Broadcasting (July - Dec 1942)

Among 60 cities, Denver is America's best test market." KOA is "first in Denver" in sales results. To reach more people at less cost . . . have your say on KOA! 365,000 people make the Youngstown metropolitan district the third largest in Ohio. WFMJ Has more listeners in this rich market than any other station. Headley-Reed Co. National Representatives THE MOST INTIMATE AND EFFECTIVE SALES APPROACH TO AMERICA'S LARGEST AAARKET. FOR OFFENSE • FOR DEFENSE BUY U.S. BONDS TODAY Tbe silling P.''^;'' iotbeBuymg Market run** Stcrtion AFM Suit (Continued from page 8) resentment among the parents of the several hundred students, who are writing their Congressmen and Senators demanding Congressional action. He said the broadcasts did not compete with or replace professional musicians. The union head countered with the statement that his "trouble is not with amateur musicians, but with NBC executives who ought to know that under the terms of the AFM contract they cannot use amateur talent without our permission." United Youth for Victory sent telegrams July 12 to Mr. Arnold and FCC Chairman James Lawrence Fly protesting the action and asking for an investigation. It called the cancellation an attack upon all American youth. "We demand to have not only the reasons for their cancellation, but urge you to study the activities and practices of James C. Petrillo and the AFM," the telegram said. Legal Angle There has been considerable speculation in broadcast circles as to whether AFM had any legal right to order NBC not to broadcast the music camp concerts. While Petrillo was declared to be correct in stating that NBC has a closed shop agreement not to employ non-union musicians, it was pointed out that this is not a general agreement with the national union, but a series of local contracts negotiated by NBC for the stations operated by the network with the AFM locals in cities in which those stations are located. Since Interlochen is not located within the jurisdiction of any of these specific locals, the industry consensus is that from a purely legal standpoint NBC might have proceeded without any consent from the AFM. In previous years, however, NBC has made a practice of discussing the matter with AFM officials and reaching an agreement before scheduling the music camp broadcasts. While NBC officials have declined to discuss the controversy, it is believed that failure to consult the union about this year's series was due to a belief on the part of the program department that Sidney Strotz, who headed the department before his transfer to the Pacific Coast last spring, had reached a continued understanding with AFM which made further conversations on the subject unnecessary. CAB Finds June Dip NIGHTTIME listening for the month of June 1942 showed an index of 23.4 as compared to 24.4 a year ago, according to the monthly index of the Cooperative Analysis of Broadcasting. The June 1942 daytime index of radio listening was 13.6 as against 14.8 of a year ago. PAPER SANDWICHES decorated the plate set before Dewey Drum, conductor of the Early Risers' Club of WSOC, Charlotte, by Sam Justice (in robe), feature writer of the Charlotte Observer. Occasion was the paying off a wager. Justice in his column had advocated a bike safari to a resort 200 miles away and Drum took issue with the newspaper man's idea saying he would eat an edition of the Observer if Drum, him self, could pedal the trip. Justice, in turn, said that he would eat a transcription if he couldn't. Result: Dewey ate his own words, and thef^^' words of the newspaperman's column between two slices of bread. nan '! tts Picketing Petrillo TO AROUSE public support in their efforts to win a revocation of the AFM ban on the Interlochen broadcasts, a score of the young members of United Youth for Victory picketed the Waldorf-Astoria, New York, residence of Mr. Petrillo, from one to two last Friday afternoon. The picketers distributed handbills to passers-by, urging them to write to Thurman Arnold and ask for an investigation of the Musicians Union and its leader or to write to William Green, AFL president, asking him to order Mr. Petrillo to allow the student musicians at Interlochen to be heard on the air. low Vandenberg Critical MAKING PUBLIC a letter he had sent to FCC Chairman James Lawrence Fly, Sen. Vandenberg (RMich.), asked for an investigation of the "intolerable situation" created by James F. Petrillo in refusing to allow the National High School Orchestra at Interlochen [see page 9] to broadcast. "In the final analysis the radio belongs to the American people and their rights are primary", the Senator said in asserting that Petrillo had been quoted as saying that when amateurs worked it meant less work for professionals. Sen. Vandenberg added that he doubted Petrillo's attitude represented the viewpoint of the average member of AFM and declared that the incident created "a shallenge which the FCC should explore". . ise. Us \f t ji levK ;iieii tatt 1 ir n ' ires ills CALL for short stories to be used on the News From Home broadcasts sent to U. S. expeditionary forces in all parts of the world has been made by Leonard L. Levinson. Request was issued by Levinson upon accepting assignment to handle the Hollywood end of the program. He is working under direction of Nat Wolff, Hollywood liaison officer of the Office of War Information. KWKW, PASADENA, TO START AUG, 1 RAPIDLY nearing completion of its construction despite difficulties from priorities and maximum building expenditures, the new KWKW, Pasadena, Cal., announcec last week that it hopes to go onfzrt the air about Aug. 1. According to Marshall S. Neal president, the new station will op erate with 1,000 watts daytime on 1430 kc. and will be identified witl^^jj all the cultural, civic and business' ' activities of Pasadena as strictly a local institution. Mr. Neal will manage the sta-}™l tion, and the personnel includes Harry Cooper and Lee Regan, for|fss merly account executives of KIEV Glendale, Cal., as sales and com',Le mercial managers respectively^ ijpj, Cliff Snyder is account executive, Paul Spargo, formerly of KWIL Albany, Ore., has been appointee chief engineer, with Earl Buchanj i\' an, formerly KGFJ, Los Angeles, technician as his assistant. Dwigh Hauser, formerly of KMPC, Bever ly Hills, has been appointed pro gram director of KWKW, witl Bob Garrett, chief announcer. Gar rett was formerly program direc' tor and chief announcer of WCOVps: Montgomery, Ala. Burritt Wheeler formerly of KUIN, Grants Pas: Ore., is news commentator. AnL nouncers include LaMont Johnsonlf™ formerly of KMPC; Hodgkin Bar clay and Toni Merrill, both new t radio. Mildred Ginter is bookkeep er and general secretary. Studios have been set up in th Pasadena Athletic Club Bldgi where the business offices have als' been established, and latest RCi equipment installed. i,, KWKW was granted Aug. 2S ,] 1941 to Southern California Broad casting Co., headed by Mr. Neal, store owner, as 44% stockholde. and includes 13 other stockholdei|^ [Broadcasting, Sept. 1]. 'ERi lica mer oinec F, CO ISfJI Jin ^ S Iks A CALL letters of General Electric commercial FM station at Schene tady have been changed from the e: perimental designation W2X0Y 1 WS5A. Station began its daily oper: tion earlier this month. y Page 54 • July 20, 1942 BROADCASTING • Broadcast Advertising