Broadcasting (Jan - June 1940)

Additional Net Changes Caused by Daylight Time CBS has reported the following summer changes for some of its network programs since the schedule shifts effective with Daylight Saving Time published in Broadcasting April 15: BROWN & WILLIAMSON TOBACCO Co. (Raleighs), Paid Sullivan Reviews the News, shifted to Mon. thru Fri., 6 :306:45 p. m., 7:15-7:30 p. m. and 1-1:15 a. m., April 29. AMERICAN OIL Co. (Amoco), Edwin C. Hill's Human Side of the News, rebroadcast added Mon. thru Fri., 11 :0511 :15 p. m., April 29. U. S. TOBACCO Co. (Model smoking tobacco), Model Minstrels, April 29, shifted KENT WFBM WHAS KOIL KMOX WIBW WAPI WREC WLAC KRLD KOMA KTSA KWKH KTUL WCCO WNAX to repeat. LEVER BROS. Co. (Rinso), Big Town, April 29 shifted KLZ and KSL to repeat. R. J. REYNOLDS TOBACCO Co. (Camels), Blondie, April 29 shifted KMBC to repeat. CALIFORNIA FRUIT GROWERS EXCHANGE (Sunkist oranges), Hedda Hopper's Hollywood, April 29 shifted KRNT to repeat. GENERAL FOODS Corp. (Grapenuts), Kate Smith Hour, April 29 shifted KSL KLZ KOY KTUC to repeat. LATE^^NOTES 'Ezra' for Prince Albert R. J. REYNOLDS TOBACCO Co., Winston-Salem, N. C. (Prince Albert) will start Pat Barrett as Uncle Ezra in July, probably on NBC-Red. The program will be a half-hour weekly feature based on the Station EZRA theme. William Esty & Co., New York, is agency. ANNUAL meeting of the stockholders of Radio Corp. of America will be held May 7 in the RCA Bldg., New York. EDWARD KLAUBER, executive vice-president of CBS, is recuperating at Doctors Hospital, New York, after a gall bladder operation April 17. His condition was reported excellent. ALVIN AUSTIN, vice-president and treasurer of Austin & Spector Co., New York advertising agency, on May 15 will resign to open his own office as a consultant on advertising and promotion. The agency has not announced any plans following Mr. Austin's resignation. ERIC SEVAREID, CBS correspondent in Paris, is the father of twin boys, named Peter and Michael, born April 25 in Paris. Sevareid cabled Paul White, CBS .special events director, that the twins were born in the only night during the week in which there had been no air raids. DICK DORRANCE of the publicity department of WOR, Newark, is planning to open his own office in New York to devote full time to FM Broadcasters Inc. at such time as the FCC renders a decision on FM. Dorrance will continue at WOR until that date. LAWRENCE HOLCOMB, Hollywood producer of Sherman K. Ellis & Co. on the recent NBC Tip Top Show starring Joe Penner, sponsored by Ward Baking Co., has returned to New York. W. B. LEWIS. CBS vice-president in charge of broadcasts, on April 24 left for ilollywood to complete final details for CBS summer programs. CHARLES A. WALL, NBC budget officer, is convalescing for a month from a hernia operation which he underwent April 19 at the Wickersham Hospital, New York. r DROPPING DOLLARS INSTEAD OF BOMBS. Military importance of Wichita in aviation particularly in case of war is fully recognized. Here, aircraft making facilities are not quite so vulnerable as the seacoast plants. For Wichita is located in the geographical center of the country on flat level terrain and unmatched year-'round flying weather. Already, three great plants are busily engaged filling rush orders for all the world in exchange for gold — gold that might just as well be spent for your products And the way to tell these 292,421 radio families in the KFH AIREA about the advantages of your products, is to employ MANHATTAN • K A iwiCHITA ltJDEP£\OEt.'C£ . ARKANSAS Ctri^ COrF£Yv;LLt, BABTLESvlLLt i O K L A, H O M A to .1 MV/M CBS • 5000 DAY • 1000 NIGHT Page 72 • May 1, 1940 THAT SELLING STATION FOR KANSAS KFH WICHITA The Only Full-Time CBS Station in Kansas • Call Any Edward Petry Office BUD CHERRINGTON, formerly of KFEQ, St. Joseph, Mo., and WACO, Waco, Tex., has been named assistant to C. B. Arnold, manager of KINY, Juneau, Alaska. Edwin A. Kraft, Seattle owner-operator of the 1,000watt fulltime independent station, has indicated that Cherrington will direct merchandising and account promotion for the station. CHARLES HUNTER, formerly of WMRO, Aurora. 111., has resigned to join the announcing staff of WJW, Akron, O., Brian Merrill and Edmond Lytle, formerly of WDWS. Champaign. 