representatives -- the industry's term for middle-men who represented numerous local stations in negotiations with national sponsors. The success of particular stations or programming choices are frequently trumpeted in BROADCASTING'S advertisements -- always with the goal of selling more of something, such as a film program or a station's spot advertising time. -- Eric Hoyt, 2014
Date Added:
October 06, 2022
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THE AWARD maybe for Wheeling Sfeel and maybe not In any evenf. we find ( W. C Swartley WOWO-WCL Fort Wayne . George W, Smith WWV A. Wheeling: W. Ward Oorrell. )ohn Blair & Co, : |ohn Bla lohn Slair & Co. THE WIVES CAN TAKE IT, and they merely smile at boardwalk concessionaire s scarehead held by Stanley Hubbard, KSTP. St. Paul I left! , Next to him are II to rl Mrs. William J, Scripps:. Mrs, Stanley Hubbard ; William ), Scripps._ WW), Detroit. Cf4ECKINC IN right up front is handsome Jack McCormackr KWKH-KTBS, Shreveport. and then (I to rl Carl Ha«elin, Da»is & Swegier; Jim Connolly. Branham Co., New York; Hope H. Barroll |r.. WFBR, Baltimore , and Robert S Maslin |r WFBR, LAMBDIN KAY the Little Colonel of WSB. Atlanta Isecond from left! tells about it to II to n Clark Luther KFH Wichita Vernon Reed. KFH . P. S, Clark, KFH IBPP^"^ ,1,0 number 01 wnRC tnrd Uich The = AT NEWSPAPER RADIO meeting, intense onlookers are Clarence Wheeler WHEC Rochester: Carl Everson. WHKC Columbus: H. K. Carpenter. WHKWCLE Cleveland «-es., . t::::^.:.vi^^n c SKEET BALL is a di'-ersion for NedTwamley. WBEN. Buffalo llefti Cliff Taylor WBEN as Carl Everson.WHKC. Columbus, looks on. ' '^"8 Pre . REGGIE SCHUEBEL, of The Biow Co.. petite and popular timebuyer, creates a traffic jam at the registration desk INDUSTRY NOTABLES pause for parley. Left to right: Cilson Cray CBS: Fred Borton WQAM Miami: Edwin W. Craig. WSM. Nashville: Edward Klaubcr CBS: C W. Myers KOIN KALE Portland Ore. WAXED IN MIDDLE was A B Sambrook station relations manager of World Broadcasting System center Bert Horswelt KRIC. Beaumont. Tex. left was dishing It to Red Cross WMAZ Macon