Broadcasting Telecasting (July - Sept 1952)

Record Details:

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Skies. . . . High quality programming keeps listenerinterest going up at WREC. Listener-confidence and prestige continue to insure a steady sales climb for advertisers. Yet, the cost per thousand listeners is 10.1% less than in 1946! With the highest Hooper rating of any Memphis Radio Station, WREC offers you the shortest route to increased sales at lower cost — and, the sky's the limit in this $2,000,000,000 market ! MEMPHIS NO. 1 STATION REPRESENTED BY THE KATZ AGENCY AFFILIATED WITH CBS. 600 KC. 5000 WATTS