Broadcasting (Oct - Dec 1950)

Record Details:

Title:
Broadcasting
Date:
Oct - Dec 1950
Publisher:
Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting (Oct - Dec 1950)
Leaf #:
0001291
Language:
English
Subjects:
Radio Periodicals, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
This trade paper began in 1931 with a focus on radio, but as the TV industry expanded in the post-World War II era, the paper increasingly became devoted to television (even the title changed to BROADCASTING TELECASTING). Developments in technology, policy, advertising, and programming were covered. The paper's advertisements and articles reveal the intricate relationship among sponsors, stations, program suppliers, and station representatives -- the industry's term for middle-men who represented numerous local stations in negotiations with national sponsors. The success of particular stations or programming choices are frequently trumpeted in BROADCASTING'S advertisements -- always with the goal of selling more of something, such as a film program or a station's spot advertising time. -- Eric Hoyt, 2014
Date Added:
November 10, 2022
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uumnR THE SUNPAPERS STATIONS THE A. S. AtEll COMPANY ^ BALTIMORE 3. MAtYLANO Not the Board of Directors —but WMAR-TV cameramen dressed for an evening show There's something bright and new doing all the time. Jvist added for your viewing pleasure are: ic "Dinner at the Sheraton Belvedere" (pictured above) Fashions on Parade, notabilities on view . . . Wednesday 7:00 P.M. * Saturday Afternoon Sports Series featuring Army and Navy basketball and special sports events . . . Saturdays 2:15 P.M. if The First 100 Years, television's first adult daytime serial drama starring Jimmy Lydon . . . Monday thru Friday 2:30 P.M. ir Marvin Ellin's " Block Party", a new and interesting studio quiz with giveaway prizes for hundreds . . . Thursday's 1:00 P.M. it Luncheon With the Ladies. Brent Gunts in a madcap whirl of talent and games . . . Wednesday's 1 : 00 P.M. WMAR wishes to take this opportunity to extend Christmas Greetings and best wishes for the New Year to all its many friends. WMAR-TV CHANNEL 2 REPRESENTED BY THE KATZ AGENCY, INC. NEW YORK CHICAGO DETROIT i ATLANTA KANSAS CITY • DALLAS • SAN FRANCISCO • LOS ANGELES TELEVISION AFFILIATE OF THE COLUMBIA BROADCASTING SYSTEM Telecasting • BROADCASTING December 25, 1950 • Page 65