Broadcasting (Apr - Jun 1949)

Page scan 000609 from Broadcasting

Record Details:

Title:
Broadcasting
Date:
Apr - Jun 1949
Publisher:
Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting (Apr - June 1949)
Leaf #:
000609
Language:
English
Subjects:
Radio Periodicals, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
This trade paper began in 1931 with a focus on radio, but as the TV industry expanded in the post-World War II era, the paper increasingly became devoted to television (even the title changed to BROADCASTING TELECASTING). Developments in technology, policy, advertising, and programming were covered. The paper's advertisements and articles reveal the intricate relationship among sponsors, stations, program suppliers, and station representatives -- the industry's term for middle-men who represented numerous local stations in negotiations with national sponsors. The success of particular stations or programming choices are frequently trumpeted in BROADCASTING'S advertisements -- always with the goal of selling more of something, such as a film program or a station's spot advertising time. -- Eric Hoyt, 2014
Date Added:
June 13, 2024
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entire film-projection rooms. mi YOU are looking at a complete film projection room for a typical small television station — one of nearly ten different "all-RCA" combinations now being delivered to more than fifty stations throughout the country. As reliable and practicable as the projection room of a modern theatre, this simple, integrated equipment is designed to handle film program material of every description — station identification slides, newsreels, commercial announcements, shorts, feature films, cue-ins for live-talent shows, etc. And one operator can run it! All-RCA from floor to ceiling, the installation includes everything needed to produce bright, flickerless, dependable television pictures: A TV film camera; A new 3 5-mm film projector; A 16-mm film projector; A multiplexer for using two projectors with one film camera; and rack-mounting power supplies, amplifiers, and monitor. Projector switching for the entire room is under finger-tip control from the room itself— or from the studio control room. Why the extraordinary acceptance of RCA film projection equipment by more than 50 television stations? Because all RCA projection units are unified and designed to work together in any combination . . . enabling each station to select just the proper units for its special needs and budget. Because RCA makes it practical for a station to start small and add projection units as it grows — without discarding any of the original equipment. Because RCA makes everything required in a television film-projection room — and accepts complete responsibility for the over-all performance of the equipment. Because each station layout is planned correctly from the start, by television experts who understand the business thoroughly. • • • No need for expensive experiments with your own film-projection room ... if you let an RCA Television Specialist help you with the planning. Call him. Or write Dept. 19 EB, RCA Engineering Products, Camden, New Jersey. RCA Multiplexer, Type TP 9A. Produces uninterrupted projection of multireel films with only one film camera. Complete, with slide projector for station breaks, commercials, etc. RCA 16-mm Film Projector, Type TP-I6A. Popular lowcost projector. Self-contained. Simple. Low cost. Enables any station to use the film programming now available. Produces brilliant pictures and highquality sound. RCA Film Camera, Type TK-20A. A high-contrast film camera having unusual stability. It is used with either 16-mm or 35-mm film projectors, and slide projectors. RCA 35-mm Film Projector, Type TP-35A. Projects sharp, flickerless pictures — and high-fidelity sound. Brilliant light output with negligible heating of film and film gate. Can project single frames as stills. RCA Film Camera Monitor Rack. This is the control center of the projection room. It houses the amplifiers, all necessary rackmounted power supplies, and the kinescope for viewing the film pictures. TELEVISION BROADCAST EQUIPMENT RA DiO CORPORA TiON of A ME RICA ENGINEERING PRODUCTS DEPARTMENT, CAMDEN N.J. In Canada: RCA VICTOR Company Limited, Montreal