111., have joined the WMRO announcing staff. Russ Salter, WMRO program director, is to marry Arlene Wilhelmi in July. WILLARD EGOLF, commercial manager of KVOO, Tulsa, has been elected president of the Tulsa Advertising Federation. He is a director of the AFA 10th District. ELMER G. SULZER, director of the radio committee of the American College Publicity Assn. and Kentucky U publicity director, spoke on radio's place in college publicity activities at the group's annual convention held April 25-27 in Des Moines. ESTON PACE, formerly of KANS, Wichita, KTSM, El Paso, and KGGM, Albuquerque, recently joined the announcing stafE of KRIS, Corpus Christi, Tex. TOM JONES, of the production staff of KYA, San Francisco, has resigned to free-lance. JAMES ELLIOTT, former Yankee Network announcer, and Mrs. Elliott (Betty Ragland), Yankee Network eontinuitv writer, have joined the new WKIP, Poughkeepsie, N. Y. Mr. Elliott becomes program director. HAROLD FAIR, program director of WHO, has been designated chairman of the Des Moines Civic Music Association Concert Committee for 19401941. E. B. PICKARD, formerly of the sales staff of WTAR, Norfolk, Va.. has been named sales manager of the new WPID, Petersburg, Va., now under construction. ORVILLE ANDERSON, formerly of WRUF, Gainesville, and WDBO, Orlando, Fla., has joined the announcing staff of WWL, New Orleans. WILLIAM SEREQUE, formerly of WHDH, Boston, has joined the announcing staff of WTAR, Norfolk, Va. JAMES SHBLTON, of the Watertown, Wis., studios of WIBU, Poynette. Wis., has joined the announcing staff of WROK, Rockford, 111. MAX ROBINSON, announcer of WHO, Des Moines, and Mrs. Robinson are the parents of a 10 lb. son, Peter John, born April 21. FRANK SOUTH, former student announcer and writer of WSUI, Iowa City, has joined the writing staff of Mace Advertising Agency, Peoria, 111. HUGH HARPER is a new addition to the announcing staff at KGNO, Dodge City, Kan. He was formerly a student announcer at WSUI, Iowa City. W. 0. SUMMERLIN, formerly of RCA Communications, Port Jefferson, Long Island, has joined WBT, Charlotte, as control engineer. Helen Sioussat Honored HELEN SIOUSSAT, CBS assistant director of talks, in latter April was awarded two honors in less than a week — honorary membership in Zeta Phi Eta, national professional speech arts fraternity for women and certificate of merit at the Kansas City convention of the National Federation of Press Women. SOME 500 Rochester folk paid tribute recently to Clarence Wheeler, WHEC vice-president, and Mrs. Wheeler at a birthday dinner upon completion of Mr. Wheeler's eleventh year as president of Oak Hill Country Club. He had served a decade as president, starting in 1918, and had been persuaded to return to the post last year. PLAYS DUAL ROLE Transmitter Also Serves as a Receivins Set NEATEST listening trick of the month, using a radio transmittei and antenna as a receiving set, is described in a letter received early in April by KFBK, Sacramento, Cal., from R. B. Sutton, chief engineer of KBKR, Baker, Ore. In Engineer Sutton's own words: "In case anyone ever asks just how well KFBK 'gets out', my experience of April 1 should supply an answer. I was engaged in reading when KBKR signed off at 9 p. m., and instead of shutting down the whole works, I merely cut the plate voltage off the transmitter. About 9:20 p. m. I became aware of music in the background. A search for the source began with the incoming program line and wound up by my sticking my head out the front door of the plant. Finally the search ended when I ran up the gain on the monitor speaker. "We operate on 1500 kc, and the 164-foot shunt excited tower is directly coupled to the transmitter. A portion of the audio available at the "peak counter" terminals of the General Radio modulometer is employed to drive the monitoring amplifier. The amplifier consists of a 77 and 42 (pentodes) with inverse feedback. Although the volume was quite low, I had perfectly understandable reception from 9:35 to 10 p. m. except during fading periods." WWNC ASHEVILLE, N. C. Full Time CBS A filiate 1 ,000 Watts DOLLARS by The MILLIONS — will soon be rolling into AsheviUe and Western Carolina. The president's "Travel America Year" proclamation, popularity of Great Smoky Mountains National Park, Blue Ridge Parkway, etc., assure a banner summer tourist season ! Schedule yovar advertising campaigns NOW over WWNC — sole blanket radio coverage ! BROADCASTING • Broadcast Advertising