Broadcasting Telecasting (Apr - June 1951)

Record Details:

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w i, wwj „ s SAFETY With pardonable pride, WWJ-The Detroit News acknowledges its selection as regional winner of the Alfred P. Sloan Highway Safety Award for 1950. It is particularly gratifying to note that the award presentation pays tribute to three WWJ programs, "Voice of Carelessness", "Junior Judge" and "Turnabout", referring to them as models for any radio station wishing to do outstanding public service. Another WWJ-created program, "Listen and Live", won the Alfred P. Sloan commercial program award for the Plymouth Dealers of Greater Detroit, who sponsor this show five days a week on WWJ. Over the past thirty years, WWJ's countless public services have given it community acceptance which no other station in this market can approach. This is translated into lowered sales resistance for WWJ advertisers. FIRST IN DETROIT Owned and Operated by THE DETROIT NEWS National Representatives: THE GEORGE P. HOLLINGBERY COMPANY Associate Television Station WWJ~TV AM — 950 KILOCYCLES— 5000 WATTS FM— CHANNEL 246-97.1 MEGACYCLES