Broadcasting (Oct - Dec 1949)

Open Mike (Continued from page 53) can do, with the right approach, I got the station named as "publicity director" for all advertising by the board. Of course, the outcome was obvious — and just to prove that radio does nicely, thank you — both fairs broke all previous records! Boys, leave us not sell radio short. . . . John R. Terry WINS Coshocton, Ohio * * * KECC Thanks Helpers EDITOR, Broadcasting: ... On Monday, Oct. 31, our technical data needed to file application for program test authority reached the offices of Mcintosh & Inglis, having been delayed in the mail. Their staff worked over-time to put the data in shape for filing, only to be faced with the November fire and explosion in the FCC offices. In the meantime, we had . . . announced our official sign-on for Nov. 5. . . . The fire and explosion upset FCC routines for two or three days, but despite this, some unsung hero on the Commission roster took time to process our data, and get our program test authorization cleared. Simultaneously, we were set to undergo field inspection. A request for extension of permission to test . . . did not arrive in time for the field inspector to make necessary measurements. . . . . . . We began having troubles with our 936 me studio-transmitter link. . . . John Elwood, general manager of KNBC in San Francisco, and Andrew Peck, chief engineer of KNBC, answered our plea for help with the loan of NBC relay equipment which operated in the frequencies for which our emergency equipment was authorized. . . . . . . We had our share of knocks, but our reasons for going into such detail is to give deserved public credit to the FCC, to NBC, and to the individuals who went so far out of their way to extend us a helping hand. ... To all of them, we say. Thanks a million — because of their help, we got on the air as scheduled, and are now plugging merrily along. . . , Mel D. Marshall General Manager KECC Pittsburg, Calif. [EDITOR'S NOTE: Details of KNBC's assist to KECC can be found in the Nov. 14 issue of BROADCASTING.] 'Bread 'n' Butter' EDITOR, Broadcasting: ... I make a living as a radio newsman. My bread and butter depends on the public's awareness of radio news as an important part of daily habit. Why must net and local shows repeatedly use quotes in non-news segments, like drama, giveaways, or chatter shows ? "I see by the morning paper, so and so's done such and such." And words like that from the mouths of men who make a living in radio. Doesn't the Big Brass caret Look. If it's a big story, or interesting enough to warrant comment on a non-news show, it's a solid bet it was heard on radio, before it was seen in the paper. Let's substitute "heard it on the news this morning," for "saw it in the paper." Or at least give radio newsmen an even break, by recognizing there is such a thing as radio news. . . . John Munger News Director WIKY Evansville, Ind. Name Is Scheier EDITOR, Broadcasting: . . . You have carried . . . my name spelled CHEIER. The name ... is SCHEIER. I have been getting wires and letters, which are somewhat delayed due to having to look me up. . . . At this same writing I should like to . . . state how much I have depended upon and enjoyed reading every issue of Broadcasting for the past eight years, or more. Joel H. Scheier Plattsburg, N. Y. FCC HEARING Facsimile Requirement Added FCC'S SCHEDULED Dec. 12 hearing on multiplex facsimile has been expanded to include a requirement that participants file abstracts of any patent applications they have pending with respect to multiplex facsimile inventions. The abstracts, FCC said, must be filed by Dec. 5 and bs accompanied by an authorization empowering FCC Acting Chief Engineer John A. Willoughby or his nominee to inspect the pending applications. In calling the hearing last August, FCC had specified that participants must disclose any actual patents they own or have the right to sublicense in this field [Broadcasting, Aug. 29]. comini NAB district MEETINGS Nov. 28-29: Dist. 16, Paradise Inn, Phoenix. Dec. 1-2: Dist. 15, Mark Hopkins. San Francisco. Dec. 5-6: Dist. 14, Utah, Salt Lake City. Dec. 14-15: Dist. 17, Benson, Portland, Ore. • ♦ • Dec. 5-6: CBC Board of Governors, Ottawa. Dec. 6: Pye Ltd. Demonstration, Park Sheraton, New York. Dec. 9-10: Southwestern Institute of Radio Engineers second meeting. Baker Hotel, Dallas. LOWDOWN on Heinz' Ozzie & Harriet Friday night program, marking the company's re-entrance to radio, is given Heinz salesmen at a closed circuit session held in WFMJ Youngstown studios. Report on WFMJ promotion is handed B. H. Anderson (I), Youngstown district manager of Heinz Co., by Len Nasman, of WFMJ. The letter briefed the salesmen on the value of radio advertising and what it could do for Heinz or other clients. Then a transcription was made with each of the 35 salesmen giving his opinion of the Ozz/e & Harriet program. Recording was sent to H. J. Heinz II, president of the company, to show what the feeling is among the men out in the field selling the sponsor's products. SPECIAL audience with Archbishop Francis Cardinal Spellman granted to Gene Pope Jr., vice president and general manager of WHOM New York, in which Cardinal expressed his appreciation for station's dramatic series Ten Commandments. CLEAR CHANNEL Grange Adopts Resolution ENDORSEMENT of clear channel station operation was expressed by the California State Grange in its annual meeting at Sacramento, Calif., Nov. 18 and a resolution was adopted urging the U. S. delegation at the North American Regional Broadcasting Agreement negotiations in Montreal to prohibit duplication on U. S. clears. The grange resolution also reiterated "its previous position that there be no further breakdown in the number of clear channel radio stations. We oppose any legislative measure that would limit in any way the ability of clear channel stations to serve rural people." The resolution also requested FCC "to allow clear channel radio stations sufficient power to serve adequately rural areas. . . ." GOOD SKATE DULUTH, MINN.— "I've got the listeners on ice in the Duluth-Superior Market," reports Otto Mattick, racing along on his slidular tubomatics. *'The bulk of the audience is KDAL's. But I'm still keeping my nose to the grindstone until I've got the rest of it cold." Of course, that's the reason for KDAL dominance in this prosperous market — continuing programming and promotional effort. And that's exactly the reason for KDAL's sell ability hereabouts. Try us and see. Avery-Knodel will be glad to shoiv you the Hoopers that Otto Mattick's talking about. And to help you set up an early schedule on KDAL. ▼ T-ABC • iSt/iePEkK _mTOPEKA_ REPRESEUTED BY WEED & COMPANY. BROADCASTING • Telecasting November 28, 1949 • Page 55