Broadcasting (Jan - Mar 1949)

fM DELETIONS Five Withdrawals Approved i:)ELETION of five FM stations vas authorized last week by FCC in request of the respective appli;ants. Three outlets indicated their (withdrawals were for economic easons and one cited television lians as basis for dropping PM. deletion of nine FM stations has )een authorized to date this year. WJIM-FM Lansing, Mich., owned iy WJIM Inc. which is licensee of ^M outlet WJIM there, turned in ts construction permit because of ITV. According to FCC, applicant Isaid it has "concluded that it can Ibest serve this area by concentrat[ ing upon the installation of its television station in Lansing." WJIMTV holds CP for Channel 6 (82-88 mc). . Fayette Broadcasting Co., licensee of WKLX and permittee of WKLX-FM Lexington, Ky., turned in the CP for WKLX-FM. Firm indicated it was not in a financial position at this time to complete construction of an FM station, FCC reported. WIFM (FM) New Rochelle, I N. Y., was dropped by Radio New Rochelle Inc., permittee, for economic reasons. Commission reported firm said its move was "due to re-evaluation of FM development with particular regard to the local situation, which now indicates a prolonged period of unprofitable operation, and also minimum overhead would not be achieved." Riverside Broadcasters, Riverside, Calif., turned in its CP for KRCN (FM) there. Firm explained the "partnership has become inoperative by reason of inaction" and therefore is "unable to secure needed support to pursue these matters," FCC said. WRVA Richmond, Va., presented its first annual Sports Award to Tommy Thompson, of William & Mary, voted by Virginia's "Big Six" players as the loutstanding lineman of 1948 in the Old Dominion. Cadet Bobby Tomason of VMI received the award as outstanding back of the year. WEVD 117-119 W. 46 tt. mNRY CRUNriElO, Mgr. Olrador N.V.19 ACCEPTING certificate of appreciation for NBC's cooperation during recent Forest Fire Prevention Campaign is Sidney N. Strotz (r), vice president in charge of NBC Western Division. Wallace I. Hutchinson, chief of information, U. S. Forest Service, San Francisco, makes award. Network was lauded particularly for special fire prevention programs. Forests Aflame, broadcast during campaign as well as for "continued support" of Forest Service. TELEGRAPH MEET Webster Heads U. S. Group EDWARD M. WEBSTER, FCC commissioner, has been named chairman of the U. S. Delegation to a preparatory meeting to discuss international telegraph regulations, scheduled to open today (Jan. 17) at Geneva, the State Dept. announced last Monday. T. H. E. Nesbitt, assistant chief. Telecommunications Division, Dept. of State, was appointed vice chairman of the delegation. Others appointed to serve as members are: Marion H. Woodward, assistant, chief engineer, FCC; Jack Werner, assistant chief. Common Carrier Division, FCC Bureau of Law; and William J. Norfleet, chief accountant, FCC. Ronald M. Ayer, Division of International Conferences, Dept. of State, is secretary of the group. WGH UPS POWER Now 5 kw and on 1310 kc WGH Newport News, Va., was scheduled to increase power from 250 w to 5 kw fulltime and to move from 1340 to 1310 kc last Saturday at 7 p.m. On the same day the public was invited to inspect the WGH studios in the Warwick Hotel and station's new transmitter plant and three-tower antenna array on Route 258 in Elizabeth City County. Slated to give the opening remarks as WGH switched frequency and boosted its power were Gov. William M. Tuck of Virginia, Lieut. Commdr. Raymond B. Bottom, president of Hampton Roads Broadcasting Corp., the WGH licensee, and Edward E. Bishop, WGH vice president and general manager. AD CLUB CLINIC In Grand Rapids Jan. 21 ADVERTISING Club of Grand Rapids (Mich.) will have as principal speaker at banquet session of its Forum for '49 Edgar Kobak, president of MBS. The forum, a one-day clinic on new trends in advertising and merchandising, will be held Jan. 21 in the Pantlind Hotel, Grand Rapids. Attending will be advertising and sales executives from Michigan, Ohio, Indiana, Illinois and Wisconsin. Advance registrations ($15 fee includes breakfast, luncheon, banquet) are to be mailed to A. William Honecker, secretary. Advertising Club of Grand Rapids, 145 Franklin St., S.W. General chairman of the forum is Wesley Aves, vice president of the club. Mr. Kobak will speak on "A Year of Challenge to Advertising." Other clinic session topics and speakers are: "The Big Job Ahead for Advertising," William N. Connolly, board chairman of Assn. of National Advertisers; "New Trends in Advertising," G. E. Simons, advertising manager. Major Appliances Div., General Electric Co.; "New Patterns in Sales Promotion," H. Ford Ferine, merchandising director, Life; "Advertising's New Responsibilities," Thomas d'Arcy Brophy, board chairman, American Assn. of Advertising Agencies; "New Problems in Marketing," Sherwood Dodge, vice president in charge of media and research, Foote, Cone & Belding, and "A Consumer's Viewpoint," Dr. Colston E. Warne, president. Consumer's Union of the U.S. Elton G. Borton, Advertising Federation of America president, will be toastmaster. WD5U WDSU broadcasts 5000 watts from the, French Quarter tO the Gulf and South Louisiana listeners. From daily association with time-honored Neif Orleans institutions WDSU ha» developed a high quality of integrity. WDSU devotes program time regularly and exclusively to the St. Louis Cathedral, the International House, Moisant Inter. Oatioaal Airport, Tulane University, Union Station, the Municipal Auditoriuuv Symphonies and Operas. WDSU's dominate Hoop> crating proves that hoa* oring local institutioos creates high listeaec loyalty. 'New Orleans f~^k '•■ NEW ORLEANS 1280 kc WDSU ABC Affiliate 5000 Watts times a day direct from our studio in the City Room of The Newark News. WNJR is the on/y New Jersey station offering comp/efe national and local news coverage. Another exclusive availability on . . . the radio station of the Newark Evening News WNJR BROADCASTING • Telecasting 91 Holsey Street Newark 1, N. J. MArket 3-2700 January 17, 1949 • Page 63