Broadcasting Telecasting (July - Sept 1952)

TV Grants, Applications, Sept. 12-18 (Continued from page 66) of center of Terre Haute. Geographic coordinates 39° 28' 32" N. Lat., 87° 27' 29" W. Long. Transmitter and antenna GE. Legal counsel McKenna & Wilkinson, Washington. Consulting engineer A. D. Ring & Co., Washington. Principals include equal (20^ ) partners Albert S. Polan, E. G. Polan, Lincoln M. Polan. Dr. Charles M. Polan and Lake Polan Jr., all 20^ partners in Polan Industries (mfrs. of glass envelopes for television tubes and electronics mfg.) and also 20^ partners in Huntington Processing & Packaging Corp. (mobile machine shop units ). Huntington. Applicant is grantee of new TV station in Ashland, Ky. Citypriority status: Gr. A-2, No. 62. UTICA, N. Y. — Richard H. Balch, uhf Ch. 19 (500-506 mc); ERP 52.2 kw visual, 26.1 kw aural; antenna height above average terrain 878 ft., above ground 531 ft. Estimated construction cost 5358,052, first year operating cost 8250,000, revenue S250.000. Post Office address 20 Whitesboro St., Utica 2. N. Y. Studio location to be determined. Transmitter location at intersection of Grace Hill Road and Smith Hill Road, about 2.5 mi. NE of Deerfield, 500 ft. SE of WKTV (TV) antenna. Geographic coordinates 43° 08' 34" N. Lat., 75° 10' 39" W. Long. Transmitter DuMont. antenna GE. Legal counsel Cohn & Marks, Washington. Consulting engineer Kear & Kennedy, Washington. Sole owner of applicant is Richard H. Balch, vice president of Frost Inc. (fishing tackle distributors), New York: president of HorrocksIbbotson Co. (fishing tackle mfrs.), Utica, N. Y., and interest in real estate and insurance companies. Mr. Balch was permittee of WERB-AM-FM Utica which was deleted in 1948. City priority status: Gr. B-2, No. 144. MOUNT AIRY, N. C— Ralph D. Epperson (WPAQ), uhf Ch. 55 (716-722 mc): ERP 21.4 kw visual, 10.7 kw aural; antenna height above average terrain 1.480 ft., above ground 370 ft. Estimated construction cost S150.700, first year operating cost 3125,000. revenue $135,000. Post Office address WPAQ, Mount Airy, N. C. Studio location WPAQ Bldg. Transmitter location within park grounds of Pilot Mt., 3 mi. almost due south of town of Pilot Mt., 1,570 ft. west of spectacular pinnacle known as Pilot Knob. Geographic coordinates 36° 20' 23.4" N. Lat., 80° 28' 48" W. Long. Transmitter and antenna RCA. Legal counsel A. L. Stein, Washington. Sole owner of applicant is Ralph D. Epperson, owner of WPAQ. City priority status: Gr. A-2, No. 691. t TOLEDO, Ohio — The Community Bcstg. Co. (WTOL), vhf Ch. 11 (198-204 mc); ERP 316 kw visual, 158 kw aural; antenna height above average terrain 1,000 ft., above ground 1,042 ft. Estimated construction cost $805,383. first year operating cost $1,033,127, revenue $1,244,989. Post Office address 709 Madison Ave., Toledo 2, Ohio. Studio location not indicated. Transmitter location on Cedar Point Road near Norden Road, 3 mi. east of Harbor View. Geographic coordinates 42° 40' 22" N. Lat.. 83° 22' 47" W. Long. Transmitter and antenna RCA. Legal counsel Pierson & Ball. Washington. Consulting engineer A. D. Ring & Co., Washington. Principals include President and Treasurer Frazier Reams (10%), Vice President Morton Ncipp (10%). Secretary and Managing Director Thomas S. Bretherton (10%) and Assistant Secretary Glenn H. Reams (10%). City priority status: Gr. B-4, No. 192. CALL ASSIGNMENTS FCC assigned the following call letters to TV station permittees : WITV (TV) Ft. Lauderdale, Fla. (Gerico Investment Co., uhf Ch. 17; previously assigned WFTV [TV]); WAKR-TV Akron, Ohio l Summit Radio Corp., uhf Ch. 49); WMAC-TV Massillon, Ohio (Midwest TV Co., uhf Ch. 23); WKST-TV Newcastle, Pa. (WKST