Broadcasting (Jan - Mar 1949)

Page scan 000252 from Broadcasting

Record Details:

Title:
Broadcasting
Date:
Jan - Mar 1949
Publisher:
Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting (Jan - Mar 1949)
Leaf #:
000252
Language:
English
Subjects:
Radio Periodicals, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
This trade paper began in 1931 with a focus on radio, but as the TV industry expanded in the post-World War II era, the paper increasingly became devoted to television (even the title changed to BROADCASTING TELECASTING). Developments in technology, policy, advertising, and programming were covered. The paper's advertisements and articles reveal the intricate relationship among sponsors, stations, program suppliers, and station representatives -- the industry's term for middle-men who represented numerous local stations in negotiations with national sponsors. The success of particular stations or programming choices are frequently trumpeted in BROADCASTING'S advertisements -- always with the goal of selling more of something, such as a film program or a station's spot advertising time. -- Eric Hoyt, 2014
Date Added:
June 13, 2024
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FCC Actions (Continued from page 61) Applications Cont.: Hearing Designated Palmetto Bcstg. Co., Kingstree, S. C. — Designated for hearing application foi new station 1220 kc 1 kw D and made WOLS Florence, S. C, party to proceeding. SSA Denied KXRN Renton, Wash.— Denied request for SSA to operate unl. with 250 w (or 100 w as alternate proposal), for duration of regular license period ending May 1, 1951, because request violates Sec. 3.22(b), 3.25(d) of rules and terms of NARBA with respect to both Canada and Mexico. Petition Granted All Oklahoma Bcstg. Co., Tulsa, Okla. — Granted petition to reopen record in consolidated proceeding in re its application and that of KUOA Inc. and accepted stipulation submitted with petition and made it part of record and closed record. Argument Set Ordered that oral argument on exceptions filed in proceeding involving Booth Radio Stations Inc., Federated Publications Inc. and Saginaw Bcstg. Co. (WSAM), be scheduled Feb. 4 before Commission en banc; further that petitions filed in this proceeding by WSAM be scheduled for oral argument on same dates, together with exceptions filed in proceeding, and that parties be afforded opportunity to address themselves not only to proposed decision and exceptions filed, but to issues raised in foregoing petitions. Scheduled oral arguments for Feb. 4 on following proposed decisions: Sioux Falls Bcstg. Assn. Inc. (KSOO); InterCity Bcstg. Co., and Rhode Island Bcstg. Co.; and United Bcstg. Corp. Pittsburgh. Scheduled oral argument for Jan. 28 in re proposed decisions in following cases: KONO San Antonio and Texas Star Bcstg. Co.; Desert Bcstg. Co., KPHO and KRUX Phoenix; Northeast Georgia Bcstg. Co., Gainesville, Ga.; and Batesville Bcstg. Co. Inc. and White River Valley Bcstrs Inc., Batesville, Ark. January 10 Applications . . . ACCEPTED FOR FILING AM— 1270 kc WMBH Joplin, Mo.— CP to change from 1450 kc 250 w unl. to 1270 kc 1 kw-D 500 w-N unl. DA-N. AM— 1150 kc WORA Mayaguez, P. R. — CP increase power from 1 kw to 5 kw, install. DA-DN. CP to Reinstate KYLE Intermountain Bcstg. Co., Alamogordo, N. M. — CP to reinstate CP new AM station 1230 kc 250 w unl. Transfer of Control WABZ Albemarle, N. C— Transfer of control from G. H. Hendrix, Ira Leigh, Carl C. Aley and R. H. Whitlow to W. E. Smith, T. E. Wolfe and M. M. Palmer. Acquisition of Control WMMT McMinnville, Tenn. — Acquisition of control from Oliver M. Albritton and Claude W. Hasten to Sam J. Albritton. Modification of CP KGIB Bremerton, Wash.