Broadcasting Telecasting (Jan - Mar 1951)

Record Details:

Title:
Broadcasting Telecasting
Date:
Jan - Mar 1951
Publisher:
Broadcasting Publications Inc.
Volume:
Broadcasting Telecasting (Jan - Mar 1951)
Leaf #:
00063
Language:
English
Collection:
Broadcasting & Recorded Sound
Format:
Periodicals
Contributor:
Library of Congress, MBRS, Recorded Sound Section
Sponsor:
Library of Congress, Motion Picture, Broadcasting and Recorded Sound Division
Coordinator:
Media History Digital Library
Date Added:
November 10, 2022
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! Morning . . . afternoon . . . evening * WSB-TV dominates the Atlanta television market. Gives advertisers more viewers per dollar more pull per dollar. Of interest to time buyers — 99% of the Atlanta market's TV sets are home sets! WSB-TV share of audience (OctoberNovember Hooper Television Audience Index): Monday thru Friday, 8:00 A. M. to 12:00 noon -92.2%. Monday thru Friday, 12:00 noon to 6:00 P. M.-75%. Sunday, 12:00 noon thru 6:00 P. M.-62.5X. Sunday thru Saturday evening, 6:00 P. M. to 10:30 P. M.-55.4%. For further details, see your Petry man. Affiliated with The Atlanta Journal and The Atlanta Constitution Telecasting • BROADCASTING January 1,1951 ® Page 57