Inc.. uhf Ch. 45); WHUM-TV Reading, Pa. (Eastern Radio Corp.. uhf Ch. 61); WEEU-TV Reading, Pa. (Hawlev Bcstg. Co., uhf Ch. 33); WTVU (TV) Scranton, Pa. (Appalachian Co., uhf Ch. 73: previously assigned WUTV [TV]), and WSLSTV Roanoke, Va. (Roanoke Bctg. Corp., vhf Ch. 10). FLORENCE, S. C. — Pee Dee Television Corp., vhf Ch. 8 (180-183 mc); ERP 27.7 kw visual, 13.85 kw aural; antenna height above average terrain 353 ft., above ground 355 ft. Estimated construction cost S169.155, first year operating cost $115,000, revenue $150,000. Post Office address -P. O. Box 1211, Florence, S. C. Studio and transmitter location 3 mi. NW of Florence on U. S. 52, site of WJMX (AM). Geographic coordinates 34° 13' 40" N. Lat., 79° 47' 58" W. Long. Transmitter DuMont, antenna RCA. Legal counsel Dow, Lomes & Albertson, Washington. Consulting engineer Craven, Lohnes & Culver, Washington. Principals include President Eugene E. Stone (7.1%), president and 58.1% owner of WJMX Florence; Vice President Lewis B. Hyman Sr. (7.1%), vice president and 52% owner of WDSC-AM-FM Dillon, S. C; Vice President and Secretary Paul H. Benson Jr. (7.1%), secretary and 32.9% of WJMX; Treasurer J. Boone Aiken (7.1%), owner of Aiken & Co. (general insurance, real estate, property management, mortgage loans and investments), Florence; W. Lee Flowers (7.1^c), president and majority stockholder of W. Lee Flowers & Co. (wholesale grocers in Lake City and Marion, S. C, and Lumberton, N. C); Joseph K. Martin (7.1%), president and 14% owner of WDSC-AM-FM; DeLeon Finklea (7.1%), owner of retail radio and television sales and service business, Florence: John G. Hyman (7.1%), 90% owner of Hyman Drug Co., Pamplico, S. C, and 25% to 50% interest in various motor companies (automobile sales and service); Willie B. Cox (7.1%), president of Cox Motors (Hudson and Packard automobile dealers), Florence; L. Carl Hyman (7.1%), president of Hyman Auto Co., Lake City and Hemingway, S. C; I. Percy Mc White (7.1%), president of Palmetto Bank & Trust Co., Lake City, distributor for Gulf Oil Corp. and 50% owner of Thomlinson & McWhite, cotton ginners, Lake City; Philip B. Brown (7.1%), vice president and 2% owner of WDSC and secretary-treasurer and 50 <v owner of Brown-Lucius Corp. (FCX dealer agent, farmer's cooperative), Dillon; John McDonald Law (7.1%), vice president and 8.9% owner of WJMX, and engaged in real estate and business sales on commission basis, and Dr. Dexter M. Evans (7.1%), general practice of medicine. Lake City. City priority status: Gr. A-2, No. 228. GALVESTON, Tex. — Rudman Television Co., uhf Ch. 35 (596-602 mc); ERP 227 kw visual, 119 kw aural; antenna height above average terrain 469 ft., above ground 482 ft. Estimated construction cost $422,500, first year operating cost $366,000, revenue $420,000. Post Office address Mercantile Bank Bldg., Dallas, or 5507 Edlen Drive, Dallas, or c/o Ross K. Prescott, 1430 Life of America Bldg., Dallas. Studio and transmitter location on State Hwy. 6 at Hitchcock, Tex.. 14 mi. NW of Galveston. Geographic coordinates 29° 20' 59" N. Lat., 95° 01' 13" W. Long. Transmitter and antenna GE. Legal counsel Ross K. Prescott, Dallas. Consulting engineer Guy C. Hutcheson, Arlington. Tex. Sole owner of applicant is M. B. Rudman, independent oil operator in Texas, Oklahoma, Louisiana. Arkansas, North Dakota, Illinois, Georgia, Florida, Alabama and South Dakota: principal offices in Mercantile Bank Bldg., Dallas. He also seeks TV stations in Bismarck and Minot, N. D. City priority status: Gr. A-2, No. 58. APPLICATIONS MODIFIED LOS ANGELES, Calif. — John Poole Bcstg. Co. (KBIG) (modification of application), uhf Ch. 22 (518-524 mc); ERP 540 kw visual, 315 kw aural; antenna height above average terrain 2,929 ft., above ground 146 ft. Change in antenna because of proposal of U. of Southern California to mount its TV antenna for uhf Ch. *28 on tower owned by John Poole Bcstg. Co., now used by KFMV (FM) Los Angeles. For earlier application, see B.T, July 7. THOMAS VILLE, Ga. — E. D. Rivers Sr. (modification of application). Geographical coordinates changed to 30° 50' 55" N. Lat., 83° 57' 12" W. Long. For application, see B.T, July 14. MUNCIE, Ind.