Broadcasting (Jan - Mar 1950)

H"! AST-moving Grocery Grab-Bag on J' WJR Detroit is made up of quiz based on slogan or brand names 3f grocery products. Nine contestants are chosen from persons present at store being spotlighted weekly. Each contestant is asked three questions, the correct answer to each merits him 1 grab-bag of groceries. Listeners write I in to nofliinate grocer and store of the [week. Winning grocer is presented with certificate of service and portable Iradio by station. Show is co-sponsored by WJR and trade magazine, Grocer's Spotlight. Only those products advertised over WJR or in Grocer's Spotlight are used in questions. 'Weather or Not' [NIGHTLY summation and prediction »f weather conditions throughout Eountry with emphasis on Washington rea currently seen over WOIC (TV) jthat city. Nightly five-minute feature, \Weather or Not, is designed to present last minute information and predictions to prepare listeners for next day's conditions. Charts and photos illustrating reasons for changes are supplied by U. S. Weather Bureau. Most unusual changes throughout country are commented upon. Show immediately precedes sign-oflF and is sponsored on six-day split basis by American Security & Trust Co. and McNeil Motors, local Studebaker distributor. ' 'Flight International' IhALF-HOUR weekly show on KNBC ISan Francisco titled Flight International features interviews with travelers entering or leaving the U. S. Aaron Edwards from San Francisco International Airport emcees new series produced by Dick Barnett. 'Bicycle Thief Serial ilNCONCLUSIVE ending of Italian I film, "Bicycle Thief," is basis of new 'Italian daytime serial currently being negotiated for beginning over WOV I New York, Italian language station. 'Series, to be written by Vera Fontanella, will star Lamberto Maggiorani, featured star of film, and be produced from WOV's Rome, Italy, studios, i Series will last 13 weeks and is tentatively titled The Way Ahead. Phone Format TELEPHONE calls play important role in new show on WBAL Baltimore. Hello Baltimore features Brent Gunts, , producer and m.c, who makes frequent ' calls to listeners. Some listeners when called are asked to recount any good news in their own homes or neighborhoods, such as births, marriages, etc. Others are asked to name song played prior to call, and then asked to name ' another song with a word in its title : in common with word in title of played, , i.e., "Blue Skies" would recall "My i Blue Heaven," or others. Also during show, salesmen in grocery or department stores are called for latest prices on important items. Secretary Interviewed DURING visit to Grand Island, Neb., area. Secretary of the Interior Oscar L. Chapman was interviewed on KMMJ that city by George Kister, station's farm director. Records of the Past NEW show. Past Is Present, on WERE Cleveland, features records from collection of George Hantelnian, who conducts show. Mr. Hantelman has over 35,000 recordings, including such items as reproductions of bugle used at battle of Waterloo. History and historical significance of records is told listeners by Mr. Hantelman and records are played Mon. through Thurs., 10-10:30 p.m. School Life SERIES of shows presented over KVVC Ventura, Calif., is tape recorded by students of Oxnard junior high school, Ventura, and features their activities. Programs will be presented weekly through June 14. Classroom projects, study activities and school life are among topics to be presented by students. Races Telecast FOR reportedly first time in turf history, stake races at Hialeah Race Course, Fla., were telecast, Jan. 28. Program was carried by WTVJ (TV) Miami and produced and directed by Sammy Renick, former leading jockey. During telecast, which was part of regular Racing with Renick series, former jockey discussed background of horses entered, their lineage and performances and their standing with handicappers for particular race. Audio coverage for race was given by Fred Capossela, official announcer at course. Winning jockey and owner were interviewed after race. Racing With Renick is seen at 4:30 p.m., Wednesday and Friday. New Frontiers DEALING with problems of organized labor and featuring outstanding personalities in fields of education and government, new series will be presented over WDET (FM) Detroit