Broadcasting (July - Sep 1950)

Page scan 000311 from Broadcasting

Record Details:

Title:
Broadcasting
Date:
July - Sep 1950
Publisher:
Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting (July - Sept 1950)
Leaf #:
000311
Language:
English
Subjects:
Radio Periodicals, Broadcasting -- United States -- Periodicals
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Description:
This trade paper began in 1931 with a focus on radio, but as the TV industry expanded in the post-World War II era, the paper increasingly became devoted to television (even the title changed to BROADCASTING TELECASTING). Developments in technology, policy, advertising, and programming were covered. The paper's advertisements and articles reveal the intricate relationship among sponsors, stations, program suppliers, and station representatives -- the industry's term for middle-men who represented numerous local stations in negotiations with national sponsors. The success of particular stations or programming choices are frequently trumpeted in BROADCASTING'S advertisements -- always with the goal of selling more of something, such as a film program or a station's spot advertising time. -- Eric Hoyt, 2014
Date Added:
June 13, 2024
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I CONSULTING RADIO ENGINEERS JANSKY & BAILEY cutive Offices National Press Building ices and Laboratories 1339 Wisconsin Ave., N. W. ington, D. C. ADams 2414 Member AFCCE* 'St Hish j»mmercial Radio Equip. Co. Ct^lfverett L. Dillard, Gen. Mgr. ITERNATIONAL BLDG. Dl. 1319 WASHINGTON, D. C. ^RTER BLDG. LO. 8821 KANSAS CITY, MO. jlAYMOND M. WILMOTTE 9 CHURCH ST., N. W. DE. 1232 WASHINGTON 5, D. C. i^USSELL P. MAY il 122 F St., N. W. Kellogg BIdg. ijashington, D. C. REpublie 3984 Member AFCCE* lit ii CHAMBERS & GARRISON 1519 Connecticut Avenue WASHINGTON 6, D. C. MICHIGAN 2261 Member AFCCE* 4' ^JOHN CREUTZ W,619 BOND BLDG. REPUBLIC 2151 WASHINGTON, D. C. Member AFCCE* all SILLIMAN & BARCLAY jpoil New Hampshire Ave. RE. 6646 ' Washington, D. C. 2915 Red River 2-5055 Austin, Texas IN'' jADLER ENGINEERING CO. ^lEVISION AND BROADCAST FACILITIES i DESIGN AND CONSTRUCTION >I8 Grand St., New Rochelle, N. Y. J. New Rochelle 6-1620 ti 1' McNARY & WRATHALL RADIO ENGINEERS 906 Natl. Press BIdg. 1407 Pacific Ave. Washington 4, D.C. Santo Cruz, Cal. Member AFCCE* A. D. RING & CO. 26 Years' Experience in Radio Engineering MUNSEY BLDG. REPUBLIC 2347 WASHINGTON 4, D. C. Member AFCCE* JOHN J. KEEL Warner BIdg., Wash., D. C. National 6513 Dixie B. McKey & Assoc. 1820 JefFerson Place, N. W. Washington 6, D. C. REpublie 7236 KEAR & KENNEDY 1703 K ST., N. W. STERLING 7932 WASHINGTON, D. C. Member AFCCE*. Philip Merryman & Associates * 114 State Street * Bridgeport 3, Conn. * Bridgeport 5-4144 RADIO CONSULTANTS LYNNE C. SMEBY "Registered Professional Engineer" 820 13th St., N. W. EX. 8073 Washington 5, D. C. A A3-year background — Established 1926 — PAUL GODLEY CO. Upper Montcloir, N. J. MOntclair 3-3000 Laboratories Great Notch, N. J. There is no substitute for experience GLENN D. GILLETT AND ASSOCIATES 982 NATL. PRESS BLDG. NA. 3373 WASHINGTON, D. C. Member AFCCE* Craven, Lohnes & Culver MUNSEY BUILDING DISTRICT 8215 WASHINGTON 4. D. C. Member AFCCE* WELDON & CARR WASHINGTON, D. C. 1605 Connecticut Ave. Dallas, Texas Seattle, Wash. 1728 Wood St. 4742 W. RufFner Member AFCCE* A. EARL CULLUM, JR. CONSULTING RADIO ENGINEERS HIGHLAND PARK VILLAGE DALLAS 5, TEXAS JUSTIN 8-6108 GUY C. HUTCHESON 1100 W. ABRAM ST. AR 4-8721 ARLINGTON, TEXAS GEORGE P. ADAIR Radio Engineering Consultant Executive 5851 1833 M STREET, N. W. Executive 1230 WASHINGTON 6, D. C. GEORGE C. DAVIS 501-514 Munsey BIdg.— STerling 0111 Washington 4, D. C. Member AFCCE* GAUTNEY & RAY CONSULTING RADIO ENGINEERS 1052 Warner BIdg. Washington 4, D. C. National 7757 Mcintosh & Inglis 710 14th St., N.W.— Metropolitan 4477 WASHINGTON, D. C. Member AFCCE* E. C. PAGE CONSULTING RADIO ENGINEERS BOND BLDG. EXECUTIVE 5670 WASHINGTON 5, D. C. Member AFCCE* WILLIAM L. FOSS, Inc. Formerly Colton & Foss, Inc. 927 15th St., N. W. REpublie 3883 WASHINGTON, D. C. X 3iiter CONSULTING RADIO ENGINEER 4125 Monroe Street TOLEDO 13, OHIO Telephone — Kingswood 7631 WALTER F. KEAN AM-TV BROADCAST ALLOCATION, FCC & FIELD ENGINEERING 1 Riverside Road — Riverside 7-2153 Riverside, III. (A Chicago suburb) ROADCASTING • Telecasting July 24, 1950 • Page 73