— Tri City Radio Corp. (WLBC) (modification of application), to change ERP from 17.4 kw visual, 8.7 kw aural, to 18.05 kw visual, 9.1 kw aural; change antenna height above average terrain from 524 ft. to 526 ft. For application, see B.T, June 16. BALTIMORE, Md. — WITH-TV Inc. (WITH) (modification of application), uhf Ch. 60 (746-752 mc); ERP 104 kw visual, 58.5 kw aural; antenna height above average terrain 304 ft., above ground 360 ft. Estimated construction cost $283,500, first year operating cost $250,000, revenue $200,000. Post Office address 7 East Lexington St., Baltimore 3 Md. Studio location 7 East Lexington St. Transmitter location 1220-1230 Curtain Ave. Geographic coordinates 39° 18' 58" N. Lat., 76° 36' 03" W. Long. Transmitter DuMont, antenna RCA. Legal counsel Arnold, Fortas & Porter, Washington. Consulting engineer Jansky & Bailey. Washington. Modification of application; for earlier application see B.T, Aug. 4. LINCOLN, Neb. — Cornhusker Radio & Television Corp. (KOLN) (modification of application), vhf Ch. 12 (204-210 mc); ERP 21.6 kw visual, 10.8 kw aural; antenna height above average terrain 313 ft., above ground 377 ft. Estimated construction cost $195,129, first year operating cost $180,000, revenue $200,000. Post Office address % Radio Station KOLN Lincoln, Neb. Studio and transmitter location 40 and W Streets. Geographic coordinates 40° 49' 23" N. Lat., 96° 39' 28" W. Long. Transmitter and antenna RCA. Legal counsel Fisher, Wayland, Duvall & Southmayd, Washington. Consulting engineer Commercial Radio Equipment Co., Washington. Principals include President Edward M. O'Shea (now 48.5%; proposed 41.78%); Vice President Harold E. Anderson (now 2.5%; proposed 15.5%), and Secretary Bennett S. Martin (now 48.5%; proposed 41.78%). Modification of application; for earlier application see B.T, July 28. FARGO, N. D.-WDAY Inc. (WD AY) (modification of application), to change ERP from 64.4 kw visual, 32.2 kw aural, to 70.55 kw visual, 35.275 kw aural; change antenna height above average terrain from 460 ft. to 172 ft. For application, see B.T, June 23. PORTLAND, Ore. — Cascade Television Co. (modification of application): type of antenna and other equipment changes. For application, see B.T, Sept. 15. PHILADELPHIA, Pa. — Lou Poller (modification of application), uhf Ch. 23 (524-530 mc); ERP 1,000 kw visual, 500 kw aural; antenna height above average terrain 755 ft., above ground 685 ft. Studio location to be determined. Transmitter location on Waverly Road. Geographic coordinates 40° 05' 30" N. Lat., 75° 10' 36" W. Long. Transmitter RCA, antenna GE. For earlier application, see B.T, Aug. 11. KNOXVILLE, Tenn. — WKGN Inc. (WKGN) (modification of application); change in stockholders, and service contours in engineering report corrected. For application, see B.T, July 28. NASHVILLE, Tenn. — WSIX Bcstg. Station (WSIX) (modification of application), vhf Ch. 8 (180-186 mc); ERP 316 kw visual. 