Broadcasting (Jan - Dec 1935)

John F. Ness JOHN F. NESS, 41, promotion manager of KNX, Hollywood, died in the Wilshire Hospital, Los Angeles, Dec. 11. Though Mr. Ness suffered serious illness two or three years ago, necessitating a tenmonth rest, he had been in good health until a few days before his death. He is survived by his widow, his mother, two brothers and a sister. Mr. Ness was born in Chicago and spent many years in newspaper promotional work in Nevada, Honolulu and Los Angeles. He entered radio several years ago as promotion manager for the Los Angeles Times and ex officio head of its radio activities. A year ago he became more actively interested in radio as manager of KMTR, Hollywood. Later he went to KYA, San Francisco, in promotional work, followed by similar duties for the Hearst interests in the bay district. PROF. GIAN CARLO VALLAURI has been appointed president of the E. I. A. R., the Italian broadcasting organization, succeeding the late Enrico Marchesi. PROFESSIONAL DIRECTORY Jansky & Bailey An Organization of Qualified Radio Engineers Dedicated to the SERVICE OF BROADCASTING National Press BIdg., Wash.,D.C. T. A. M. CRAVEN Consulting Radio Engineer Allocation Engineering Commercial Coverage Surveys Antenna Installations Complete Engineering Surveys National Press Building, Washington, D. C. GLENN D. GILLETT Consulting %adio Engineer Synchronization Equipment Design. Field Strength and Station Location Surveys Antenna Design Wire Line Problems National Prese BIdg. Washington, D. C. N. Y. Office: Englewood, N. J. PAUL GOD LEY and Associates Radio Engineers Montclair, N. J. Phone Montclair 2-7859 FREQUENCY MONITORING SERVICE Reference frequencies derived from the National Standard of Frequency of the National Bureau of Standards by continuous leased wire service. For 24-hour Service Phone GREENWOOD 2134 Washington Institute of Technology Washington, D. C. EDGAR H. FELIX 1775 BROADWAY NEW YORK, N. Y. Field Intensity Surveys, Coverage Presentations for Sales Purposes, Allocation and Location Investigations Huey's Radio Project LOUISIANA State University will have one of the country's most powerful stations within two years, Senator Huey P. Long announced in New Orleans Dec. 28. Admitting that he wasn't certain yet about the funds to build the station, he nevertheless predicted that it would be a "50,000watter," that "everybody will want to listen to." The state legislature passed a bill late in November authorizing the university to buy or lease a station or arrange for a chain of stations. WEBC's AIR SCHOOL Shows Education Can Be Made ■An Entertaining Feature THAT EDUCATIONAL programs can have a high entertainment value on the air is being proved daily, according to WEBC, Duluth and Superior, Wis. Last summer, at the beginning of the summer session of the Superior State Teacher's College, WEBC, as an experiment, wired one of the classrooms for broadcasting, and gave the College 45 minutes daily. At that time the program was viewed rather skeptically by station officials, but before half of the course was over it became obvious that the feature was attracting an astonishing audience. The subject of the lectures at that time was Historical Biography. The element of radio showmanship, of course, had its place in the success of the experiment. The fact that the origin of the program was a classroom right on the campus, and that the actual atmosphere of a classroom was present, added greatly. Facilities for broadcasting not only the lecture of the professor, but also the discussions by the students made it more interesting. So good was the response that the latter part of September, 1934, saw a resumption of this feature which is still being carried and is attracting new listeners each day — among educated and uneducated people. To date the courses have been, historical biography, Napoleon and the French Revolution pe FTC Praises Radio (Continued from page 14) basis. The first call brought a 100 per cent return from stations and networks and almost a perfect return from transcription companies. In that portion of its report devoted to the radio survey, as an expansion of its newspaper and magazine campaign, the Commission stated: The Commission, on May 16, 1934, requested all networks, transcription companies, and individual broadcasting stations to file with it duplicate copies of their advertising continuities. To this request all of the 10 networks, all of the 596 broadcasting stations, and practically all of the transcription companies which make commercial continuities have responded. This cooperation has been most gratifying. The Commission has already received approximately 180,000 continuities, of which it has made preliminary detailed examination of almost 150,000. Of the latter number, more than 125,000 were found unobjectionable and filed without further action, while about 21,000 were distributed among members of the special board of investigation for further checking. There remained approximately 33,000 continuities to be examined. In all cases where false and misleading advertising is found, the Commission is applying substantially the same procedure as is followed in cases of false and misleading advertising in. newspapers and periodicals. This scrutiny of radio advertising is being conducted with a minimum of expense to the Government as well as to the industry because of the cooperation of members of the industry and the system of procedure developed. In its examination of the radio continuities, as well as of newspaper and periodical advertising, the Commission's sole purpose is to curb unlawful abuses of the freedom of expression guaranteed by the Constitution. It does not undertake to dictate what an advertiser shall say, but rather indicates what he may not say. Jurisdiction is limited to cases which have a public interest as distinguished from a mere private controversy, and which involve practices held to be unfair to competitors in interstate commerce. Some idea of the potentialities for false and misleading advertising may be gained from the fact that more than 600 radio broadcasting stations have been established during recent years, while more than 20,000 periodicals, printing and circulating every year more than 16 billion copies, are published in the United States. riod, Makers of American Literature and Geology of the Head of the Lakes Region. Frequency Measuring Service Many stations find this exact measuring service of great value for routine observation of transmitter performance and for accurately calibrating their own monitors. MEASUREMENTS WHEN YOU NEED THEM MOST R. C. A. COMMUNICATIONS, Inc. Commercial Department A RADIO CORPORATION OF AMERICA SUBSIDIARY 66 BROAD STREET NEW YORK, IN". Y. Coast Radio Study PURSUANT to plans evolved! the Engineering Department of FCC for a technical survey of broadcast structure with part lar reference to clear channels the desirability of their cont ance, KNX, KFI, KFWB and K all Los Angeles, met Dec. 18 approved plans for installation technical checking apparatus ri Los Angeles. The cost will be ] rated among the stations. In dition, KNX will conduct an ir pendent survey, and has retai W. E. Plummer, engineer as ciated with Glenn D. Gillett, c suiting engineer of Washing and New Jersey. CLASSIFIED ADVERTISEMENTS Classified advertisements in Broadcasting cost 7c per word for each insertion. Cash most accompany order. Forms close 28th and 13th of month preceding issue. Wanted to Buy 50-watt transmitter, complete w speech input equipment ; a 250-watt tra mitter complete with speech input equ ment. Must be in first class condition b the price reasonable. Write Box 2 Broadcasting Magazine. , . Precision is the Prime factor of all PIEZO ELECTRIC CRYSTALS. Scientifi Radio Service Crystals are ground to an accuracy of BETTER than .0 1 % before they leave our laboratories in order to meet our own specifications. Now Available! ! LOW TEMPERATURE CO-EFFICIENT CRYSTALS These LOW TEMPERATURE COEFFICIENT CRYSTALS are sup plied in Isolantite Air-gap Holders in the 550-1500 Kc. band at only $65.00 each Complete Prompt Delivery Assured We maintain a Monitor Service 124 JACKSON AVENUE University Park HYATTSVILLE, MARYLAND Send for our price list and booklet Dept. B-l-5. Page 38 BROADCASTING • January 1, 1935