Broadcasting (Apr - Jun 1949)

Page scan 000767 from Broadcasting

Record Details:

Title:
Broadcasting
Date:
Apr - Jun 1949
Publisher:
Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting (Apr - June 1949)
Leaf #:
000767
Language:
English
Subjects:
Radio Periodicals, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
This trade paper began in 1931 with a focus on radio, but as the TV industry expanded in the post-World War II era, the paper increasingly became devoted to television (even the title changed to BROADCASTING TELECASTING). Developments in technology, policy, advertising, and programming were covered. The paper's advertisements and articles reveal the intricate relationship among sponsors, stations, program suppliers, and station representatives -- the industry's term for middle-men who represented numerous local stations in negotiations with national sponsors. The success of particular stations or programming choices are frequently trumpeted in BROADCASTING'S advertisements -- always with the goal of selling more of something, such as a film program or a station's spot advertising time. -- Eric Hoyt, 2014
Date Added:
June 13, 2024
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... of the coveted Sigma Delta Chi journalism award for an outstanding job of radio reporting . . . "George J. O'Connor, News Editor of Station WINR, Binghamton, N. Y., was judged to have done an outstanding job of radio reporting when he anticipated that a flood was moving towards Binghamton and other communities and went ahead on his own authority to warn the public and perform a spirited public service." Quoted from Sigma Delta Chi release to the Press, May 6, IQ4Q AFFILIATE IN THE TRIPLE CITIES People Listen to WINR BINGHAMTON • ENDICOTT • JOHNSON CITY George P. Hollingbery, National Representative BINGHAMTON, N. Y. C. A. Bengtson, General Manager Broadcasting • Telecasting May 23, 1949 • Page 7