168 kw aural; antenna height above average terrain 1,065 ft., above ground 631 ft. Estimated construction cost $623,570, first year operating cost $500,000, revenue $500,000. Change in antenna height to conform with approval given to applicant by Air Coordinating Committee for increase in tower height. For earlier application, see B.T, July 14. WICHITA FALLS, Tex. — Wichtex Radio & Television Co. (KFDX), (modification of application); change antenna height above average terrain from 510 ft. to 504 ft. For application, see B.T, June 30. HONOLULU, T. H. — Radio Honolulu Ltd. (modification of application); additional corporate and financial data submitted. For application, see B.T, July 7. EXISTING STATIONS Changes Requested WKNB-TV NEW BRITAIN, Conn.— Mod. CP (which authorized new TV station), to increase ERP from 180 kw visual, 90 kw aural, to 206 kw visual, 103 kw aural; move transmitter location from 3.3 mi. NE of Southington (Hartford), Conn., to Rattlesnake Mt., 3,4 mi. SE of junction of U. S. 6 and Connecticut Route 10, south of Farmington, Conn.; antenna height above average terrain 970 ft. Estimated cost of change $334,379. WEEK-TV PEORIA, 111.— Mod. CP (which authorized new TV station), to change studio location from "to be determined" to 2907 Springfield Road, Groveland Township, 111. WNAC-TV BOSTON, Mass.— Amended application to change ERP from 200 kw visual, 100 kw aural, to 26.6 kw visual, 13.3 kw aural; antenna height above average terrain 470 ft. WWLP (TV) SPRINGFIELD, Mass. — Mod. CP (which authorized new TV station) to change ERP from 115 kw visual, 58 kw aural, to 150 kw visual, 75 kw aural; change transmitter location from Mt. Tom. 1.75 mi. NW of Holyoke, Mass., and studio location AT SIGNING of pact for Genera Motors to sponsor NCAA games o NBC-TV were (I to r) Asa S. Bushnell director, NCAA TV program for 1952 William F. Hufstader, GM vice pres ident in charge of distribution staff and Paul Garrett, GM vice presiden of public relations staff. from "to be determined," to Nort West St., Provin Mt., Agawam, Mass antenna height above average terrai 704 ft. WSYR-TV SYRACUSE, N. Y.— Moc CP (which authorized new TV station to change type of antenna. WFMY-TV GREENSBORO, N. C Mod. CP (which authorized changes i: existing station) for extension of com pletion date from Oct. 20, 1952, to Apr) 20, 1953. WHUM-TV READING, Pa.— Mod. CI (which authorized new TV station) t change transmitter location from 2 mi. SSW of Summitt Station, Berk County, Pa., to 2.7 mi. SSW of Summit Station, Berks County, Pa., antenn height above average terrain 1,766 ft. WMCT (TV) MEMPHIS, Tenn. Change from Ch. 4 (66-72 mc) to Ch 3 (60-66 mc), ERP from 13 kw visual 7 kw aural, to 100 kw visual, 50 kv aural; antenna height above average terrain from 666 ft. to 977 ft. Estimate< cost of change $200,000. EDUCATIONAL OUTLET Phila. Possibility Loom POSSIBILITY of establishing i cooperative educational televisioi station in Philadelphia, in Memoria Hall, Fairmount Park, at a cost o; SI million was reported by Waltei Biddle Saul, president of the Boarc of Education. Mr. Saul reported that th< mayor, other city officials and th< Park Commission were considering the possibility of having the citj convert the hall to use as a tele vision studio. He added that the survey to date, including inspectior of Memorial Hall by architects anc other investigations by engineers and television experts has eosl nothing. All work, he said, has been done voluntarily. KMTV (TV) Expansion KMTV (TV) Omaha has markec its third anniversary with an announcement of a huge expansion plan. Owen Saddler, general manager, said the station will immedi ately begin constructing a large modern, air-conditioned, acousti cally-treated studio, larger than th< one now in use. The remodeling plan also calls for a new film proc essing room, glass-enclosed control room, news room, new offices anc greatly enlarged storage area. Page 74 • September 22, 1952 BROADCASTING Telecasting