Broadcasting (Oct - Dec 1945)

Record Details:

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Effects", to be published by Ziff-Davis Pub. Co., New York, Nov. 15. Book is .♦primer of radio sound effects technique. ROLF WARNER, on military leave from WBBM Chicago, has returned to his post as sales service mp.nager'. He served as a lieutenant in the AAP. MARY FRANCES MILLER, assistant to MAURICE MITCHELL, director of press information at WTOP Washington, has resigned. D. R. P. COATS, public relations director of CKY Winnipeg, has returned to the station after being on loan to the 1 Canadian YMCA in western Europe, where he went following his discharge from the RCAP. HARRY H. BARNHART Jr., formerly with J. M. Mathes Inc. and Lennen & Mitchell, has joined the CBS advertising and sales promotion department to handle promotion for CBS television. BRUCE DENNIS, on terminal leave from Navy as lieutenant commander and former publicity director and head of special events for WGN Chicago, is to rejoin station Dec. 3. He has been in service 40 months, 10 as executive officer for radio section of Adm. Nimltz fleet staff. Olympic Display AT A LUNCHEON meeting sponsored by George Kamberg, national appliance sales manager of Butler Bros., Chicago distributors for Olympic Radios, at the LaSalle Hotel, Nov. 4, approximately 450 home appliance dealers and depart] ment store executives were introduced to the complete new Olympic line of radios. Presentation of the line, consisting of consoles, table models and portables, was made by John F. Crossin, Olympic's director of sales. Cited as an exclusive feature was "Tru-bass", a new and patented electronic development on the audio circuit which gives small table models the full tonal range heretofore available only in large and costly consoles. Company's advertising and sales promotion plans were explained by C. E. Staudinger, vice-president of Sherman K. Ellis Co., New York, the radio firm's advertising counsel. James B. Clark JAMES Burdette Clark, 31, KIRO Seattle announcer and conductor of the early-morning Time Klock Klub, died Oct. 28 after a short illness. He was musical director of KFPY Spokane for seven years, after which he was staff announcer of KSL Salt Lake City. CROWNED "Miss KWKW of 1945", Barbara Schultz of gold and bronze trophy symbolic of radio's beauty queen (r), program manager of KWKW Pasadena and m.c. of "KWKW Club 1430", and William J. Beaton, station manager. Eight-week contest included entries from all sections of southern California. Queen Barbara will appear on various programs over the independent daytime outlet and at civic events during next year. StewartWarner Reports STEWART-WARNER Corp. earnnings for the first nine months of 1945 equaled 81c per share of capital stock, compared to $1.20 for the same period, the company reported last week on the basis of an unaudited statement subject to year-end adjustment and review under the Renegotiation Act. Statement indicated a net profit carried to earned surplus of $1,028,711 for the 9-month period, after a provision of $500,000 "for postwar plant rehabilitation and for contingencies arising out of war conditions." Pasadena, Cal., receives from George R. Sanders Clarity Device PAUL WHITEMAN has introduced on Philco Radio & Television Corp.'s Radio Hall of Fame broadcasts on American a device that is intended to make broadcasts of a large orchestra sound clearer than if the listener were in the studio. Device consists of glass screens, in folding sections with wooden frames, placed before the strings in orchestra and enclosing microphone for vocalist. Arrangement reportedy allows strings to retain their voice in the blending of sound as it is broadcast, and they are not drowned out by brass. Vocalist is not drowned out by orchestra and microphone need not be unnaturally tuned up, American states, concluding that the "effect is clarity and perfection never achieved before." Files Counter Suit CHARGING he used firm's commercial program to further his own political aspirations, $25,000 counter suit has been filed in Los Angeles Superior Court against Hal Styles, KFWB Hollywood commentator and m.c. by Woodall Orthopaedic Appliance Co. and Carl Woodall, head of that organization. Styles had previously filed a $6,200 suit against firm for payment of his work on program sponsored by the orthopaedic appliance concern. 'Can't siu folks soor fruit twice!'' Nothing's more certain than that local advertisers will soon quit a station producing sour results! Such being the case, what better evidence of selling power could we offer than this: For ten years, without a break, the Office Specialties Co., Fargo, has broadcast to the Red River Valley over WD AY — five times a week! Must be a satisfied customer, wouldn't you say? But they're only one of eighteen "locals" who have been with WDAY, steadily, from ten to twenty-three years! WDAY,inc "Z N. B. C FARGO, N. D. 970 KILOCYCLES . . . SOOO WATTS FREE & PETERS, INC., NATIONAL REPRESENTATIVES BROADCASTING • Broadcast Advertising November 12, 1945 • Page 83