Broadcasting (Jan - June 1940)

Page scan 000710 from Broadcasting

Record Details:

Title:
Broadcasting
Date:
Jan - June 1940
Publisher:
Broadcasting Publications Inc.
Volume:
Broadcasting (Jan - June 1940)
Leaf #:
000710
Language:
English
Subjects:
Radio Periodicals, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
This trade paper began in 1931 with a focus on radio, but as the TV industry expanded in the post-World War II era, the paper increasingly became devoted to television (even the title changed to BROADCASTING TELECASTING). Developments in technology, policy, advertising, and programming were covered. The paper's advertisements and articles reveal the intricate relationship among sponsors, stations, program suppliers, and station representatives -- the industry's term for middle-men who represented numerous local stations in negotiations with national sponsors. The success of particular stations or programming choices are frequently trumpeted in BROADCASTING'S advertisements -- always with the goal of selling more of something, such as a film program or a station's spot advertising time. -- Eric Hoyt, 2014
Date Added:
June 13, 2024
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METAL RECTfflERS OPERATING ADVANTAGES Air-cooled tubes in all stages. Extremely low operating costs. Metal plate rectifiers throughout except main high voltage rectifier. Inductive neutralization of the power amplifier. Equalized feedback. Compressed gas condensers. Complete elimination of fuses. Spare rectifier tube at operating temperature. Ease of adjustment. Unit construction throughout. Full automatic control. Relatively low plate voltages. Conservative operation of all tubes. Front view of power amplifier center cubicle showing bias rectifier and transformer unit at bottom. Q) W^tinghouse Page 56 • April 15, 1940 BROADCASTING • Broadcast Advertising