dur ing February, March and April. Called New Frontiers of Unionism, program will feature Edwin E. Witte, U. of Wisconsin; Edward L. Cushman, director of Wayne U. Institute of Industrial Relations; William Haber, U. of Michigan; Neil Chamberlain, Yale U.; Arthur Kornhouser, Wayne U., and Philip Kaiser, Assistant Secretary of Labor. Hotel Interviews DIFFERENT Washington hotel each "week is scene of Breakfast With Tourists, series on WMAL Washington. M. C. Jackson Weaver goes to hotel at 10 a.m. each Saturday to interview typical tourists on their reaction to capital. Transcriptions are made of each broadcast and sent to home town stations of tourists interviewed, then played back after traveler has returned home. Program is presented in cooperation with Greater National Capital Committee of Washington Board of Trade which awards tickets enabling tourists to visit sites in and near Capital. TV Puppet Show WEEKLY series on WJZ-TV New York designed for children features "Peggy" and her dog "Mr. SniflSn." Children viewers were invited to write in for free "Mr. Sniffin's Secret Society" button, membership-card and secret password. More than 500 requests were received, station reports. Show is feature of Hudiburg Products, New York, and is aired Saturday, 2:05 p.m. Listener's Talents OPPORTUNITY for amateur songwriters to make themselves heard is presented by KYW Philadelphia in new weekly half-hour show. Top Tune Time. Show is heard Thurs., 7:30 p.m., and is made up of songs written by amateur composers all over the country. Best tunes submitted are aired in five-week cycles, four weekly winners competing against each other during fifth week. Listeners are asked to vote for best tune via postcard. Listeners who most consistently choose weekly winners during the month are awarded prizes. Best songs uncovered by program will be published and recorded with royalties going to composers. Show has received heavy mail from all over the country. 'This Is Los Angeles' HALF-HOUR weekly news program featuring background stories of people who make Los Angeles headlines, entertainment highlights, and interviews with unusual people started on KNX Los Angeles. Titled This Is Los Angeles, program is prepared by KNX Public Affairs Dept. Stuart Novins, director of public affairs, is producer. Employment Aid NEW show on WLOU Louisville, Ky.. presents interviews with two men and two women, jobless through no fault of their own. Titled, Jobs Inc., show is heard Saturday, 10:30-11 a.m., and is presented in cooperation with local Div. of Economic Security, division of Employment Service. Interviews cover background, education, previous employment, age, hobbies and steadiness of employment of applicants. Bulle tins calling attention to series have been sent to 900 employers in area. "Bookologue" TELEVISION monologue is method used for recommending classics of literature to listeners of WSB-TV Atlanta, Ga. Entire content of each book reviewed is given by Amelia Weinberg, using voice inflection and facial expression to portray moods and characters. Bookologues are scheduled irregularly over station. Anniversary Show THE 100th anniversary of Teacher's College of Connecticut, New Britain, was observed in hour-long show on WDRC Hartford recently. Program was written and produced by Brobery P. Ellis of school's English department and originated from institution. Among noted guests was Gov. Chester Bowles. Children's Books CKX Brandon, Man., starts Saturday morning public service program Around the Library Table, with librarians telling stories from books in public library. Program deals with children's books. Library has reported increase of circulation in children's section of library as result. TV Aids Search MISSING PERSONS are sought on new NBC Chicago video show. Reported Missing. Jim Hurlbut, WMAQ (AM) and WNBQ (TV) Chicago reporter-at-large, talks of missing persons and asks for information as to their whereabouts using pictures and data supplied by police and private detectives. Viewers have been asked to solicit his aid in finding missing relatives and friends. Show is telecast Wednesday, 9:45-10 p.m. (CST). LMfi-WORTH FEATURE PROGRAMS, Inc. 1 13 W. 57th STREET NEW YORK 19, N. Y. Network Calibre Programs at Cocal Station Cost BROADCASTING • Telecasting February 6, 1950 • Page 111