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...selects Westinghouse 50-HG ior iidelity^ economy and reliability oi transmission
Soon ten million listeners, from Maine to South Carolina, will be within range of Station WKBW. Present listeners in the densely populated area of Western New York, Western Pennsylvania, and Eastern Ohio, will welcome the increased signal strength, the new high quality of transmission.
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National and local advertisers, alike, will welcome the added power of this Buffalo station.
This is the third station receiving a 50-kw construction permit since January 1 , 1 940, which has selected the Westinghouse 50-HG Transmitter. Only four such construction permits were granted in this period.
That these three stations have each chosen the Westinghouse Transmitter is more than a coincidence. For here is a transmitter that is the last word — in economy, convenience of operation, fidelity and reliability.
This transmitter is designed on the basis of experience gained in actually operating radio stations — Westinghouse owns and operates the first, as well as several of the most powerful, radio broadcasting stations.
It is built by craftsmen who have been manufacturing radio equipment since the earliest days of broadcasting.
It is backed by the ONLY company that manufactures, under its own name and own responsibiHty, ALL equipment needed for complete radio transmitting station operation.
Broadcast Equipment
J-08031