— Mod. CP new AM station for extension of completion date. License Renewal License renewal applications were filed by following AM stations: WDEC AmericuS, Ga.; WIRB Enterprise, Ala. Modification of CP WJIZ Hammond, Ind. — Mod. CP new FM station for extension of completion date. KBUR-FM Burlington, Iowa — Same. WHIO-FM Dayton, Ohio— Same. KTRH-FM Houston, Tex.— Same. License for CP WOC-FM Davenport, Iowa — ^License to cover CP new station. Modification of CP WRGB Schenectady, N. Y.— Mod. CP for extension of completion date. TENDERED FOR FILING AM— 1330 kc WFBC Greenville, S. C— CP change from DA-N to DA-DN, install new trans, and change site. January 11 Decisions . . . BY THE SECRETARY WAAT-FM Newark, N. J.— Granted license for new FM station Channel 234, 13.5 kw, 540 ft. Paramount Television Productions Inc. Area Los Angeles — Granted CP and license for new exp. TV relay W6XLC. WKY-TV Oklahoma City— Granted mod. CP for extension of completion date to 7-1-49. Following were granted mod. CPs for extension of completion dates as indicated: WKNY Kingston, N. Y., to 3-2949; WJPF-FM Herrin, 111., to 3-31-49; WPRO-FM Providence, to 4-12-49; WGCM-FM Gulf port. Miss., to 3-1-49;' WLOX-FM Biloxi, Miss., to 3-28-49; KBOA-FM Kennett, Mo., to 2-18-49; WBYS-FM Canton, 111., to 3-28-49; KGW-FM Portland, Ore., to 2-1-49; WJAX-FM Jacksonville, Fla., to 4-2549; KISS San Antonio, to 8-1-49; WOAITV San Antonio, to 6-25-49; WSEE St. Petersburg, Fla., to 6-26-49; WOC-TV Davennort, Iowa, to 8-2-49; W8XRF Detroit, to 7-1-49; W8XRG Detroit, to 7-149; KMA-TV Omaha, to 6-1-49. WCNX Middlestown, Conn.— Granted license for new station, 1150 kc 500 w D., and to specify studio location. KFAM-FM St. Cloud, Minn.— Granted license for new FM station, Channel 284, 50 kw, 425 ft. WGBG-FM Greensboro, N. C— Granted license for new FM station, Channel 262, 37 kw, 395 ft. KUGN Eugene, Ore. — Granted CP to reinstate CP which authorized making changes in vertical ant. WIFM Radio New Rochelle Inc., New Rochelle, N. Y. — Granted request to cancel CP for new FM station. WCYB-FM Appalachian Bcstg. Corp., Bristol, Va. — Granted request to cancel CP for new FM station. Following were granted mod. CPs for extension of completion dates as shown: KCRA-FM Sacramento, to 3-3049; WHKC-FM Columbus, Ohio, to 3 28-49; KOMB Los Angeles, to 4-1-49; WQDI-FM Quincy, 111., to 4-6-49; WRXW Louisville, to 5-1-49; WMCF Memphis, Tenn., to 2-1-49; WAPO-FM Chattanooga, to 7-21-49; KWGD St. Louis, to 6-30-49; WSOU So. Orange, N. J., to 3-1-49; WBEZ Chiacgo, to 2-1-49; KWKH-FM Shreveport, La., to 6-15-49; WDLB-FM Marshfield, Wis., to 4 1-49; KWK St. Louis, to 1-15-49; WHDH Boston, to 3-14-49; WEAM-TV Birmingham, Ala., to 6-30-49. January 11 Applications . . . ACCEPTED FOR FILING AM— 1490 kc The Greenwich Bcstg. Corp., Greenwich, Conn. — CP new AM station 1490 kc 250 w unl. AMENDED re stockholders. AM— 1320 kc Moseley Bros., Picayune, Miss. — CP new AM station 1320 kc 250 w D AMENDED to request 1 kw D. AM— 1470 kc The Midwestern Bcstg. Co., Toledo, Ohio — CP new AM station 1470 kc 1 kw unl. DA AMENDED re officers, directors and stockholders. AM— 1280 kc XYZ Bcstg. Co., Charlottesville, Va. — CP new AM station 1280 kc 1 kw D AMENDED to change name of applicant from Frank T. Parker Jr. and Marion M. Parker d/b as XYZ Bctsg. Co. to Charlottesville Bcstg. Corp. AM— 990 kc KFDX Wichita FaUs, Tex.— CP increase from 1 kw-N 5 kw-D to 1 kw-N 10-kw D, make changes in DA-DN AMENDED to change name of applicant from Darrold Alexander Cannan tr/as Wichtex Bcstg. Co. to Wichtex Radio and Television Co. Modification of CP KXLA Pasadena, Calif. — Mod. license to remove limitations imposed by Commission on license AMENDED to request CP to change DA-D and make changes in trans, and change trans, site. KXOA Sacramento, Calif.