Broadcasting (Jan - Mar 1949)

Record Details:

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Your advertising in one medium reinforces and strengthens your effort in the other... with the net resuk that each sales message you broadcast, on either AM or TV, has a commercial power that will strike envy into the heart of your strongest competitor. In fact, the WBAL combination has proved so strong that many advertisers— who have as yet used only one of the two media— have derived large indirect sales benefits from the fact that both exist on WBAL. So ... if you have an eye (and an ear) for the rich Baltimore market, come and see us. WBAL will help keep your advertising effort, your sales curve and the figures in your ledger all headed in the right direction . . .because r in Baltimore^ WBAL — and only WBAL — offers both li/B/IL 1090 KC 50 KW NBC Affiliate (t/BMTV Channel 11 36.2 KW NBC Affiliate Represented nationally by Edward Petry & Co. 6JBM and CJB/IL TV