Broadcasting (Apr - June 1950)

Record Details:

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In New York, New Jersey, Connecticut and Western Pennsylvania WNBC del markets as the largest newspaper Your advertising message on WNBC, New York, delivers 25% or more of all the families in 64 cities of 10, 000 population or over. Your advertisment in the largest newspaper in this area delivers 25% or more of all the families in 33 cities. Even more important to the advertiser who wants to saturate as many cities as possible: WNBC delivers larger audiences in 58 of the 64 cities in daytime and 62 of the 64 at night. If your merchandising plans call for advertising that penetrates the largest number of markets at the lowest cost, your plans should include WNBC, America's Number One Station in America's Number One Market. nbc mm SPOT SALES NEW YORK • CHICAGO • CLEVELAND • SAN FRANCISCO • HOLLYWOOD