Broadcasting (Jan - June 1942)

Radio Plays in book form by ARCH 14 RADIO PLAYS The complete text of 14 plays by radio's foremost dramatist. With an essay, The Art of Radio Writing, by Oboler, and forewords by Lewis H Titterton and Iriing Stone. Fifth Printing. $2.00 THIS FREEDOM Thirteen new radio plays, with notes on action and production by the author, and suggestions to aspiring radio actors, actresses and directors. With a foreword by Robert J. Landry, radio editor of Variety. S2.00 Invitation to Learning ^ The significance of 27 great booics and their authors . . . based on the Columbia Broadcasting System's radio program. By Huntington Cairns, Allen Tate and Mark Van Doren. S3. 00 RANDOM HOUSE 20 EAST 57 STREET, NEW YORK I I LIVE ON AIR I I by H A. A. SCHECHTER with I i p i EDWARD ANTHONY Publisher I FREDERICK STOKES CO. i I 1 Price $3.75 • I GoAKeadGarrison i i I I I I I I I I I 1 I I I 1 I i I i I I by A. A. SCHECHTER Publisher DODD, MEAD & CO. Price $2.00 Wi i I I I J produce a third annual collection of Max Wylie's Best Broadcasts which include the best example in each category of radio programs. Career Tips The radio executive who is approached daily by young people who want to get into the radio business will be relieved to find that there are several good new books on the subject which will assist the career hunter. Robert DeHaven, production manager and program director of WTCN, Minneapolis, and Harold S. Kahm, associate editor of Radio Showmanship, have collaborated on the volume How to Break Into Radio with just that problem in mind. Conrad Rice, program director of WEMP, Milwaukee, has a fictionalized answer to the problem in his book for 'teen-age boys titled Your Career m Radio. The vocational question of radio as an engineering career is dealt with in Radio as a Career by Julius L. Hornung. Many technical books are scheduled for publication in revised editions. Radio Engineering Handbook by Keith Henney, editor of Electronics, reissued in April in its third edition, deals with 22 subjects ranging from fundamentals to specialized applications, each prepared by an expert in the field. H. K. Morgan's Aircraft Radio and Electrical Equipment has also been revised recently. In line with the nation's program of conserving present equipment is Modern Radio Servicing by Ghirardi, a revision of the 1936 volume, which should assist the service men in keeping the existing radio sets of the country in good working order for a long time. The Visual Side The specialist in television engineering will welcome the practical discussion of fundamental television principles presented in the new book, Television, Electronics of Image Transmission, by V. K. Zworykin and G. A. Morton of RCA Mfg. Co. Dedicated to the radio servicemen who must execute the changeover is Aji Introd^iction to Frequency Modidation by John F. Rider. Its six chapters include the explanation of FM at the transmitter and as well as at the receiver and conclude, with a section on servicing FM receivers. No further new books in these fields are planned, due to the restrictions placed on radio and television manufacture. The field of radio education is served by several new books dealing with utilization of radio in the classroom, training in radio program production and radio law. A new and revised edition of the successful Handbook of Broadcasting by Waldo Abbot, director of broadcasting service and associate professor of speech at the U of Michigan, has just appeared, presenting instructive material on all phases of planning, writing, production and performance of radio programs. The Federal Radio Education Mr. Danker DANKER IS ISAMED TO ADVISORY BOARD FOLLOWING the appointment last week of Nat Wolff as head liaison officer of the Radio Division of the Office of Facts & Figures to coordinate governmental radio in Hollywood, William B. Lewis, assistant director of OFF and chief of its radio division, announced appointment of Daniel Danker, Hollywood vicepresident of J. Walter Thompson Co., to act as chairman of Mr. Wolff's advisory council. Mr. Wolff was in Washington the week of April 27, but is now back in Hollywood. He and Mr. Danker will set up the council shortly. Mr. Wolff has resigned as vicepresident of A. & S. Lyons Inc., leading talent agency, to take the OFF job. He will be responsible in Hollywood for all OFF radio contacts and in that capacity will counsel with West Coast radio officials on their war efforts. A veteran of the radio field, Mr. Wolff started in radio in 1928 as held of the artists service and program director of WGR-WKBW, Buffalo. In 1930 he went to New Yori< to become vice-president of Rocke Productions; in 1935 to Hollywood as writer and producer of programs, forming the radio department of H. N. Swanson Inc. Then he became radio director for Myron Selznick Co. Inc., remaining with that agency until 1940 when he formed his own agency, Nat Wolff Inc. Poor Richard Nominees Include Schauble, Clipp PETER L. SCHAUBLE, vicepresident of the Bell Telephone Co. of Pennsylvania, has been nominated for the presidency of the Poor Richard Club, Philadelphia advertising club. Other officers and directors nominated include Graham Patterson, Farm-Journal, vice-president ; Win Challenger, N. W. Ayer & Son, secretary; George Lettworth, treasurer; Franklin Cawl, Farm-Journal, assistant secretary. Three directors nominated include Charles Eyles, president of Richard A. Foley Agency; Jack King, International Printing Ink Co.; Roger W. Clipp, vice-president and general manager of WFIL. Election of officers and members will be held May 18. Raymond Gram Swing, Mutual commentator, received the Poor Richard Award of Merit at the club luncheon May 5. Committee has produced its new volume, Radio in Education, and has other material ready for publication. Jeanette Sayre's book. An Analysis of the Radio Broadcasting Activities of Federal Agencies, published as the third report in Studies in the Control of Radio by the Harvard Radio Broadcasting Research Project, deals with one of the most rapidly expanding fields, use of radio by Government agencies. The Fabulous Story of Broadcasting —all of which you've seen, and part of which you were FRANCIS CHASE, Jr. HERE at last is the complete story of the industry (or art, if you will) of which you arc a part. In its twenty-odd years (and you in the industry know which "odd" we mean) radio has developed hundreds of colorful personalities and a history full of amazing, amusing, and significant goings-on. Mr. Chase presents an informal and delightfully entertaining picture of the whole industry, making the most of the bizarre and fantastic elements with which it abounds. Fred Allen recommends "Sound and Fury" as: "An entertaining diary of radio from Marconi up to Jack Benny. It is the most compretensive analysis of radio, as an industry, that I have come upon. Mr. Chase is the first man to hold radio up to the light where everyone can get a good look at it." EXAMINE FREE FOR 5 DAYS HARPER & BROTHERS, 49 E. 33rd Street, N. Y. Please send me SOUND AND FURY by Francis Chase. In 5 days I will prompdy remit $3.00, plus a few cents for postage, or return the book. NAME . ADDRESS CITY AND STATE BROADCASTING • Broadcast Advertising May 11, 1942 • Page 69