— Mod. CP change frequency, increase power etc. for extension of completion date. KING Seattle, Wash.— Mod. CP increase power etc. for extension of completion date. License for CP KSUM Fairmont, Minn. — License to cover CP new AM station and specify studio site as 306 N. Park St. KFDM Beaumont, Tex. — License to cover CP increase power etc. Xlcense Renewal License renewal applications were In High Gear THE FIRST Walter Winchell broadcast under the banner of his new sponsor, KaiserFrazer, through William H. Weintraub & Co., netted the commentator a 29.7 Hooper rating Sunday, Jan. 2, whereas his rating the week before under Jergen sponsorship was 23.6. Sponsor identification for the first KaiserFrazer show rated a 64.3 while the last show for Jergens after 16 years rates a 67.8. filed by following AM stations: WBHP Huntsville, Ala.; WIRB Enterprise, Ala. Assigimient of CP WNAB-FM Bridgeport, Conn.— Assignment of CP from Harold Thomas to WNAB Inc. Transfer of Control WCMW-FM Canton, Ohio— Transfer of control from E. A. Mahoney, James L. Amerman, Arnold Gebhart, Royal G. Lister and Merlin R. Schneider to S. L. Huffman and K. B. Cope. WIBC-FM Indianapolis — ^Acquisition of control of Indianapolis News Pub. Co. Inc., parent firm, by Adelaide F. Causey, individually and as trustee for Robert Fairbanks through retirement to treasury of 664 sh common stock. Modification of CP KXEL-FM Waterloo, Iowa— Mod. CP new FM station for extension of completion date. WWOL-FM West Seneca, N. Y.— Same. WSLB-FM Ogdensburg, N. Y.— Same. WSAN-FM AUentown, Pa.— Same. WSVA-FM Harrisonburg, Va. — Same. WGNB Chicago— Mod. CP changes in FM station for extension of completion date. License for CP WOMI-FM Owensboro, Ky. — License to cover CP which reinstated CP for new FM station. WCAE-FM Pittsburgh— License to cover CP new FM station. License Renewal License renewal applications were filed by following FM stations: WMLN Mt. Clemens, Mich.; WNDR-FM Syracuse, N. Y. TENDERED FOR FILING AM— 920 kc WTNT Augusta, Ga.— CP to switch from 1230 kc 250 w unl. to 920 kc 1 kw unl. DA-DN. AM— 790 kc KNEW Spokane, Wash.— CP change from 1430 kc to 790 kc, change DA-DN to DA-N. SSA— 1540 kc WJMJ Philadelphia— SSA for 1540 kc 1 kw D for period not to exceed 6 mo. Assignment of CP KEYE Perryton, Tex. — Assignment of CP from North Plains Bcstg. Co. to Great Plains Bcstg. Co. WMFI Memphis, Tenn. — Assigmnent of CP for FM station from Fanny B. Wilson to WMFI Bcstg. Co. (Continued on page 77) rur innrii ii iiPTriirn iiiTrnroT LISTENER INTEREST 11 RE ALBUMS FOR Y O U 1 I STATION Radio Albums imlividually experience in the design, pro planned for your station have duction, sales and distribution tremendous listener appeal . . of Radio Picture Albums uti cement listener support. lized by nearly 200 stations No Co.st to you ... no cost to from coast to coast. These your listeners. The American albums attract new station plan guarantees free, postpaid . accounts, increase station reve distributiori of thousands of ? • nue. albums throujihout your broad Finest available — American casting area. albums are individually de 'Exclusive rights — American signed, and beautifully ex albums are available to only ecuted — the finest available. one station in each city. Write, it;ire or phone — Full Prot'cn effective — Our per information uladly sent without sonnel has had almost 10 years oblit^ation to^^^^^^^^^^^ t today — write, ivire /j/ione for complete deiails, No obligation. Phone 4-3262 Page 62 • January 17, 1949 BROADCASTING • Telecasting i